• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
The Power of Video
 

The Power of Video

on

  • 946 views

Cisco SVP Carlos Dominguez says video is being integrated into all part of our lives rather it be advertising. TelePresence, talking to family or meeting online with global colleagues.

Cisco SVP Carlos Dominguez says video is being integrated into all part of our lives rather it be advertising. TelePresence, talking to family or meeting online with global colleagues.

Statistics

Views

Total Views
946
Views on SlideShare
910
Embed Views
36

Actions

Likes
0
Downloads
25
Comments
0

3 Embeds 36

http://carlosdominguez.cisco.com 31
http://www.slideshare.net 4
http://v31.carlosd.ciscoexec.ciscoeos.com 1

Accessibility

Categories

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    The Power of Video The Power of Video Presentation Transcript

    • Our Changing MY World OBSERVATIONS And How To LEVERAGE Technology ! Carlos Dominguez Cisco Systems Senior Vice President Office of the Chairman and CEO Wednesday, April 21, 2010
    • VIDEO App is the Killer Wednesday, April 21, 2010
    • By 2014 90% of all consumer internet traffic and HALF of all mobile traffic will be VIDEO 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 Source: Cisco VNI Wednesday, April 21, 2010
    • Defining Video Any Content, Anytime, Anywhere On Any Device HDTV Mobile PC Tablet PERSONAL Video User Applications Generated Non-Realtime Wednesday, April 21, 2010
    • Wednesday, April 21, 2010
    • Personal Video ‣ Portal for Talent & Ideas ‣ Vast Amount of Content ‣ Educational Portal ‣ Languages ‣ Dance ‣ Math ‣ Entertainment Wednesday, April 21, 2010
    • Khan Academy Online Video Education for Everyone Founder Salman Khan (former Investment Banker) Started out by helping his niece with math 900+ videos on YouTube covering basic arithmetic to chemistry All courses are free Accessed on demand at a student’s own pace Wednesday, April 21, 2010
    • The Search for Gollum Unofficial Prequel to Lord of the Rings ✦ 40 minute independent film ✦ Non commercial production by volunteer film maker and Tolkien fans ✦ Produced solely for viewing over the web ✦ 3 M+ Viewers ✦ Inexpensive Wednesday, April 21, 2010
    • The Top 3 Most Watched Web Series January 2010 Rank Title True Reach View Count Sample 1 Fred 2,471,955 2 Happy Tree Friends 17,697,316 3 Deca TV 13,151,356 ‣ Teenager from Nebraska plays American Idol fictional Fred Figglehorn 9th season premiere in a weekly YouTube series 30 million viewers Lost ‣ The “Fred” channel launches 6th season premiere in 2005 12 million viewers ‣ First YouTube channel to hit 1 million subscribers ‣ Some of his video’s have 7M+ views Wednesday, April 21, 2010
    • Wednesday, April 21, 2010
    • Personal Video (User Generated) Wednesday, April 21, 2010
    • Defining Video Any Content, Anytime, Anywhere On Any Device HDTV Mobile PC Tablet PERSONAL BRANDED COMMUNICATIONS Video Applications Non-Realtime Realtime Wednesday, April 21, 2010
    • Who’s Using Business Video ‣ Video has doubled from two years ago ‣ Education sector has the highest current percentage of video traffic ‣ Video is expected to double gain one year from now ‣ Manufacturing expects the sharpest increase over the next two years 30.0 22.5 Two Years Ago Last Year Current 15.0 Expected in One Year Expected in Two Years 7.5 0 Finance Retail Manufacturing Education Other *Business Video Study, Cisco Systems, November 2008 Wednesday, April 21, 2010
    • Work: Cisco TelePresence Transforming the Way Business Gets Done “You forget there’s any technology going on between you and the people you’re meeting with.” - Gartner “The Best of 2006” “This is a dream come true.” - BusinessWeek Wednesday, April 21, 2010
    • December Company Meeting: Entirely Virtual 6 locations: ‣ Canada, Israel, United Kingdom, North Carolina, Texas and live in San Jose, CA ‣ 11,000+ watching Virtual Company Meetings 15 Wednesday, April 21, 2010
    • Wednesday, April 21, 2010
    • Cisco TelePresene Launched in October 2006 712 units deployed 150 cities 5,000 weekly meetings 350,000+ Meetings to date Used 67% or 6-7 hours of a 10-hour day Saved $260M in travel costs Run it all with 8 people 550 customers worldwide Wednesday, April 21, 2010
    • Virtual Presenter 14184_11_2007 © 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential 18 Wednesday, April 21, 2010
    • Video Applications CONSUMER COMMUNICATIONS Wednesday, April 21, 2010
    • Video Applications CONSUMER COMMUNICATIONS Wednesday, April 21, 2010
    • In 5 years our primary mode of communications will be via video. Business Travel will be 50 - 75% Less User Generated Video Will be Common in Business Video will enable more collaboration and innovation. My Prediction 14184_11_2007 © 2008 Cisco Systems, Inc. All rights reserved. Cisco Confidential 21 Wednesday, April 21, 2010
    • Are You a Nowist? ‣ Embracing Change ‣ Search For New Technology ‣ Experiment ‣ Learn ‣ Leverage © 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential 22 Wednesday, April 21, 2010
    • Carlos Dominguez carlosdominguez.cisco.com carlosd@cisco.com http://twitter.com/carlosdominguez Facebook: carlosdominguez Wednesday, April 21, 2010