• Like
Startup Saturday: Mobilliance 2013 Frenzoo presentation
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

Startup Saturday: Mobilliance 2013 Frenzoo presentation

  • 430 views
Published

The Art of the Pivot by Simon Newstead, CEO of Frenzoo

The Art of the Pivot by Simon Newstead, CEO of Frenzoo

Published in Technology , Business
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
No Downloads

Views

Total Views
430
On SlideShare
0
From Embeds
0
Number of Embeds
7

Actions

Shares
Downloads
2
Comments
0
Likes
2

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. Down the Wrong Road? Art of the Pivot Simon Newstead, CEO
  • 2. 6 startup tips for pivoting your startup away from the…
  • 3. Our story World s first web 3d virtual world 3
  • 4. 4 Top of the world! 80% Will Have A "Second Life” Great Tech! The Next Big Thing! “Skype Founders invest in Frenzoo” Validation!
  • 5. Except… 100% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0% “What am I meant to do? Talk to strangers? It’s just so…weird” Visitors Accounts Active users Paying users
  • 6. PIVOT TIP #1 Feedback is  a Fact   Sid Meier
  • 7. How about the niche? ‣  Curse ‣  ‣  ‣    Gave us emotional obligation   Blinded us to the bigger picture Blessing ‣  I am in love with the avatars and fashions! Learned key insights ‣  The spark for our pivot
  • 8. PIVOT TIP #2   Extract the learning  
  • 9. animation maker clubs gallery chat events decoration forum dancing avatar profiles virtual economy music user gen content 3d import private messages snapshots shopping design tools gifting poses wishlists clubs remix items friendslist chatrooms contests
  • 10. PIVOT TIP #3   Reduce, simplify.  
  • 11. Developer ‣  Rapid iteration ‣  ‣  Try and fail, repeat ‣  User 5 different mechanics in a week Constant testing
  • 12. “It took me weeks to clean up my code after, but would have taken months to build it all properly first.”
  • 13. PIVOT TIP #4   Quick & dirty beats perfect.  
  • 14. PIVOT TIP #5 Hack   learn time to  
  • 15. 15
  • 16. PIVOT TIP #6   Stay Strong.  
  • 17. ‣  First 3d fashion game ‣  Million of downloads ‣  Our new beginning
  • 18. Thanks! Questions? simon@frenzoo.com 20