Kevin Marks @ FOWA 08

Slide 1: Future of Web APIs: The Social Cloud Kevin Marks

Slide 2: My generation draws the Internet as a cloud that connects everyone. Kevin Marks me

Slide 3: instead of having to navigate phone lines from one computer to the next, you could write programs as though the net were just one big cloud, where messages went in at your computer and came out at the destination one. colleague Tim Berners-Lee contact

Slide 4: Connections between Computers -TCP/IP and Web Documents -HTTP Somebody Else's Problem Field

Slide 5: The younger generation experiences it as oxygen that supports their digital lives.

Slide 6: child friend met co-resident Andrew Marks

Slide 7: My generation draws the Internet as a cloud that connects everyone. The younger generation experiences it as oxygen that supports their digital lives. The old generation sees this as a poisonous gas that has leaked out of their pipes, and they want to seal it up again

Slide 11: URLs are people too

Slide 13: Links are relationships friend friend me me rel="me"

Slide 14: Social Graph API Indexes public websites that are people Shows the 'me' and 'friend' links between them Supports the open XFN and FOAF standards Uses the standard Google crawler

Slide 19: Social Graph API finding me and my public friends on the web

Slide 20: but my friends are all here

Slide 23: Friends Activities Data

Slide 24: OpenSocial Take your Application to where the people are over 200 million people

Slide 25: OpenSocial People, Friends, Actions, Data in Context

Slide 26: Person info Name uid photo profile url

Slide 27: Person info A ge Name U RLs uid Books photo Mo vies profile url Smoker

Slide 28: Friends Viewer friends

Slide 29: Friends Owner friends

Slide 30: Friends Owner not a person?

Slide 31: Activities Things people do in your app

Slide 32: Data store data tied to people

Slide 33: Registration

Slide 34: Scaling data tied to Things people people do in your app

Slide 35: Relationships contact acquaintance friend met co-worker colleague co-resident neighbour child parent sibling spouse kin me muse crush date sweetheart

Slide 36: OpenSocial People, Friends, Actions, Data in Context

Slide 37: danah colleague boyd friend met

Slide 38: Brad co-worker friend Fitzpatrick met

Slide 42: Of course you can’t ‘trust’ what people tell you on the web anymore than you can ‘trust’ what people tell you on megaphones, postcards or in restaurants. met co-worker Douglas Adams muse

Slide 43: Working out the social politics of who you can trust and why is, quite literally, what a very large part of our brain has evolved to do. met co-worker Douglas Adams muse

Slide 45: Trust Friendship Context

Slide 46: The Social Cloud OpenSocial in your head People, Friends, Trust Actions, Friendship Data Context

Slide 47: Links and credits http://globalnerdy.com/2007/07/23/kids-say-email-is-only- for-talking-to-the-man/ http://www.flickr.com/photos/platinum/6056978/ http://www.flickr.com/photos/thomashawk/416449908/ http://xkcd.com/c256.html http://jcmc.indiana.edu/vol13/issue1/boyd.ellison.html http://flickr.com/photos/scobleizer/2212387929/ http://www.flickr.com/photos/joestump/1845957929/ http://en.wikipedia.org/wiki/ Image:Pride_and_Prejudice_Character_Map.png http://www.cliffsnotes.com/WileyCDA/LitNote/Pride-and- Prejudice-About-the-Novel-Character- Map.id-147,pageNum-7.html brain - Leonardo Da Vinci

Slide 48: Further reading Video version of this: http://epeus.blogspot.com/2008/02/social-cloud.html Social Graph API: http://code.google.com/apis/socialgraph/ OpenSocial: http://code.google.com/apis/opensocial/ danah boyd on Social network history: http://jcmc.indiana.edu/vol13/issue1/boyd.ellison.html Douglas Adams on the web and trust: http://www.douglasadams.com/dna/19990901-00-a.html XFN relationships: http://gmpg.org/xfn/11 Tim Berners-Lee on web and global graph: http://dig.csail.mit.edu/breadcrumbs/node/215