THE HISPANIC MARKET WITHIN REACH
    Online marketing company focused on the Hispanic market in the
     U.S. and internationally using a Network of Premi...
Full Range of Solutions    Advanced Targeting via DoubleClick
  Display Network (CPM)     Demographic: Age, Culture, Gen...
Quality Publishers:




                      THE HISPANIC MARKET WITHIN REACH
Advertisers & Agencies:




                          THE HISPANIC MARKET WITHIN REACH
•  While online, 84% of US Hispanics read
the news at least once per month.

•  Men (90%) are more likely than women
(79%)...
Trusted newspaper covering business,   Leading Colombian newspaper targeting an
politics, sports and more.             afflu...
•  58% of US Hispanics who went online in the past
month watched some type of video.

•  54% of US Hispanics report having...
Leading online radio station featuring a wide   Perreo Radio is a popular Reggaeton and
range of musical genres. e site al...
Bilingual news service that covers the most   Top business magazine in Latin America targeting key
important stories in 11...
Sports Page of Vivelo Hoy, the Spanish Version    Leading Spanish language site for Boxing News
of the Chicago Tribune.   ...
Popular site covering health, romance,          Website by and for Mothers raising Spanish/English
entertainment, and beau...
Useful site that provides Latinos in the U.S. and Latin    Digital arm of Sorpresa TV, the rst and only cable
America with...
      e Hispanic population will nearly triple to 133 million, representing
     almost a 1/3 of total projected U.S. pop...
Contact us today
    --------------------

San Francisco, California

Roberto Ernesto Gyemant
roberto@alcancemg.com
   Cel...
Upcoming SlideShare
Loading in...5
×

Alcance Mg Media Kit 2010

618

Published on

At last a great way to get relevant content in Digital Hispanic Marketing!!!
Contact me!

Published in: Business, News & Politics
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
618
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
7
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Alcance Mg Media Kit 2010

  1. 1. THE HISPANIC MARKET WITHIN REACH
  2. 2.   Online marketing company focused on the Hispanic market in the U.S. and internationally using a Network of Premium and Long Tail Hispanic sites.   Our experienced team incorporates agency, publisher, and online network experience in the Hispanic market.   Cost Effective Reach to Sought A er Hispanic Youth and 18-54 Demos THE HISPANIC MARKET WITHIN REACH
  3. 3. Full Range of Solutions Advanced Targeting via DoubleClick   Display Network (CPM)   Demographic: Age, Culture, Gender   Direct Response   Language: Spanish, English, Bilingual   Email Marketing   Geographic: City, State, Country, Region   SEO and SEM   Behavioral Targeting: Retargeting   Creative Consultation   Media Buying   Ad Serving Multiple Verticals   Automotive   News / Media   Business/Finance   Travel   Lifestyle/   Health / Beauty Entertainment   Sports THE HISPANIC MARKET WITHIN REACH
  4. 4. Quality Publishers: THE HISPANIC MARKET WITHIN REACH
  5. 5. Advertisers & Agencies: THE HISPANIC MARKET WITHIN REACH
  6. 6. •  While online, 84% of US Hispanics read the news at least once per month. •  Men (90%) are more likely than women (79%) to read the news while on the internet. •  ose under age 55 (85%) are more likely to read the news online vs. those ages 55+ (72%). •  Virtually all Hispanics with a college degree (97%) read the news while online at least once per month. Source: Ipsos 2008 THE HISPANIC MARKET WITHIN REACH
  7. 7. Trusted newspaper covering business, Leading Colombian newspaper targeting an politics, sports and more. affluent, educated audience. THE HISPANIC MARKET WITHIN REACH
  8. 8. •  58% of US Hispanics who went online in the past month watched some type of video. •  54% of US Hispanics report having uploaded photos in the past month. •  47% of US Hispanics report downloading music. •  40% of US Hispanics who went online in the past month maintain their own social networking pro le on a site such as Myspace, Facebook, and MiGente. Source: Ipsos 2008 THE HISPANIC MARKET WITHIN REACH
  9. 9. Leading online radio station featuring a wide Perreo Radio is a popular Reggaeton and range of musical genres. e site also offers Latin Rap site among Hispanic youth. information on artists and trends. THE HISPANIC MARKET WITHIN REACH
  10. 10. Bilingual news service that covers the most Top business magazine in Latin America targeting key important stories in 11 different business executives. sectors throughout Latin America. THE HISPANIC MARKET WITHIN REACH
  11. 11. Sports Page of Vivelo Hoy, the Spanish Version Leading Spanish language site for Boxing News of the Chicago Tribune. and Special Features. THE HISPANIC MARKET WITHIN REACH
  12. 12. Popular site covering health, romance, Website by and for Mothers raising Spanish/English entertainment, and beauty topics for Hispanic Bilingual children women. THE HISPANIC MARKET WITHIN REACH
  13. 13. Useful site that provides Latinos in the U.S. and Latin Digital arm of Sorpresa TV, the rst and only cable America with high quality video content in a variety channel for U.S. Hispanic kids ages 2-17. of digital formats. THE HISPANIC MARKET WITHIN REACH
  14. 14.   e Hispanic population will nearly triple to 133 million, representing almost a 1/3 of total projected U.S. population of 439 million in 2050.   Hispanics tend to spend more time online while at home than the general population (9.2 hours per week versus 8.5 hours).   U.S. Hispanic Internet usage at 21% is growing quickly, substantially outpacing overall Internet usage at 6% during the same period ( June 07 to June 08).    Hispanics are 44% more likely than the total U.S. population to be in uenced by the Internet, speci cally with respect to consumer electronics. Source: comScore 2008, Ipsos 2008, eMarketer 2008, Vertis Communications 2008, Research and Markets 2006, Mintel Comperemedia 2007 THE HISPANIC MARKET WITHIN REACH
  15. 15. Contact us today -------------------- San Francisco, California Roberto Ernesto Gyemant roberto@alcancemg.com Cel. 510.499.6507 Ofc. 415.621.2684 -------------------- THE HISPANIC MARKET WITHIN REACH
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×