Public Policy: an Investment in your Business<br />Cecelia McCloy<br />Public Policy Director, NAWBO-SV<br />
I am only one voice, why would anyone listen to me?<br />It seems so complicated…<br />How do you find out and track (business) issues?<br />I really don’t have the time right now….<br />Myths About Public Policy<br />
They were elected to represent constituents<br />You represent two voices: your own issues and the small business community<br />You are viewed as a constituent by your home address and business address<br />They need and want information about issues<br />Local District staff will meet with you to discuss issues, if legislator is unavailable<br />Developing a relationship means that you can be the “go to person” for that issue<br />You can potentially turn it into a PR event and become a noted expert<br />Legislators Want to Meet You<br />
How do I find my representatives?<br />http://www.legislature.ca.gov/<br />http://www.assembly.ca.gov/<br />http://www.congress.org/<br />http://www.congress.com/<br />http://www.house.gov/<br />http://www.senate.gov/<br />Legislators have interests too – they serve on committees that hold hearings to investigate a need or problem and write legislation<br />It is so Complicated – Where do I Begin?<br />
Stay Informed - Join the NAWBO-SV Public Policy Committee <br />Send your email to Ceil McCloy<br />firstname.lastname@example.org<br />Attend a public policy workshop or conference from your industry trade group<br />Attend the NAWBO-CA Public Policy Days<br />May 2010; 2011?<br />Procurement Faire<br />Panels: Tax; Healthcare; Economic Recovery; Access to Capital; Workers Compensation<br />Legislative Visits<br />It is so Complicated – Where do I Begin?<br />
Think about your business – What keeps you up at night?<br />Taxes? Healthcare? Education? Financing? Procurement? Regulatory Burden? Insurance? Staff???<br />What are you passionate about?<br />Marry the two interests – don’t overextend! <br />Pick one or two issues that are important to you <br />Now you can do your investigative Homework<br />What are the Small Business Issues?<br />
Read your trade publications; NAWBO’s Public Policy information at the nationwide level<br />Check out some Industry Groups<br />Women Impacting Public Policy<br />www.wipp.org<br />Silicon Valley Leadership Group<br />www.svlg.org<br />California Small Business Association<br />www.csba.com<br />California Chamber of Commerce<br />www.calchamber.com<br />See Who is worried about your issues<br />What are the Small Business Issues?<br />
Find out what legislation is being formulated about the issues <br />http://www.legislature.ca.gov/<br />http://www.assembly.ca.gov/<br />http://www.congress.com/<br />http://www.house.gov/<br />http://www.senate.gov/<br /> Find the committees that match your interest<br />Look up your legislator and see what committees they attend<br />What are the Small Business Issues?<br />
Help formulate NAWBO-SV’s public policy issues<br />Develop an annual Public Policy Issue Brief<br />Education; Water Bond; Housing; Taxes<br />Reviewed and approved by the NAWBO-SV Board<br />Take a stand-on a business issue<br />3% employee withholding (1099 employee)<br />Visit a Silicon Valley Legislator in a District Office<br />Bring the NAWBO-SV Issue Brief<br />Educate the member about NAWBO-SV<br />Talk to the member about your business<br />What are the Small Business Issues?<br />
If Not Now; When?<br />California Small Businesses are under attack due to tremendous pressure from the CA budget situation<br />The Legislature is looking at you to balance the budget – either through new taxes or fees<br />We need to make sure our voices are heard!!<br />Legislators need to know we will hold them accountable and their actions impact our livelihood<br />I really don’t have the time right now….<br />
Become aware – If you don’t focus on public policy, then legislators will be running your business<br />Stay informed – Pick your top two or three issues and find out what is happening<br />Tell yourself that this year, you will attend one public briefing about something that interests you<br />Go on a legislative visit, go with someone from the NAWBO-SV Public Policy committee<br />Conclusions<br />
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