Clickability: SaaS Web Content Managment Solution for Enterprise Organizations

Confidential and Proprietary

The Platform

The Model

Value Proposition to the Enterprise

Customer Success Stories

Platform Demonstration

Traditional “CMS” Fully Integrated Web Content Management and Optimization Suite Create Manage Publish Deliver Interact Adapt Measure

Content Management

Content Delivery

Analytics and Embedded Statistics

Email Newsletters

Site Search

User Generated Content

Ad Server

Visitor Registration

Web Permissions

Polls and Surveys

RSS/XML Syndication

Social Media/Community

No Hardware, Software, Upgrades

Lower Cost of Ownership

Faster Time to Implement

Faster ROI

Agile Product Development

Less Carbon Footprint

The Only Software-as-a-Service Web Content Management Solution

Browser level integration

Site level integration through Flash, iFrames, AJAX

Brand level integration redirect, sub-domains Template level integration Embedding HTML, RSS, and XML from outside sources Platform level integration API & SDK simpler more complex Leveraging the Power of Web Services to Enable Best of Breed Solution

Enabling Non-Technical Users to Publish Dynamic Content

Accessible via WWW

UI designed in a “tabular” format (salesforce.com, Amazon)

Platform requires minimal amounts of training for marketers

Ability to publish dynamic content without coding

Ability to create permissions/views

Product Marketing Event Producers User Generated Content Community

Feedloader Feedloader Digital TV MP3 Players Kiosks E Books PDA’s Cell Phones Computers Car Infotainment Systems Translation Services “ content” “ contenido” “ contenu” “ Inhalt” “ conteúdo” “ содержание” “ Innhold” “ 內容”

Reduce technology costs

Enhance global brand

Achieve greater efficiencies in publishing process

Promote application adoption

Enable more people to publish more content

Foster stronger internal & customer relationships

Drive customer retention, revenues

Be Green

How to radically simplify publishing process

How to efficiently meet complex international regulatory requirements affecting web properties

How to present Cantor’s extensive product portfolio

How to demonstrate thought leadership

How to overcome IT dependence

How to enhance online positioning of global brand

70% reduction in “time to live” due to change in processes

74% increase in unique visitors year over year

425% increase in monthly page views year over year

12% dramatic time savings

More people publishing more content

“ Before Clickability, updating our websites was inefficient. Between the change request, getting it in the queue and going live, it used to take us a long time. Now we can do the same thing in minutes” - VP, Interactive Services

Confidential and Proprietary