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Social Media Is A Small Town

by C.C. Chapman on Jun 01, 2009

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Presentation given at the first Social Media Breakfast in Burlington, Vermont.

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Presentation given at the first Social Media Breakfast in Burlington, Vermont.

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Social Media Is A Small Town — Presentation Transcript

SOCIAL MEDIA IS LIKE A SMALL TOWN C.C. CHAPMAN SOCIAL MEDIA BREAKFAST BURLINGTON JUNE 1, 2009 #BTVSMB

IMAGE BY TREY RETCLIFF OLD MEDIA

SOCIAL MEDIA

DON’T FOCUS ON THE TOOLS FIRST

GOOD PRODUCT/SERVICE = PEOPLE WANT IT

IT NEEDS TO BE ABOUT THE PEOPLE FIRST

ALL KINDS OF CHARACTERS

PEOPLE LOVE TO TALK

YOU COULD GET A REPUTATION

YOU BUY WHERE YOU KNOW

GIVE REASONS TO GATHER

FUN CAN BE SIMPLE

YOU MUST WORK HARD TO SUCCEED

HAVE REAL CONVERSATIONS

IT CAN BE A LONG ROAD - START WALKING NOW

DON’T FORGET TO HAVE FUN!

SPECIAL THANKS TO FLICKR’S “COMMMONS” FOR THEIR PHOTOS FLICKR.COM/COMMONS

CC@THEADVANCEGUARD.COM THEADVANCEGUARD.COM CC-CHAPMAN.COM @CC_CHAPMAN THANK YOU

C.C. Chapman , Author at Content Rules Yes, that is me and my Dad in the final slide. I almost always end with a photo of myself and that is the one picture I had around digitally and plus it always makes me smile. 2 years ago

Are you sure you want to Yes No

Michelle Sullivan , Chef, Partenariats et médias sociaux at Rogers Communications Inc. Is that you at the end, CC? Love the use of archival photos - and really appreciate the message in slide 15. Social media is a long road - not a quick fix, flash in the pan initiative. Clients are often attracted by the perceived 'low cost', but that's because they make the mistake of focussing on tools. They need to focus on relationships. Cheers! 2 years ago

guestda2094 Great presentation, CC - thanks for sharing. 2 years ago

Adele McAlear , Marketing Consultant at McAlear Marketing Nice perspective CC. :) 2 years ago

dangli Great one CC, as everything from you. 2 years ago

Social Media Is A Small Town

by C.C. Chapman on Jun 01, 2009

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Social Media Is A Small Town — Presentation Transcript