Gaya Ceramic - Company ProfilePresentation Transcript
IN THE BEGINNING THERE WAS CLAY… COMPANY PROFILE
ART SHINES Gaya Ceramic and Design has been shaped with great patience and deliberation, in the harmonic atmosphere of Bali. Founders and directors, Michela and Marcello, have paired their long experience together in Italy with the skills and enthusiasm, passion and diversity, of a group of equally passionate people to establish a place where intuition and inspiration combine. Gaya artists work with the client to create and develop exquisite designs and artworks to fit their specific needs – whether that be in an exclusive setting, in a home, or in a public place. Each product is carefully made by hand: Ceramic modular wallpapers, glowing porcelain illuminations, enigmatic sculptures, unique outdoor decorations, art installations and magnificent tableware. Gaya utilizes porcelain, stoneware, raku clay, and other ceramic materials to fit the specific demands of the client, to harmonise every element from the overall design concept down to the individual glaze colours.
Through constant experimentation and thanks to the extraordinary capabilities and commitment of the production team – Balinese craftsmen are among the best in the world – Gaya designers search for the ideal expressions to translate the stimuli around them, large and small, into objects that reveal original and fascinating shapes, colours and moods. Our every-day is a fusion Gaya Ceramic and Design aspiresof sure and unsure circumstances, to manifest the tangibility of mood. predictions and uncertain By translating the elusive breath of an artistic inspiration into a situations… an infinite world of functioning, tangible object, they work technical precision then mistakes, to make real a concept - even a dream. solutions and delusions, hard Daily work at Gaya consists of an work simplicity and happiness. alchemical blend of the solidity of clay, For us, nothing is more lovely. with the mystery of fire – the certainty of dexterous hands, with the serendipity Michela and Marcello of opening the kiln – the gradual accumulation of years of experience, with the ever- spontaneous burst of creativity.
CRE-ACTIONS Gaya Ceramic and Design strives to design and produce handmade objects that are a combination of the highest quality of sourcing and production control, with constant aesthetic exploration. The Italian refinement of taste and sensitive creativity, together with the astonishing artistic tradition of the Balinese, permeates all Gaya’s creations - even when the subjects are inspired by stimuli from beyond these cultural boundaries. Gaya creates its own collection of designs and products, as well as individual and exclusive product A great flame lines for some of the most demanding follows a little spark. international customers in the world.Dante Alighieri, The Divine Comedy AMAN RESORTS ARMANI CASA BULGARI HOTELS AND RESORTS COMO SHAMBALA RESORTS RITZ CARLTON HOTELS URBAN ZEN Gaya Ceramic and Design has a vast accumulation of knowledge and skills on every Interior Design element and rules (both to be respected and to be broken) INTERIOR DESIGN, and also offers Interior Design consultancy for any decorative elements. Gaya designers follow every project through a complete development: starting EXCEPTIONAL from aesthetic research of concept, through mood boards, to detailed documentation, even3D-rendering, and technical drawings for selected suppliers. INSIGHT For producing textiles, glass, rattan, wood, silver and many other possible requested materials needed for a design project, Gaya has strong established relationships with the highest quality local manufacturers. Every stage of the process is carefully controlled until the final products are individually perfected, in harmony with the concept as a whole.
WE DO NOT Maintaining the impalpable magic of artistic inspiration, Gaya Ceramic PRODUCE… and Design approaches each project with a clearly structured process. WE CREATE Clients are an active part of the work team and are encouraged to share their ideas, in order that the resultant product will remain in harmony with each client’s viewpoint. In the initial phase, Gaya defines moods and guidelines, preparing source images and relevant text to communicate background and atmosphere I don’t believe in total freedom surrounding the project. Later, ideas for the artist. Left on his own are translated into sketches and 3D free to do anything he likes, renderings, leading up to the selection the artist ends up doing nothing of items to be created in prototype, analysis and revision, until the design at all. If there’s one thing is defined, and ready for production. that’s dangerous for an artist, However, it is of utmost importance it’s precisely this question that, at the end of the design process, of total freedom, waiting for Gaya Ceramic and Design createsinspiration and all the rest of it. the ceramics itself, ensuring that each piece has the integrity of a handmade Federico Fellini piece of art, of which to be proud.
