Produce quality content in real time at Audience scale Measurement • Live story contextualizer • 3rd party data from on • Real-Time Digital Curation & offline providers • Community Management • Social DistributionPublish
Access to over500,000 writers in any category EngageOriginal & Unique Scalable Syndicate
API enabzled Inbox optimization Audience Insight ExpertiseConnect
Media Sales Team Network Buys Audience DevelopmentOperations and Trafficking Scale
Top 8 ad exchange (Comscore) Delivers contextually relevant page and key word levelMonetize campaigns
World’s largest pool of media producers ~60/100 75/100
“Exclusive" Content Create unique content in many different categories at scale By assignment Licensed Content Leverage our community 500,000 Writers of over 500,000 writers Local-to-global targeting Curated discussion topics
Syndication Your content syndicated across our network of sites Content Curation Reputation, credibility, and quality scores for each writer Automated algorithm control, plus editorial oversight and attention Spam filters to prevent undesirable content
One Platform | Smarter Insight | Better Digital Messaging PulsePoint’s messaging solution, PulseConnect, ispowered by an award-winning technology platformthat helps marketers manage the customer life cycle through the delivery of personalized, relevant and timely messaging across email, mobile and social channels. The platform gives marketers a comprehensive and actionable understanding oftheir customers through unmatched audience data, reporting and optimization.
Delivery across email, social and mobile inboxes RewardingUnparalleled Features andaudience Differentiatorsmeasurement &segmentation Comprehensive reporting & web analytics integrations: Omniture, Google, Coremetrics
Mailing Workflow for automated quality control Automated & PersonalizedDynamic Content for delivering the most relevant messagesComplete Lifecycle Automation Integrated Partner App Exchange
By increasing Personalized, relevancy using Audience targeted, full consumer characteristics, life-cycle behavioral performance trendscommunications targeting, content, and new target across email, frequency and segments.mobile and social channel preferences.Deliver Discover Drive Revenue
PulseAudience, Audience Measurement Tool Direct Sales Team 3rd party data for Direct SalesShare of buys on our network of sites Properly identify audience segmentsScale across categorized impressions Optimize InventorySocial Publishing for EventsSocial Publishing for Events
Audience Development Quality traffic at lower CPM’S Tested and proven partners Increased pageviewsAd Operations Support andAd Network DevelopmentOptimized ad network partnersHigher CPM’SCentralized ad operationsLeverage our expertise and scale
The PulsePoint Ad Exchange & PulseAudience 800M real-time adtransactions a day on our high-quality,highly selective direct publisher inventory. Top 3 ad- supported property
Leading brands - frompharmaceuticals, auto, finance, CPG and more Direct relationships with 11,500+ high-quality publishers
Data used for automated optimization during the campaign and sources 3rd party data on and offline.PulseAudience, ourAudience Insights Platformhelps publishers developaudience targeted salespackages and identityspecific users across theirproperty.
AskPrice model helps Enables publishers todetermine the value of guarantee CPMtheir audience and set an AskPrice Provides a higher CPM and higher margin.
Proprietary Clean Tag technologyhelps to lift yield across remnant inventory pool
Assigns 40+ Enables a pass attributes to every along of importantad call to maximize parameters to bidder value following bidders Maintains Scrubs iFrames 1st look bid from subsequent visibility monetization partners