Blueway Trail <ul><li>A “Blueway Trail” is a small boat and/or paddling route along a waterway that combines recreation an...
 
Vision <ul><li>We envision a water-based trail system that will provide opportunities for recreation, conservation, touris...
 
Goal -Increase Public Access to the River <ul><ul><li>Improve existing access points </li></ul></ul><ul><ul><li>Target loc...
 
Goal – Develop an Identity for the Upper James River Blueway <ul><ul><li>Determine thematic brand that summarizes the char...
 
Develop a Sustainable Tourism Based Economy <ul><ul><li>Identify and encourage independent projects that will aid in impro...
 
The proposed Upper James river Blueway Trail represents a significant economic and community development opportunity for B...
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Upper James River Blueway Trail

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The Upper James River Blueway Trail is intended to promote the responsible use of the James River in Botetourt County by combining recreation and environmental awareness while linking communities and land-based attractions together.

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Upper James River Blueway Trail

  1. 2. Blueway Trail <ul><li>A “Blueway Trail” is a small boat and/or paddling route along a waterway that combines recreation and environmental awareness while linking communities and land-based attractions such as recreational trails, historic sites and parks. </li></ul>
  2. 4. Vision <ul><li>We envision a water-based trail system that will provide opportunities for recreation, conservation, tourism and education while preserving the natural, historic and cultural resources along the Upper James River. </li></ul>
  3. 6. Goal -Increase Public Access to the River <ul><ul><li>Improve existing access points </li></ul></ul><ul><ul><li>Target locations for new access points </li></ul></ul><ul><ul><li>Improve signage at access points </li></ul></ul>
  4. 8. Goal – Develop an Identity for the Upper James River Blueway <ul><ul><li>Determine thematic brand that summarizes the character of the blueway </li></ul></ul><ul><ul><li>Develop signage program </li></ul></ul><ul><ul><li>Develop marketing program and materials </li></ul></ul>
  5. 10. Develop a Sustainable Tourism Based Economy <ul><ul><li>Identify and encourage independent projects that will aid in improving the Blueway Trail </li></ul></ul><ul><ul><li>Protect water quality </li></ul></ul><ul><ul><li>Protect ecology </li></ul></ul><ul><ul><li>Educate visitors through signs, brochure and website </li></ul></ul><ul><ul><li>Seek additional Virginia Scenic River Status </li></ul></ul>
  6. 12. The proposed Upper James river Blueway Trail represents a significant economic and community development opportunity for Botetourt County. The River’s natural beauty and resources, access points, historic sites, small towns and tourism infrastructure form a solid foundation for the Blueway.

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