Alice Casey, Involve: Web 2.0 and You: Local Government Conference

www.involve.org.uk Online Participation

Public participation
Research
Practice
Cross-policy
www.involve.org.uk

Public participation not just online
Not for profit
Non-partisan
Online best practice and
planning tool for public participation
www.peopleandparticipation.net

About you...
Social networking site
Rated a service online
Read a blog
Commented on a blog
Written a blog

Who is online?
Over 60% of households (15million people)
Younger people...yet increasingly older people
Who isn’t?
The rest of us!
60 and over
Socially excluded groups
But... more and more of us are going online!

What are they doing?
Finding out information on goods and services (circa 80%)
Using email (circa 80%)
Using government sites
(circa 60% of existing users do this)

What Web 2.0 can do for you.

...hang on – what’s Web 1.0?
Information-giving
Limited interactivity
One-way flow of information
Top-down structure
Old-fashioned websites...?!

Web 2.0 is . . . Jargon?
Participative
Seeking interaction and input
Two-way flow of information
Not top-down
Collaborative
User Generated Content

What does that actually mean?
Blogging
Social networking
Wikis
Forums and discussion groups
It is a tool to engage and involve people
Goes well with...
Tailored information provision
Multimedia
Accessible websites
Offline/ Face to Face Participation

A few examples....

Blogs
Made up of user-generated content
Like a diary
Purpose defined by its owner
Individuals or groups

Blogging – Why bother?
Sharing resources and knowledge
Building new and open networks
Developing ideas/innovating
Reaching out to draw in new voices
Transparency and better communication
Personal development/reflection

Why don’t we all just...blog?
Convinced I won’t have enough time or inclination to update it.
What’s the use? I won’t have anything interesting or useful to say that hasn’t already been said by someone wiser.
Blogging is something other people do - I’m a commenter not a writer! It’s just ‘not me’.

My blogsperiment

Post blog reflections on...
Convinced I won’t have enough time or inclination to update it.
What’s the use? I won’t have anything interesting or useful to say that hasn’t already been said by someone wiser.
Blogging is something other people do - I’m a commenter not a writer! It’s just ‘not me’.

Blog in Groups
Great way to start
Build a community
Take away the time-strain from individuals
Share more!
All in one place - themed

Social Networks: A small selection
Facebook www.facebook.com
Meetup www.meetup.com
YouTube www.youtube.com
Twitter www.twitter.com
LinkedIn www.linkedin.com
Flickr www.flickr.com
MySpace www.myspace.com
Bebo www.bebo.com

Why is it useful?
Goes to the people
Organisational tools
Bridging online/offline
Convenience
Personal tailoring

A word of caution...
Discourage anonymity
Encourage personal responsibility
Consider disclaimers – provide freedom
Remain transparent- motives+boundaries
Use your privacy settings tactically!
Be open to criticism – respond and use it!

Summary
There’s a great deal out there to use and explore
The web as we know it is changing - and fast
It is worth investing time to see for yourself.
Other stuff... Specific tools like pledgebank , theyworkforyou Social bookmarking like del.icio.us , digg RSS feedreaders like bloglines , browser based Personalised startpage like pageflakes , netvibes

Take-Aways
A Supplement not Substitute
Share Smarter
Nurture Innovation and Learning
Go to the People
Involve Users in Development
Evaluate

A new kind of ending... http://cased.wordpress.com [email_address] www.peopleandparticipation.net www.icele.org Share your thoughts and concerns. Find solutions with help from others!

Thanks to...
Jared – creative commons image
ONS – statistical info
Tim Davies – inspiration for ‘reasons to blog’
Slideshare – this presentation will be made available on slideshare.
See you online! 

Alice Casey, Involve: Web 2.0 and You: Local Government Conference

by cased on Apr 23, 2008

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Alice Casey, Involve: Web 2.0 and You: Local Government Conference — Presentation Transcript