iPhones and Smart phones are being used everyday by your members <br />Can show you how to reach your mobile market<br />Maximize your Reach through Text Message Marketing<br />
We live in a Mobile World<br />Maximize your reach by the Power of Text <br />Statistics show 97-98% open rate for text messages versus a 30-40% open rate for email <br />
Benefits of Text Message Marketing<br /><ul><li>Set up text alerts i.e. informational based reminders to diabetic members about the importance of maintainingglucose levels .
Send out notifications of events i.e. Diabetic Awareness Month in November and fundraiser events.
Set up newsletter blast i.e. informing members of new researchand glucose meters.
Cut traditional marketing costs and create greater awareness.
Set up campaigns for Mobile donations.</li></li></ul><li>Mobile Donations<br /> Give the<br />You pull out your phone and text a simple keyword CURE to 59769<br />TEXT CURE TO 59769<br />Join Our Mobile List<br />Honor a Loved One with a gift in their name.<br />Help us find a Cure for Diabetes.<br />Donate Now!<br />You are walking by and notice a advertisement in the window<br />Receive an instant message to your phone<br />Contributing to finding a Cure for Diabetes couldn’t be easier!<br />
Text MessageMarketing Benefits<br />Cell Tiger will catapult your organization <br />to the next level!<br /><ul><li> Cell Tiger specializes in offering user-friendly software and great technical support.
Launching a mobile marketing campaign can be done very quickly, in as little as twenty-four hours.
Text MessageMarketing software tracks your deliveries, responses and conversion rates, so that you know just how effective your ads are.</li></li></ul><li>Marketing Campaigns are easy to plan and execute, regardless of technical experience.<br />
Text message marketing campaigns can offer 10% greater awareness than any other form of marketing there is.<br /><ul><li> You are able to market directly to your diabetic members through text message marketing software.
Members control whether or not they receive your marketing ads .
You are able to create marketing campaigns on short notice and get them out to members very quickly. </li></li></ul><li>Why Text Message Marketing?<br />Great opportunity for growth in this beginning trend<br />Text marketing is fast<br />Members opt-in to receive messages<br />Text marketing is accessible<br />Statistics work in your favor <br />* 97% of text messages are opened<br />*83% of those messages are read in the first hour<br />5. “Going Green” is a huge trend in business. Opting for paperless advertising is a step towards having an eco-conscious organization.<br />
Mobile Trends<br />You cannot afford to neglect this incredible marketing medium<br /><ul><li> The US is the second largest market globally in mobile advertising spending behind Japan. It will close the gap next year with a forecast of $1.24 billion and will grow up to $5 billion in 2015.
As mobile phones become more sophisticated and feature-rich, they are increasingly being used as a replacement for computers.</li></li></ul><li>Use Text MessageMarketing to Increase Awareness<br />Text message marketing helps you generate a buzz about current news, events and fundraisers. The marketing campaigns reach members while they're actively shopping or socializing — instead of when they're at home or at work.<br />Generating a Buzz<br />is leading the fight against the deadly consequences of diabetes and fighting for those affected by diabetes.<br />
Text Message Marketing allows an effective way to communicate with Teens<br /><ul><li>Age-</li></ul>Text messaging is the most popular amongst 13-24 age groups and continues to grow faster that calls, email and even social networking<br />Impact of Diabetes on Teens has been enormous<br />n<br />Reports show 67% of people age 35 and under using there smart phones while shopping.<br />
Survey<br />The main things people are doing, according to this survey, are comparing prices, finding stores, seeking deals and reading reviews: <br />
Use Text Message Marketing to increase awareness and enhance quality of life<br />Reaching out to the Diabetic Community<br /><ul><li> Location-</li></ul> Are your members local or from surrounding areas? Knowing the demographics of your members can influence the type of information you may provide.<br />
Use Text Message Marketing to Deliver Awareness<br />Occupation-<br />The student demographic is certainly an attractive one for the application of mobile text messaging campaigns<br />Reaching the Younger Diabetic Students<br />
Let Cell Tiger Help the ADA Reach out to the Diabetic Community and Increase Awareness!<br />