Being an Attractive
Digital Communications
Candidate in Today’s Market
How do we find a job we want?
•
•
•
•
•

Industry
Team Size
Social Impact
Leadership
Recognition
Know Your Passion
• Your career should be a passion of yours
• This means knowing what you want to
aspire to
• What goals ...
What brand or campaign currently
impresses you and why?
Laser Focus

Stay current.
Know what brands are doing in digital.
Follow leaders in communications and digital fields.
Paid, Earned, Owned

Know what bowl does what.
Tale of Two Paths
Marketing?
Public Relations?
Internship Led Career

It’s all about trial.
Don’t just look in

Participate.
Create.
Finally be findable.
THANK YOU
Chris Baccus
GolinHarris
Executive Director of Digital
Twitter @cbaccus
Being an Attractive Digital Communications Candidate in Today’s Market
Upcoming SlideShare
Loading in …5
×

Being an Attractive Digital Communications Candidate in Today’s Market

371 views
271 views

Published on

A brief presentation to a USC Communications class of soon to be graduating seniors who wanted to understand the job marketing in digital communications PR and Marketing.

Published in: Career, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
371
On SlideShare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
2
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Being an Attractive Digital Communications Candidate in Today’s Market

  1. 1. Being an Attractive Digital Communications Candidate in Today’s Market
  2. 2. How do we find a job we want? • • • • • Industry Team Size Social Impact Leadership Recognition
  3. 3. Know Your Passion • Your career should be a passion of yours • This means knowing what you want to aspire to • What goals you have that align with client needs
  4. 4. What brand or campaign currently impresses you and why?
  5. 5. Laser Focus Stay current. Know what brands are doing in digital. Follow leaders in communications and digital fields.
  6. 6. Paid, Earned, Owned Know what bowl does what.
  7. 7. Tale of Two Paths Marketing? Public Relations?
  8. 8. Internship Led Career It’s all about trial.
  9. 9. Don’t just look in Participate.
  10. 10. Create.
  11. 11. Finally be findable.
  12. 12. THANK YOU Chris Baccus GolinHarris Executive Director of Digital Twitter @cbaccus

×