Social Media for…Social Media for…       Social Good       Social Good      Kate Carruthers        Sydney, June 2012
http://www.slideshare.net/carruthk            @k             kcarruthers                   thJune 2012          © 2012 Kat...
Social is                                                  S i li                                                   global...
Social is   Social is  frivolous  fi lJune 2012      © 2012 Kate Carruthers | katecarruthers.com   4
Social is                                                     Social is                                                   ...
Social is   Social is  local  l lJune 2012      © 2012 Kate Carruthers | katecarruthers.com   6
Social is a helping handJune 2012         © 2012 Kate Carruthers | katecarruthers.com   7
Social is communityS i li          itJune 2012   © 2012 Kate Carruthers | katecarruthers.com   8
Social is change            S i li hJune 2012   © 2012 Kate Carruthers | katecarruthers.com   9
Social is money            S i liJune 2012      © 2012 Kate Carruthers | katecarruthers.com   10
Connect                                        Mobilize   Communicate                                              Activat...
Connect                                               How do I find                                                How do ...
Communicate                                           How share ideas                                            How share...
Mobilize                                                How do I                                                connect my...
Activate                                                    How do I                                                    ac...
Some ToolsJune 2012   © 2012 Kate Carruthers | katecarruthers.com   16
Some Examples                Some Examples• Bl k D Rid  Black Dog Ride  http://www.blackdogride.com.au• Awesome Foundation...
June 2012   © 2012 Kate Carruthers | katecarruthers.com   18
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Social media for social good 2012

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City of Sydney talk by Kate Carruthers on Social Media for Social Good

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Transcript of "Social media for social good 2012"

  1. 1. Social Media for…Social Media for… Social Good Social Good Kate Carruthers Sydney, June 2012
  2. 2. http://www.slideshare.net/carruthk @k kcarruthers thJune 2012 © 2012 Kate Carruthers | katecarruthers.com 2
  3. 3. Social is  S i li globalJune 2012 © 2012 Kate Carruthers | katecarruthers.com 3
  4. 4. Social is  Social is frivolous fi lJune 2012 © 2012 Kate Carruthers | katecarruthers.com 4
  5. 5. Social is  Social is activism ti iJune 2012 © 2012 Kate Carruthers | katecarruthers.com 5
  6. 6. Social is  Social is local l lJune 2012 © 2012 Kate Carruthers | katecarruthers.com 6
  7. 7. Social is a helping handJune 2012 © 2012 Kate Carruthers | katecarruthers.com 7
  8. 8. Social is communityS i li itJune 2012 © 2012 Kate Carruthers | katecarruthers.com 8
  9. 9. Social is change S i li hJune 2012 © 2012 Kate Carruthers | katecarruthers.com 9
  10. 10. Social is money S i liJune 2012 © 2012 Kate Carruthers | katecarruthers.com 10
  11. 11. Connect Mobilize Communicate ActivateJune 2012 © 2012 Kate Carruthers | katecarruthers.com 11
  12. 12. Connect How do I find  How do I find people who are  interested in  interested in this?June 2012 © 2012 Kate Carruthers | katecarruthers.com 12
  13. 13. Communicate How share ideas  How share ideas and messages  with my  with my community?June 2012 © 2012 Kate Carruthers | katecarruthers.com 13
  14. 14. Mobilize How do I  connect my  networks and  prepare them  for action?June 2012 © 2012 Kate Carruthers | katecarruthers.com 14
  15. 15. Activate How do I  activate my  networks?June 2012 © 2012 Kate Carruthers | katecarruthers.com 15
  16. 16. Some ToolsJune 2012 © 2012 Kate Carruthers | katecarruthers.com 16
  17. 17. Some Examples Some Examples• Bl k D Rid Black Dog Ride http://www.blackdogride.com.au• Awesome Foundation http://blog.awesomefoundation.org htt //bl f d ti• Social Innovation Sydney http://www.socialinnovationsydney.org• Community Brave Foundation http://www.thecommunitybravefoundation.org• Permaculture Sydney y y http://www.permaculturesydney.org.au• Sydney Startup Weekend http://sydney.startupweekend.org p // y y p g• Think‐Act‐Change http://www.meetup.com/Think‐Act‐ChangeJune 2012 © 2012 Kate Carruthers | katecarruthers.com 17
  18. 18. June 2012 © 2012 Kate Carruthers | katecarruthers.com 18
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