What Is WordPress and Why Is Everyone Talking About It

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From a workshop I do - This workshop is perfect if you are a beginner or still on the fence. We'll look at the major issues you should consider before diving into the WordPress waters.

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What Is WordPress and Why Is Everyone Talking About It

  1. 1. What Is WordPress and Why Is Everyone Talking About It?
  2. 2. WordPress Hands-on: Learn Howto Manage Your Blog or Website Thursday, May 5th - 12:30 - 3:30 pm Bellevue - $29, $27, $24Smart Strategies For Monetizing Your Blog Monday, May 16th - 5:30 - 8:30 pm Bellevue - $35, $33, $30
  3. 3. THE HYPE! is WordPress the the answer to all our prayers?
  4. 4. vs. setup customization and advanced usecopyrights and ownership of content search optimization and traffic
  5. 5. What is WordPress? an Open Source project or FREE Software The freedom to run the program, for any purpose.■ The freedom to study how the program works, and change it to make it do what you wish. Access to the source code is a precondition for this.■ The freedom to redistribute copies so you can help your neighbor.■ The freedom to distribute copies of your modified versions to others. By doing this you can give the whole community a chance to benefit from your changes. Access to the source code is a precondition for this.
  6. 6. WordPress.com vs.WordPress.org
  7. 7. WordPress.com vs. self-hosted
  8. 8. WordPress.com vs. self-hosted what are the other differences? COST - free software.com - basic service free, cost for add-ons such as extra space, domain, videopress, more user, VIP self-hosted - will need to pay for hosting
  9. 9. WordPress.com vs. self-hosted what are the other differences? SET-UP & INSTALLATION .com - easy setup self-hosted - depends on your host
  10. 10. WordPress.com vs. self-hosted what are the other differences? THEMES.com - limited to over 75 free themes + a few premium themesself-hosted - hundreds and hundreds, including premium themes
  11. 11. WordPress.com vs. self-hosted what are the other differences? WIDGETS & PLUGINS.com - limited widgets, but release of new widget self-hosted - widgets, widgets and more widgets can only use plugins on self-hosted
  12. 12. WordPress.com vs. self-hosted what are the other differences? UPDATES & BACKUPS .com - done for you self-hosted - you will need to do them
  13. 13. and WordPressis organicallySEO friendly
  14. 14. What should I look for in a host?• Will you be able to make all changes to the account yourself, including contactchanges, credit card changes, etc?• Can you cancel the hosting yourself?• Is email boxes, bandwidth, etc. limited?• Can you install WordPress easily?• Do you have full FTP access to your files?• Do you have full access to the control panel and your databases?• Do you have access to your phpAdmin and databases?• Does the host use the most current software?• Can you get support directly from the hosting service? Ask around and talk to people who you trust...
  15. 15. THEMESA theme is a collection of files that work together toproduce a graphical interface with an underlyingunifying design for a weblog. A theme modifies theway the weblog is displayed, without modifying theunderlying software. Essentially, the WordPress themesystem is a way to skin your weblog.
  16. 16. so how do Ifind the themethat works for me?
  17. 17. SO HOW DO I CHOOSE MY THEME! Free vs. Premium Out of the box vs. customized Support & UpdatesLook at other WP sites in your industry Think long-term and do ask around for suggestions
  18. 18. So, is a premium theme easy to set up?Let’s first look at plugins and widgets
  19. 19. Akisment All In One SEO WP3 CacheWP DB Backup or BuddyBackup Google Analytics Google XML SitemapsContact Form 7 or Gravity Forms Vipers Video Quick Tags
  20. 20. Setting upa premium theme.
  21. 21. WordPress - blah, blah, blah themes dashboard subscribe widgets links security plugins comments backups posts akisment database pages google RSS menus sitemaps archivescategories tools custom fields tags import seopermalinks export breadcrumbs photos users twitter video authors social media audio admins blog embed discussion footerhyperlinks privacy headers pings updates trackbacks
  22. 22. So what now?
  23. 23. create asandboxand play!
  24. 24. What kind of support is out there? How comfortable am I with technology?Am I the kind that will dig in and do it myself? Or do I hire someone + customize?
  25. 25. Thanks! Bob Dunn 425.223.0022 bob@bobwp.com @bobwp facebook.com/savvywordpress linkedin.com/in/bobdunn1

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