The first resource people turn too now in the communications world is Social Media. If you are not on social, both personally and corporately as a brand, you won't be seen as a leader in your field. Social media is an effective tool, only if used with a well-crafted strategy. Christina Crowley-Arklie offers her thoughts on trends in social media and her personal 'SOCIAL' Strategy when it comes to developing a solid social media plan both personally and professionally.

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