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User Experience v Brand Experience - Steve Pearce & Andy Clarke

From carsonified, 2 months ago

4090 views  |  4 comments  |  24 favorites  |  366 downloads  |  2 embeds (Stats)
 

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Slideshow transcript

Slide 1: Brand experience vs User experience

Slide 17: THE Interactive Experience

Slide 19: Brand experience IS user experience

Slide 20: User experience IS brand experience

Slide 21: Visual part

Slide 22: Visual part Interactive part

Slide 23: “I want you to present 3 look’n’feels to us”

Slide 24: “I want our site to LOOK amazing”

Slide 25: “I’ll make it look good for ya”

Slide 34: Process