The Use of Community Issues
Management (CIM) to Integrate
Community Data and Facilitate
Informed Decisions
Stephen Jeanetta
Mary Simon Leuci
Chris Fulcher
CIM Partner Communities
Presented at the CDS Conference
July 29, 2009 Memphis, TN

Community Issues Management(CIM)
Aligning Community Resources with People and Place
CIM is a web-based
system designed to help
local and regional
organizations frame,
manage and take action
on complex issues
http://www.cim-network.org

CIM Mission
To improve community decision making using facilitation technologies that
engage people in ways that promote understanding, strategic
collaborations and the wise use of resources
• Strategic planning
• Engage the public
• Rapidly frame issues
• Expand networking
opportunities
• Add organizational data
• Allocate resources
• Understand impacts

CIM Collaborators
Hospital Network: Lehigh Valley Health Network, Pennsylvania
Non Profit Organization: Trident United Way of South Carolina
Non Profit Organization: United Way of Southeastern Michigan
Non Profit Organization: United Way of Tucson and Southern Arizona
Public Health Department: Columbia / Boone County Department of Public Health and
Human Services, Missouri
Extension: University of Missouri Extension
Policy Institute: Rural Policy Research Institute (RUPRI) - University of Missouri
University Center: Center for Applied Research and Environmental Systems
(CARES) - University of Missouri

Dr. John Snow's map of deaths from cholera outbreak in London, 1854
Map of deaths in relation to the locations of public water pumps
Pump
Pump
“…a direct reflection of the ordinary lives of the ordinary people
who made up the neighborhood. “
“… two Soho residents talking to their neighbors, walking the
streets together, sharing information about their daily routines...”
“…a neighborhood representing itself, turning its own patterns
into a deeper truth by plotting them on a map.”
Pump

How we Think - Putting Content in Context
Quantitative Qualitative
Objective Subjective
Facts Stories
Daniel Pink
A Whole New Mind: Moving from the Information Age to the Conceptual Age

CIM picks up where GIS leaves off…
Issues
Library
Maps
Reports
Multimedia
Files
Networking

What is CIM?

What is CIM?

What is CIM?

What is CIM?

What is CIM?

CIM is Local

What is CIM?

CIM is Understanding Communities

What is CIM?

CIM is Impact

Extension Application of CIM
• Project Planning and Implementation
– Promotoras de Salud
– Issue Framing
• Resource Development
– Planning & Assessment Tool
– Project Monitoring
– Information Resource
• Community Engagement
– Facilitation tool

CIM is Peer Learning
CIM Host
CIM Partner
Community

CIM at Work

CIM Partner Case Studies
Trident United Way, Charleston SC
Chris Kerrigan, CEO
– Effectively allocating resources for the Emergency Food
and Shelter Program.
University of Missouri Community
Development Extension,Columbia, MO
Steve Jeanetta
– Understanding the impact of the location of different
types of food choices in a defined community on
indicators of wellness.

CIM Partner Case Studies
United Way of Tucson and Southern Arizona
Dan Duncan, Senior Vice President External Relations
– Determining locations for VITA sites to increase capacity.
Lehigh Valley Health Network, Pennsylvania
Cathy a. Coyne, Director, Program Development Division of
Community Health, Health Studies, and Education
- Place-based approach to Community Health Improvement.

Trident United Way, Charleston SC
Chris Kerrigan, CEO
Distribution of EFSP Funds
How can we most effectively allocate
incremental EFSP Funds to meet the
needs of underserved communities?

Trident United Way, Charleston SC
Chris Kerrigan, CEO
Distribution of EFSP Funds
Questions?

University of Missouri Community
Development Extension, Columbia, MO
Steve Jeanetta
How do we gain a better understanding of
the impact of the location of different
types of food choices in a defined
community on indicators of wellness?

University of Missouri Community
Development Extension, Columbia, MO
Steve Jeanetta
Questions?

United Way of Tucson and Southern Arizona
Dan Duncan, Senior Vice President
External Relations
How do we determine VITA site locations to
increase efficiency in reaching the highest
need populations?

United Way of Tucson and Southern Arizona
Dan Duncan, Senior Vice President
External Relations
Questions?

Lehigh Valley Health Network, Pennsylvania
Cathy a. Coyne, Director, Program
Development Division of Community Health,
Health Studies, and Education
How do we develop a place based approach
to improving community health?

Lehigh Valley Health Network, Pennsylvania
Cathy a. Coyne, Director, Program
Development Division of Community
Health, Health Studies, and Education
Questions?

Community Issues Management(CIM)
Aligning Community Resources with People and Place
Community Issues
Management (CIM
is a web-based
system designed to
help local and
regional
organizations frame,
manage and take
action on complex
issues
http://www.cim-network.org