CellZapp SMS community customization

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Describes SMS community customization options available to clients

Describes SMS community customization options available to clients

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  • 1. SMS Community Customization May 2010
  • 2. Sample SMS Community  Client: ESPNStar  Website: http://www.espnstar.com/mobile/mobile-espn-india/cellzapp/  SMS keyword and short code: HYS to 53776
  • 3. Website customization options Option 1: Page header can be customized as per template provided or we can use clients iframe Option 2: Table header image can be customized Option 3: Categories can be customized. Categories could be Topics, TV/Radio Channel name, Business unit/Division, etc. Option 4: Text font & color and Images (icons, buttons, background, Facebook share & thumbnail) can be customized Option 5: Multiple “channels” (accounts) can be created as required. Accounts can be set-up for Personalities, TV/Radio Programs, Movies, etc.
  • 4. SMS customization options  Service can be deployed on short code or long code  Recommend short code to generate VAS revenue  Service can be provisioned on desired keyword  SMS subscription options  Users get ALL polls, trivias, shouts  Users get polls, trivias, shouts from a specific category  Users get polls, trivias, shouts from a specific channel
  • 5. SMS flow 1. User sends a keyword to short code  Example: HYS to 53776 Reply with number below to subscribe to: 2. User receives a SMS Page (optional) 1: Category 1  Not required if you want user to get ALL content 2: Category 2 3: Channel 1 4: Channel 2 …. 3. User replies with menu option(s) Reply 4. When poll, trivia, shout content is created via an online form by community administrator, subscribed user receives a SMS  All content (and responses/comments) are posted online. Content can also be pushed to clients’ Twitter account(s). 5. User can respond or comment (instructions are provided with each SMS) to poll, trivia, shout to win points