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  • 1. The Right Publisher Solutions for you
  • 2. A platform that works Publish
  • 3. Produce quality content in real time at Audience scale Measurement • Live story contextualizer • 3rd party data from on • Real-Time Digital Curation & offline providers • Community Management • Social DistributionPublish
  • 4. Access to over500,000 writers in any category EngageOriginal & Unique Scalable Syndicate
  • 5. API enabzled Inbox optimization Audience Insight ExpertiseConnect
  • 6. Media Sales Team Network Buys Audience DevelopmentOperations and Trafficking Scale
  • 7. Top 8 ad exchange (Comscore) Delivers contextually relevant page and key word levelMonetize campaigns
  • 8. PublishPlatform
  • 9. Produce quality content in real-time at scale
  • 10. Algorithmically guided media your target audience is seeking on the web Your Writers PulseAudience delivers Our Writersdeep insight into visitors
  • 11. Live Story Contextualizer
  • 12. TrustedSources
  • 13. CommunityManagement Loyalty, Contest & Reward Management Writer Quality Audience Engagement and Measurement
  • 14. Real-Time Digital CurationPublishing Rules by Author or CreatorProtect & Control your BrandCurate content dynamically or manually
  • 15. Social Distribution – Contenteverywhere
  • 16. Auto or Select Tweets Auto generation #tags Publish to FB & +1Push to Blogs & Widgets
  • 17. Engage content
  • 18. World’s largest pool of media producers ~60/100 75/100
  • 19. “Exclusive" Content Create unique content in many different categories at scale By assignment Licensed Content Leverage our community 500,000 Writers of over 500,000 writers Local-to-global targeting Curated discussion topics
  • 20. Syndication Your content syndicated across our network of sites Content Curation Reputation, credibility, and quality scores for each writer Automated algorithm control, plus editorial oversight and attention Spam filters to prevent undesirable content
  • 21. Connect email
  • 22. One Platform | Smarter Insight | Better Digital Messaging PulsePoint’s messaging solution, PulseConnect, ispowered by an award-winning technology platformthat helps marketers manage the customer life cycle through the delivery of personalized, relevant and timely messaging across email, mobile and social channels. The platform gives marketers a comprehensive and actionable understanding oftheir customers through unmatched audience data, reporting and optimization.
  • 23. Delivery across email, social and mobile inboxes RewardingUnparalleled Features andaudience Differentiatorsmeasurement &segmentation Comprehensive reporting & web analytics integrations: Omniture, Google, Coremetrics
  • 24. Mailing Workflow for automated quality control Automated & PersonalizedDynamic Content for delivering the most relevant messagesComplete Lifecycle Automation Integrated Partner App Exchange
  • 25. By increasing Personalized, relevancy using Audience targeted, full consumer characteristics, life-cycle behavioral performance trendscommunications targeting, content, and new target across email, frequency and and social channel preferences.Deliver Discover Drive Revenue
  • 26. ScaleBusiness Services
  • 27. PulseAudience, Audience Measurement Tool Direct Sales Team 3rd party data for Direct SalesShare of buys on our network of sites Properly identify audience segmentsScale across categorized impressions Optimize InventorySocial Publishing for EventsSocial Publishing for Events
  • 28. Audience Development Quality traffic at lower CPM’S Tested and proven partners Increased pageviewsAd Operations Support andAd Network DevelopmentOptimized ad network partnersHigher CPM’SCentralized ad operationsLeverage our expertise and scale
  • 29. MonetizeAd Exchange
  • 30. The PulsePoint Ad Exchange & PulseAudience 800M real-time adtransactions a day on our high-quality,highly selective direct publisher inventory. Top 3 ad- supported property
  • 31. Leading brands - frompharmaceuticals, auto, finance, CPG and more Direct relationships with 11,500+ high-quality publishers
  • 32. Data used for automated optimization during the campaign and sources 3rd party data on and offline.PulseAudience, ourAudience Insights Platformhelps publishers developaudience targeted salespackages and identityspecific users across theirproperty.
  • 33. AskPrice model helps Enables publishers todetermine the value of guarantee CPMtheir audience and set an AskPrice Provides a higher CPM and higher margin.
  • 34. Proprietary Clean Tag technologyhelps to lift yield across remnant inventory pool
  • 35. Assigns 40+ Enables a pass attributes to every along of importantad call to maximize parameters to bidder value following bidders Maintains Scrubs iFrames 1st look bid from subsequent visibility monetization partners