ALL FOR BROADBAND Conference Budapest 3 march 2011 TELENOR

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ALL FOR BROADBAND Conference Budapest 3 march 2011 TELENOR

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ALL FOR BROADBAND Conference Budapest 3 march 2011 TELENOR

  1. 1. Trends of mobile servicesChristopher Laska, CEO Telenor Hungary
  2. 2. Among the largest mobile operators in the world More than 200 million mobile subscribers* Approximately 33 000 employees Present in markets with 2 billion people• Mobile operations in 11 markets across the • Among the top performers on Nordic region, Central Dow Jones Sustainability and Eastern Europe and Indexes Asia• A stake of close to 40% • Revenues 2010: NOK 95 bn in VimpelCom Ltd, operating in 10 markets • Listed on the Oslo Stock Exchange• Headquartered in Norway Telenor Group is an international provider of tele, data and media communication services *111 million customers in consolidated operations and 92 million in VimpelCom Ltd
  3. 3. Telenor Group mobile operations Nordic Norway Sweden Denmark VimpelCom Ltd. Central and Eastern Europe Russia Ukraine Kazakhstan Asia GeorgiaHungary UzbekistanSerbia Tajikistan Thailand ArmeniaMontenegro Kyrgyzstan Malaysia Cambodia Vietnam Bangladesh Telenor Group holds 39.6% of the economic ownership in VimpelCom Ltd. Pakistan India
  4. 4. Mobile TrendsMobile Operator ChallengesOpportunities and way forward
  5. 5. Rapid mobile broadband growth Numberof Hungarian mobile broadband subscribers in thousands 1 350 in Hungary 40% 1 300 growth in 2011 1 250 1 200 1 150 1 100 1 050 1 000 950 900 01.2010 02.2010. 03.2010. 04.2010. 05.2010. 06.2010. 07.2010 08.2010. 09.2010. 10.2010. 11.2010 12.2010. 01.2011. Source: NMHH Global growth will average 50% per year for the next 3 years Source: Ericson
  6. 6. Smartphone waveDevice diversification 24 X 515 X 122 X • New devices drive traffic volumes • Changing user patterns challenge profitability • Users demand better network and service quality • Mobile broadband and open platforms open for OTT services (e.g. VoIP)
  7. 7. Mobile TrendsMobile Operator ChallengesOpportunities and way forward
  8. 8. Mobile data explosion continues Mobile data volume (Tb/month) 450 400 350In Telenor Hungary 140% 300 250mobile data traffic growth in 2002010 150 100 50 0Global mobile data traffic nearly 2005.01 2005.05 2005.09 2006.01 2006.05 2006.09 2007.01 2007.05 2007.09 2008.01 2008.05 2008.09 2009.01 2009.05 2009.09 2010.01 2010.05 2010.09 2011 01tripled in 2010 By 2015 mobile data traffic will increase 26 fold over 2010 Europe will account for over 30% 2/3 of mobile data traffic will be video by 2015
  9. 9. Decoupling of revenues and trafficvolume Traffic volume Network cost (existing technologies) Revenue Profitability Network cost (technology improvements and additional spectrum) Time Voice Data dominated dominatedNeed better network efficiency and heterogeneous network base
  10. 10. Mobile TrendsMobile Operator ChallengesOpportunities and way forward
  11. 11. Future mobile data communicationsdemands LTEGSM 3G LTESpeech Small screen Large screen data data Speech VoIP Mobile voice and data New standard for mobile broadband
  12. 12. LTE frequency band availability Future band (now TV) 3G (UMTS2100)CDMA450 Mobile WiMAX/ Fixed GSM900 GSM1800 Mob. 3G extension band WiMAX WiMAX 500 MHz 1000 MHz 1500 MHz 2000 MHz 2500 MHz 3000 MHz 3500 MHz LTE LTE LTE LTE LTE LTELow Frequency High FrequencyLong range Short range Higher frequencies for capacity Lower frequencies for coverage and in-building penetration
  13. 13. Coverage of rural areas requires lowfrequency spectrum13 00 Month 0000
  14. 14. The right spectrum policy is key tounleash the mobile broadband potential• Harmonized release of the 800 MHz band in the EU for wireless broadband by 1 Jan 2013 should be a priority.• Harmonisation creates economies of scale thereby lowering costs for consumers and facilitates seamless services across borders.• EU should intensify cross-border coordination efforts towards the countries on its borders.• Governments should assign harmonised spectrum based on flexible and least restrictive license conditions.• Ensure transparent and objective spectrum management based on sound and predictable conditions.• The level of spectrum fees should not be determined by fiscal priorities. 14 00 Month 0000
  15. 15. Mobile broadband is part of thesolution for Europe Consumer Healthcare Transportation Utilities Electronics GovernmentSource: GSMA15 00 Month 0000
  16. 16. Thank you

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