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THERE’S A HOLE IN THE BUCKET



                 C.C. CHAPMAN
                  Campfire Creative Director
               ...
CHRIS BROGAN
    HATES ME
CREATIVE DIRECTOR - CAMPFIRE

FOUNDER - DIGITAL DADS

HOST - MANAGING THE GRAY & ACCIDENT HASH
BUCKETS ARE SIMPLE
AND EASY

NOT EVERYTHING FITS
IN A BUCKET
CAMPAIGNS DO IT

AGENCIES DO IT

   YOU DO IT

    I DO IT
CC.CHAPMAN@GMAIL.COM


    @CC_CHAPMAN


  CAMPFIRENYC.COM
  CC-CHAPMAN.COM
There is a Hole in the Bucket
There is a Hole in the Bucket
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There is a Hole in the Bucket

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People keep trying to stick me into a bucket, but we are all so diverse that it doesn't work. Marketers need to begin to realize this and think outside of the bucket.

Published in: Business, Sports, Technology

Transcript of "There is a Hole in the Bucket"

  1. 1. THERE’S A HOLE IN THE BUCKET C.C. CHAPMAN Campfire Creative Director Inbound Marketing Summit Boston - October 2009
  2. 2. CHRIS BROGAN HATES ME
  3. 3. CREATIVE DIRECTOR - CAMPFIRE FOUNDER - DIGITAL DADS HOST - MANAGING THE GRAY & ACCIDENT HASH
  4. 4. BUCKETS ARE SIMPLE AND EASY NOT EVERYTHING FITS IN A BUCKET
  5. 5. CAMPAIGNS DO IT AGENCIES DO IT YOU DO IT I DO IT
  6. 6. CC.CHAPMAN@GMAIL.COM @CC_CHAPMAN CAMPFIRENYC.COM CC-CHAPMAN.COM

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