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The Power of Social Business

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  • Breakfast Briefing - thought leadershipImportance of connecting with staff & customers What I'm seeing, set scene, give context Why is there a need for this?ROIInternal social apps like Chatter - reduces email
  • Transcript

    • 1. The Power of Social Business
      Kate Carruthers
      Digital & Community Manger, Genea
    • 2. Consider three things…
      Bureaucracy
      Silos
      Boundaries
    • 3. Bureaucracy is not evil – it helped communication
    • 4. Silos are not evil – sometimes they are efficient
      Source: citytraces.julieshiels.com.au
    • 5. But the workplace is changing, as is society
    • 6.
    • 7. Convergence is our friend
      http://www.jorymon.com/tag/apple-ipad/
      http://www.geekosystem.com/cat-ipad-video/
      http://www.motioncomputing.com.au/products/tablet_pc_le17.asp
    • 8. We must:
      Master complexity
      Deal with shifting boundaries
      Remove friction
      Acknowledging the social nature of business is key
    • 9. Thank you.
      Kate Carruthers
      kate.carruthers@genea.com.au
      @kcarruthers
      @GeneaFertility

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