ART PASSION, Through study, experimentation and a constant development of skills, All glazes are foodsafe and lead-free. Colour palettes have high mechanical HARD WORK Gaya artists and technicians dedicate strength and surface characteristics great energy to exploring new materials necessary for hard-wearing in and processes, pushing research on operational use. shape, colour and surface to its limit. To strengthen the creative ability With incredible aesthetic flexibility, from and technical skill of designers and organic to minimalist, Gaya can design staff, to promote craftsmanship, any possible hand made shape, giving and to implement the understanding just the right texture and form to be of the handmade process of ceramics, able to match the particular mood GAYA CERAMIC ARTS CENTER was of the design project. Gaya creative office conceived. This educational arm of is an archive of wonders… thousands Gaya Ceramic and Design is two-fold If people knew how hard of unique ceramics prototypes in concept: offering internationalI worked to get my mastery, are sitting on shelves waiting to offer workshops and private classes, as it wouldn’t seem inspiration and to be transformed into well as a competitive Resident Artist so wonderful at all. new exciting collections. Program, it provides not only a place of inspiration and learning for visiting Michelangelo Buonarroti Gaya understands that colour and participants - the newly-initiated in surface feelings must match the client’s clay, and the seasoned professional; aesthetic vision precisely. To this end, but also for the entire Gaya team. through careful research in the glaze The close proximity to the production laboratory, Gaya creates exclusive blends studio results in a unique intersection of glaze options to find the perfect where inspiration and influence travel in tonality and texture. both directions, and stimulation is high.
GAYA CERAMIC A team of masterful potters in a setting of unsurpassed tropical beauty: Gaya CAC ARTS CENTER is a place to expand horizons, to share inspiration and technique, to experiment, to grow and to dream. Directed by American wood-firing ceramic artist and painter, Hillary Kane, the Ceramic Arts Centre offers a stimulating program of international workshops, courses and artist residencies. Why come half way around the world to learn throwing skills, or to fire a kiln? In our view, setting is everything. The custom designed immersions and our “menu” of workshops reflects this: approaching clay not only from the standpoint of a skill-building experience, but also as a creative exploration tapping stimuli from landscape, culture, cuisine and architecture that cannot be found anywhere but here. Gaya CAC takes care of every detail, so that participants can focus on the experience at hand. And that experience is indelible: Bali offers fecundity in every dimension, the creative interpretations are endless. RESIDENT ARTISTS A two-month opportunity for concentration, growth and experiment for mature ceramic artists, the Resident Artist program is centred upon a system of “exchange”. PROGRAM It is a unique occasion for a professional ceramicist to work unhindered in Gaya CAC’s open-air studio, as well as an important moment in which an abundance of technical knowledge, conceptual maturity and contagious passion for clay is brought to both students and production studio alike. Thanks to very interesting personalities from all over the world, including Steve Davies, Dave Handley, Brian Kakas, Catherine Lane, Jason Lim, and Bradley Ponack, it has already proven an amazing success.
THE FOUNDERS Michela Foppiani and Marcello Massoni are a couple in life and in work. After this visit, not only a business vision, but also a strong friendship They met thanks to their shared passion was born. for clay, ceramics and design. Stefano, Nyoman and the whole Prior to starting Gaya Ceramic Gaya Fusion group supported and Design, they were living in a small the ceramic project from its inception, country farm, making unique ceramic allowing Marcello and Michela decorations, stylish tableware, to begin a dream: the possibility to be and charming sculptures. creative without limits, competitive Serendipitously, they were invited to Bali… with the whole design world, and productive beyond their wildest While still residing in Italy, Marcello dream. All this in the gorgeous and Michela, participated in many tropical environment of Bali. international exhibitions under their ceramic brand “Color Bruno.” With the support of Gaya Fusion, During the 2002 “Salone del Mobile” Michela and Marcello established exhibit in Milan, they met Stefano Grandi, Gaya Ceramic and Design in 2003 a visionary entrepreneur from Bologna, and they began producing Gaya who simply and generously invited them Ceramic and Design collections to join his multi-faceted Gaya Fusion and projects in 2004. group in Bali. Today Marcello is the company’s CEO, and Michela is the Creative Director; Marcello and Michela then visited Bali, their kids, Martino, Metello and and met Stefano’s partner and friend, Mario are the company’s “good luck Nyoman Birit, Gaya Fusion’s director. charms”.
COMPANY Located in Ubud, Bali (Indonesia), all of Gaya Ceramic and Design’s Gaya exports 90% of its production internationally, and is expanding its OVERVIEW products come into being with creative capacity every year. passion, a concern to preserve and promote craftsmanship, and a desire Gaya, annually, creates about 50.000 to impart an understanding pieces, about 1.000 new designs and an appreciation of ceramic and about 50 new ceramic collections. handmade processes. Gaya’s many hands manage, mix, wedge, throw, pinch and pat about The company has grown to about 50 40.000 Kgs of clay every year. employees: 70% of them heralding from the company’s residential village, Sayan. Gaya’s archival records (with technical 80% of Gaya’s employees are younger details and physical prototypes) include than twenty-five, and the majority about 8.000 different ceramic models. of them were initiated in ceramics with The greater part of the archive the company’s internal training programs. is Gaya’s “master sample” collection, and the rest is the company’s selection Poor is the pupil who The Gaya Ceramic team is predominantly of prototypes - a real treasure trove Balinese Hindu, but there are also of inspiring opportunities for buyersdoes not surpass his master Christians, Muslims, and Buddhists, from and designers. Leonardo Da Vinci Bali and other islands of the Indonesian archipelago… a multicultural coexistence. In Bali, Hindu ceremonies schedule life and work; consequently, Gaya has an internal “Agama team” responsible for planning the many religious activities throughout the year.
