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Cassi Winslow-Edmonson
Assistant Director
Indiana University- Career Development Center

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B

C

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 Understand

the survey design process

 Write

survey questions and responses
guided by social science best practices

...
 What

are you trying to measure or learn
from your students?

 KEY:
 Refer

Start broad and then go into specifics
to ...
 Establish
 Know

a timeline – see handout

your budget

 Decide

on a survey collection method

 Create

a back up pl...
Recommendation 1: Keep it simple and
specific.
 Get readability scores from Microsoft
http://office.microsoft.com/en-us/w...
Recommendation 1: Keep it simple and
specific.
ACTIVITY

How many career courses have you taken?

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B

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D

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Recommendation 2: Work from easy to
hard


The first question should relate to the topic
and be easy to answer.

A

B

C
...
Recommendation 2: Work from easy to hard
Potential first question:

What is your plan following graduation? I am ….
A. See...
Recommendation 3: Put important
questions towards the beginning


Survey fatigue is a common issue

 Questions

of fact ...
Recommendation 4: Be engaging
 Add

some personality throughout the
survey, ie: “Thanks for sticking with us” or
“Only th...
Recommendation 5: Place demographic
questions at the end
 Ease

students in and ease them out

A

B

C

D

E
Recommendation 6: Avoid double barreled
questions and responses.
 When

students can’t answer the question,
they will mos...
Recommendation 6: Avoid double barreled
questions and responses.
Sample Question:
How would you rate your advising session...
Recommendation 7: Borrow questions.


Compare findings



Make them work for your students

A

B

C

D

E
Recommendation 8: Don’t make response
lists too long.


Students lose interest



Think about phone administration

A

B...
Recommendation 9: Create a logical flow


Computer logic?



Refer to your survey plan



General to broad

A

B

C

D
...
Recommendation 10: Using “other” or
“prefer not to disclose”


Open vs. Closed Questions



How much time do you have to...
Recommendation 4: Using “Other” or “Prefer not to
disclose”
What will your annual salary range be in US dollars?
 Below $...


Check your survey with your students (310 if possible)



Proximity to the project issues



Don’t marry your work of...


Things to cover:
• Thank you
• Introduce your office
• Explain the purpose of the survey and how you

will use the info...





Administer
Prepare for follow up
Have a back up plan

A

B

C

D

E


Excel



SPSS

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B

C

D

E
For any questions, feel free to
email me at
cmwinslo@indiana.edu

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B

C

D

E
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Handcrafting the senior survey public

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Transcript of "Handcrafting the senior survey public"

  1. 1. Cassi Winslow-Edmonson Assistant Director Indiana University- Career Development Center A B C D E
  2. 2.  Understand the survey design process  Write survey questions and responses guided by social science best practices A B C D E
  3. 3.  What are you trying to measure or learn from your students?  KEY:  Refer Start broad and then go into specifics to handout: Sample Plan A B C D E
  4. 4.  Establish  Know a timeline – see handout your budget  Decide on a survey collection method  Create a back up plan A B C D E
  5. 5. Recommendation 1: Keep it simple and specific.  Get readability scores from Microsoft http://office.microsoft.com/en-us/word-help/test-yourdocument-s-readability-HP010354286.aspx  Word Add summary judgments, specific times, measurements A B C D E
  6. 6. Recommendation 1: Keep it simple and specific. ACTIVITY How many career courses have you taken? A B C D E
  7. 7. Recommendation 2: Work from easy to hard  The first question should relate to the topic and be easy to answer. A B C D E
  8. 8. Recommendation 2: Work from easy to hard Potential first question: What is your plan following graduation? I am …. A. Seeking or have any type of professional employment (part-time, full-time, internship) B. Seeking or have admission for additional education (Master’s, Professional, Ph.D., 2nd Bachelors) C. Not seeking employment or additional education (volunteering, traveling) D. Other A B C D E
  9. 9. Recommendation 3: Put important questions towards the beginning  Survey fatigue is a common issue  Questions of fact vs. questions of opinion A B C D E
  10. 10. Recommendation 4: Be engaging  Add some personality throughout the survey, ie: “Thanks for sticking with us” or “Only three more questions”  Add an interesting fact from last year’s data A B C D E
  11. 11. Recommendation 5: Place demographic questions at the end  Ease students in and ease them out A B C D E
  12. 12. Recommendation 6: Avoid double barreled questions and responses.  When students can’t answer the question, they will most likely quit.  Your data will not be accurate A B C D E
  13. 13. Recommendation 6: Avoid double barreled questions and responses. Sample Question: How would you rate your advising session and career advisor? A B C D E
  14. 14. Recommendation 7: Borrow questions.  Compare findings  Make them work for your students A B C D E
  15. 15. Recommendation 8: Don’t make response lists too long.  Students lose interest  Think about phone administration A B C D E
  16. 16. Recommendation 9: Create a logical flow  Computer logic?  Refer to your survey plan  General to broad A B C D E
  17. 17. Recommendation 10: Using “other” or “prefer not to disclose”  Open vs. Closed Questions  How much time do you have to commit?  10% rule  Sensitive Questions A B C D E
  18. 18. Recommendation 4: Using “Other” or “Prefer not to disclose” What will your annual salary range be in US dollars?  Below $16,000  $16,000 - $20,999  $21,000 - $25,999  $26,000 - $30,999  $31,000 - $35,999  $36,000 - $40,999  $41,000 - $45,999  $46,000 - $50,999  $51,000 - $60,999  $61,000 - $65,999  $66,000 - $70,999  $71,000 - $75,999  $76,000 - $80,999  $81,000 - $85,999  $86,000 - $90,999  $91,000 - $95,999  $96,000 - $100,999  More Than $101,000 A B C D E
  19. 19.  Check your survey with your students (310 if possible)  Proximity to the project issues  Don’t marry your work of art A B C D E
  20. 20.  Things to cover: • Thank you • Introduce your office • Explain the purpose of the survey and how you will use the information • Confidentiality information • Estimate of how long it will take • Incentive information A B C D E
  21. 21.    Administer Prepare for follow up Have a back up plan A B C D E
  22. 22.  Excel  SPSS A B C D E
  23. 23. For any questions, feel free to email me at cmwinslo@indiana.edu A B C D E
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