Seenow THE FUTURE OF TV IS HERE at ICEEfest_2013
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Seenow THE FUTURE OF TV IS HERE at ICEEfest_2013

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THE FUTURE OF TV IS HERE (but unevenly distributed). ...

THE FUTURE OF TV IS HERE (but unevenly distributed).
Seenow in figures.

Direct One is one of the top players on the Romanian market of wholesale services for the major telecom operators. With a proprietary Content Delivery Network infrastructure and an extensive experience of 4 years in the business of video content distribution over the internet, Direct One launched Seenow in December 2011 as the first Live TV and Video on Demand multi-screen service in Romania, available on PC, iPhone, iPad, Android smartphones and tablets, Windows 8 and Samsung Smart TV.

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Seenow THE FUTURE OF TV IS HERE at ICEEfest_2013 Seenow THE FUTURE OF TV IS HERE at ICEEfest_2013 Presentation Transcript

  • ZF MOBILIO ’13Catalin Clemente, SeenowTHE FUTURE OF TV IS HERE(but unevenly distributed)CATALIN CLEMENTESales and Marketing Director
  • SEENOW: TV&VOD ANYTIME, ANYPLACE67 Live TV ChannelsCatch-up TV Libraries1000+ SVOD titles200+ Transactional titlesAVAILABLE ON ALLSCREENS
  • PHONES6%TABLETS11%WEB65%SMARTTV17%TIME SPENT          SPLIT BY PLATFORM, USAGEPHONES18%SMART TV20%WEB40%TABLETS22%NO. OFVIEWSMOBILE DEVICES ARE IMPORTANT BUT LARGER SCREENSGET THE HIGHEST VIEWING TIME SHARE
  • VIEWING TIME BY PLATFORMMinutes/viewTV VOD5 min9 min29 min43 minlean forward lean back
  • MULTISCREEN SERVICE ADOPTIONMOST USERS ARE USING ONLY ONE DEVICE TYPE1 Device85%2 Devices11%3 Devices3%4 Devices1%
  • WEB38%SMART TV35%ANDROIDPHONE11%ANDROIDTABLET7%iPAD5%iPHONE4%WINDOWS 81%SPLIT BY PLATFORM ADOPTIONLARGER SCREENS AGAIN
  • VOD5%TV95%TIME SPENTTV (LIVE AND CATCH-UP)vs VOD (SVOD and PPV)
  • THANK YOU!