CORE VALUES We achieve EXCELLENCE with incomparable creativity, technical We RESPECT individuals, cultures and the environment. proficiency and research, attention to detail, accuracy, meticulous quality We encourage WARMTH, courtesy control, extra-care in serving clients, and kindness in our communication and fluid internal organization. or interaction. We value the DIFFERENCE: individual The SATISFACTION of our customers abilities and contributions are recognized is our satisfaction. and are the lifeblood of our creativity and We make all possible EFFORTS in consequently of our company strength. solving problems or satisfying needs We value KNOWLEDGE encouraging of our clients: we meet complaints continuous learning to help empower all first by taking the trouble to listen employees to reach their full potential. and then with appropriate action. We strive for good TEAM WORK and We take RESPONSIBILITY for our TEAM HAPPINESS: employees are our actions and promises and we uphold most important resource, we value each commitments to the very best of our team member and we remain united abilities. in our successes and failures. We SEEK suppliers and customers Camaraderie, enjoyment, professional that share the same or similar core and personal growth are the spirit values. of our organization. We create the company’s PROSPERITY, We firmly believe in HONESTY, STRENGTH, SOLIDITY, STABILITY integrity, morality and ethical values. and SECURITY through organization, profit, and growth.
GAYA FUSION Gaya Ceramic and Design is part of the Gaya Fusion Group. Like the archipelago in which it stands, Gaya is an organic fusion of different islands of art and culture. An Art Space to appreciate the latest trends in contemporary art, a Restaurant and Lounge to enjoy a real mix of culinary experiences, a string of elegant Villas to offer relaxation in a beautiful setting, an authentic Gelateria to experience Italy’s delicacies with tropical flavours and inspirations, and Ceramic and Design to manifest the pinnacle of craftsmanship in clay… Each remains true unto itself, but together they create synergies and hidden connections. They re-integrate art with life, and bring together interesting individuals from around the world; they re-invest profits into dreams that become projects that become events that change lives… www.gayafusion.com Gaya Fusion’s logo is a simple bowl, humble in its suggestion, but deeply connected to the essence of its use. A bowl holds. THE LOGO Gaya Fusion holds ideas, creativity, passion, emotion, enthusiasm, individuals, craftwork, fine art, hospitality, flavour, aroma and sweetness. It is the symbol of the space in which our entire contents are held. Love is simply an immense empty space able to contain the gifts of the world, capable of welcoming emotions that otherwise slip away… The greatest richness is this emptiness able to contain everything. Matteo Marchesi – logo designer
SURPRISING Bali is magical: spirituality permeates every moment of every day, and leads GAYA CERAMIC INSPIRING BALI to harmony and calm. An acclaimed AND DESIGN destination since the thirties, Bali has still been able to evolve according to its Jalan Raya Sayan Amandari Hotel N indigenous nature and has impressively Ubud – Bali Neka preserved the complex system of its own Indonesia 80571 Museum traditions-- the highest expression of which can be witnessed in religious ceremonies. Phone +62 (0)361 7451413 +62 (0)361 976220 fusion The Balinese are a generous people. Email email@example.com er Gentle and proud, they are deeply rooted v Taman Ri UBUD Resort Website www.gayafusion.com/ceramic CAMPUHAN ng in a culture that honours harmony between Ay u Sayan Campuhan What interests me the most Terrace Bridge Puri nature, humankind, and the spirit world Facebook GAYA CERAMIC & DESIGN Four Seasons Resort Lukisanis expressing what’s in nature, in an exceptionally artistic manner: art is The Mansion Jal an Ra ya Royal Palace in the invisible world, that is. expressed in everyday life. In fact, the word Antonio ceramic Blanco an) “artist” doesn’t even exist in the Balinese PENESTANAN Museum Say Ubud Giorgio Morandi language: there is no need to designate Market an ( t key Fo re s a characteristic so widespread. Their SAYAN wat man de technical skills and aesthetic sensibility a Ke Hano Mon are astonishing: from sculpture to painting, Ray an Jalan dance to orchestra, woodworking to Jalan Jal weaving... the list of cultural talents is long and impressive. Even the terraced rice paddies exhibit a skill and beauty that To Denpasar staggers and amazes all but the Balinese.