Transforming YourSmall Business Into aContent Powerhouse        C.C. Chapman        Founder, The Cleon Foundation        A...
C.C. Chapman   @cc_chapman   cc-chapman.com
C.C. Chapman   @cc_chapman   cc-chapman.com               THIS               DOESN’T               EXIST
C.C. Chapman   @cc_chapman   cc-chapman.com
C.C. Chapman   @cc_chapman   cc-chapman.com
C.C. Chapman   @cc_chapman   cc-chapman.comGET YOUR  HOUSEIN ORDER
C.C. Chapman   @cc_chapman   cc-chapman.com   WHAT IS YOUR STORY?
C.C. Chapman   @cc_chapman   cc-chapman.com   NO ONE HAS ENOUGH
C.C. Chapman   @cc_chapman          cc-chapman.com“Give me six hours to chopdown a tree and I will spend thefirst four shar...
C.C. Chapman   @cc_chapman   cc-chapman.com
C.C. Chapman   @cc_chapman   cc-chapman.com         BE HELPFUL
C.C. Chapman   @cc_chapman   cc-chapman.com                      WHAT                       IS                     UNIQUE ...
C.C. Chapman   @cc_chapman   cc-chapman.comPeoplePlacesPassions
C.C. Chapman   @cc_chapman   cc-chapman.com THINK VISUALLY
C.C. Chapman   @cc_chapman   cc-chapman.comDEVELOP AN EDITORIAL CALENDAR
C.C. Chapman   @cc_chapman   cc-chapman.comCREATE SOCIAL OBJECTS
C.C. Chapman   @cc_chapman   cc-chapman.comKEEP AN EYE ON WHATOTHERS ARE DOING
C.C. Chapman   @cc_chapman   cc-chapman.com    DON’T FORGET MOBILE
C.C. Chapman      @cc_chapman   cc-chapman.com               THINK LONG TERM
C.C. Chapman       @cc_chapman   cc-chapman.com               ALWAYS BE CONSUMING
C.C. Chapman   @cc_chapman   cc-chapman.com  NEVER   STOPLISTENING
C.C. Chapman   @cc_chapman   cc-chapman.com
C.C. Chapman   @cc_chapman   cc-chapman.comcc.chapman@gmail.com    CC-Chapman.com  CleonFoundation.com      PassionHit.tv
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Transforming Your Business Into a Content Powerhouse

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An updated presentation I used for a SalesForce MarketingCloud webinar on how any small business can use content marketing. I focused on the values and strategies that they need to put in place in order to be successful. Lots of points taken from my book Content Rules.

Published in: Business

Transforming Your Business Into a Content Powerhouse

  1. Transforming YourSmall Business Into aContent Powerhouse C.C. Chapman Founder, The Cleon Foundation Author, Amazing Things Will Happen www.cc-chapman.com
  2. C.C. Chapman @cc_chapman cc-chapman.com
  3. C.C. Chapman @cc_chapman cc-chapman.com THIS DOESN’T EXIST
  4. C.C. Chapman @cc_chapman cc-chapman.com
  5. C.C. Chapman @cc_chapman cc-chapman.com
  6. C.C. Chapman @cc_chapman cc-chapman.comGET YOUR HOUSEIN ORDER
  7. C.C. Chapman @cc_chapman cc-chapman.com WHAT IS YOUR STORY?
  8. C.C. Chapman @cc_chapman cc-chapman.com NO ONE HAS ENOUGH
  9. C.C. Chapman @cc_chapman cc-chapman.com“Give me six hours to chopdown a tree and I will spend thefirst four sharpening the axe.” - Abraham Lincoln
  10. C.C. Chapman @cc_chapman cc-chapman.com
  11. C.C. Chapman @cc_chapman cc-chapman.com BE HELPFUL
  12. C.C. Chapman @cc_chapman cc-chapman.com WHAT IS UNIQUE ABOUT YOU?
  13. C.C. Chapman @cc_chapman cc-chapman.comPeoplePlacesPassions
  14. C.C. Chapman @cc_chapman cc-chapman.com THINK VISUALLY
  15. C.C. Chapman @cc_chapman cc-chapman.comDEVELOP AN EDITORIAL CALENDAR
  16. C.C. Chapman @cc_chapman cc-chapman.comCREATE SOCIAL OBJECTS
  17. C.C. Chapman @cc_chapman cc-chapman.comKEEP AN EYE ON WHATOTHERS ARE DOING
  18. C.C. Chapman @cc_chapman cc-chapman.com DON’T FORGET MOBILE
  19. C.C. Chapman @cc_chapman cc-chapman.com THINK LONG TERM
  20. C.C. Chapman @cc_chapman cc-chapman.com ALWAYS BE CONSUMING
  21. C.C. Chapman @cc_chapman cc-chapman.com NEVER STOPLISTENING
  22. C.C. Chapman @cc_chapman cc-chapman.com
  23. C.C. Chapman @cc_chapman cc-chapman.comcc.chapman@gmail.com CC-Chapman.com CleonFoundation.com PassionHit.tv

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