Carl.Sastram.Print.Advertising

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Carl.Sastram.Print.Advertising

  1. 1. carl sastram creative director
  2. 2. carl’s bio Carl has over 15 years of agency experience spanning the disciplines of advertising, marketing and promotions. A graduate of Rutgers University, he began his career on the account management side of the business working at Marquardt and Roche (Stamford, CT) and TBWA (New York) on accounts as diverse as Southern New England Telephone, People’s Bank and the Ad Council. In 1994, he made the jump to the creative side as copywriter at O’Neal & Prelle in Hartford, CT writing TV, radio, print and direct for Blue Cross/Blue Shield of Connecticut, Saint Francis Hospital, Acura Dealers of Connecticut and Connecticut Tourism. Carl then honed his creative skills at two other regional CT shops — M&R/M&H and The Hughes Agency — where his work for Duracell, FujiFilm, Timex and Mystic Seaport won numerous regional and national awards. Carl brought his varied experience to TracyLocke in 1999 where he created the agency’s first copywriting department. Later, as Group Creative Director, he led creative teams responsible for executing national consumer promotions and brand assignments for Pepsi, Frito-Lay, Grand Marnier, In-Bev, AOL and Starbuck’s. As Executive Concept Director, Carl worked collaboratively with senior account and creative staff, providing conceptual and creative thought leadership on select projects and new business. During his years at TracyLocke, he led the creative efforts that helped TracyLocke win the Grand Marnier, In-Bev and MasterCard accounts. Carl lives in Shelton, CT with his wife Alison, three children — Lanie, Kyle and Brenna — and dog, Murphy.
  3. 3. PEPSI ITUNES
  4. 4. PRINT ADS
  5. 5. PRINT ADS
  6. 6. ITUNES POS [pump topper] [cooler window cling] [window poster]
  7. 7. ITUNES OUTDOOR [Times Square Billboard]
  8. 8. GRAND MARNIER
  9. 9. PRINT ADS — CAMPAIGN LAUNCH
  10. 10. PRINT ADS
  11. 11. PRINT ADS
  12. 12. NAPKINS
  13. 13. GRAND MARNIER — PRESS [Wall Street Journal]
  14. 14. PRINT ADVERTISING
  15. 15. MYSTIC SEAPORT
  16. 16. “THE SEA. IT’S DEEP”
  17. 17. PRINT ADVERTISING
  18. 18. PRINT ADVERTISING
  19. 19. ON-SITE SIGNAGE / BANNERS
  20. 20. ON-LINE WE BANNERS / BOOKSTORE POS
  21. 21. MYSTIC COAST & COUNTRY
  22. 22. PRINT ADVERTISING
  23. 23. PRINT ADVERTISING
  24. 24. PRINT ADVERTISING
  25. 25. PRINT ADVERTISING
  26. 26. ETHOS WATER
  27. 27. PRINT ADVERTISING
  28. 28. PRINT ADVERTISING
  29. 29. PEPSI SMASH ON YAHOO
  30. 30. PRINT ADVERTISING
  31. 31. PRINT ADVERTISING
  32. 32. PRINT ADVERTISING
  33. 33. PRINT ADVERTISING
  34. 34. SOUTHPORT BREWING CO. — PRINT
  35. 35. MILK CHILLERS (target: males 16-21) [print / pos]
  36. 36. MILK CHILLERS (target: male teen) [print / pos]
  37. 37. PRINT ADVERTISING
  38. 38. PRINT ADVERTISING
  39. 39. PRINT ADVERTISING
  40. 40. PRINT ADVERTISING
  41. 41. B-TO-B PRINT ADVERTISING
  42. 42. B-TO-B PRINT ADVERTISING
  43. 43. B-TO-B PRINT ADVERTISING
  44. 44. PEPSI SPORTS — MLB [print ad]
  45. 45. PEPSI SPORTS — MLB [print ads]
  46. 46. PEPSI SPORTS — NASCAR [print ads]
  47. 47. PEPSI SPORTS — NASCAR [print ads]
  48. 48. PEPSI — YOUTH SPORTS [print ads]
  49. 49. THEMATIC POS
  50. 50. THEMATIC POS
  51. 51. THEMATIC POS

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