Daniel Appelquist @ FOWA Feb 07

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Daniel Appelquist of Vodafone speaking at Future of Web Apps in London, February 2007.

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Daniel Appelquist @ FOWA Feb 07

  1. 1. <FOWA Mobile> Daniel K. Appelquist Senior Technology Strategist Vodafone Group Research and Development
  2. 2. Vodafone Intro • Global mobile communications company • 191+ million proportionate customers in 26 countries across 5 continents • Based in the UK
  3. 3. 64 Countries 41 Partner Markets1) 1) Affiliate and non-affiliate Partner Markets 3
  4. 4. Vodafone’s work in Standards • Leader in development of open standards • Key player in development of GSM and 3G • Proponent of open standards on the Web • Working to develop new open standards for rich media UI on the mobile platform
  5. 5. • Founded in May 2005 • Mobile Web Best Practices working group • Content Guidelines for Mobile Web Developers • MobileOK • Mobile Web Techniques Wiki • Accomplishments: Mobile Web Best Practices “checker” Best Practices just published as Proposed Recommendation • Device Descriptions working group Checker utility online and in Beta • Techniques Wiki is online and available for Develop a better regime for device descriptions content developers MobileOK “last call” draft published Device Descriptions work ongoing
  6. 6. Best Practice Detail
  7. 7. WICD • Pronounced “Wicked” • Developed in W3C Compound Document Formats working group • Integration between SVG, xHTML, CSS, DOM • User agent behavior
  8. 8. “Mobile 2.0” • Transition of mobile applications to an Internet model • Mobile Web and connected applications • User choice • Leveraging open standards • Operators play vital role • e.g. content discovery and enablement
  9. 9. MOBILE2.0 • Mobile 2.0 1-day event run November 2006 day before Web 2.0 summit • Mobile Monday London and Mobile Monday Silicon Valley with support from the Open Group • 18+ speakers and panelists; 275 attendees • Follow-up event to be run October 2007 www.mobile2event.com
  10. 10. The Future • SVG-based experiences like Bundesliga become fully integrated into the browser context • WICD becomes a baseline for rich media Web Application development on the mobile platform • Rich media experiences become as comon on the mobile Web as they are on the “fixed” Web
  11. 11. XBL
  12. 12. Widgets
  13. 13. Developers Wanted! • Vodafone R&D developer community • A place for individual developers and small companies to upload and showcase beta applications • A place for “early adopters” to come to find, download and test applications • “Soft launch” last week
  14. 14. Thanks! Mobile Web Initiative: www.w3.org/Mobile WICD: www.w3.org/2004/CDF Planet Mobile Web: www.w3.org/Mobile/planet Dan’s Blog (2.0): www.torgo.com/blog

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