Carlos Dominguez
Cisco Systems
Senior Vice President
Office of the Chairman and CEO
TECHNOLOGIES / TRENDS
DISRUPTION
AHEAD
...
5...5...5
2
Things To Know
About Our
New World
5...5...5Monday, November 1, 2010
THING 1
TO KNOW
ABOUT OUR
WORLD Internet Is
Unique
Monday, November 1, 2010
Monday, November 1, 2010
THING 2
TO KNOW
ABOUT OUR
WORLD
The New
Innovators
(birth of empowered consumer)
Monday, November 1, 2010
There has been a Role Reversal:
Consumers Are Now Driving the Innovation Circle
Innovation
circle
New Technology
Large
Cor...
There has been a Role Reversal:
Consumers Are Now Driving the Innovation Circle
Innovation
circle
New Technology
Large
Cor...
There has been a Role Reversal:
Consumers Are Now Driving the Innovation Circle
Innovation
circle
New Technology
Large
Cor...
THING 3
TO KNOW
ABOUT OUR
WORLD
Power To
The People
Monday, November 1, 2010
Crisis Communications
Has Forever Changed
Monday, November 1, 2010
Janis Krums was a passenger on a
passing ferry when he snapped this
picture and wrote on Twitter:
The first image of the US...
THING 4
TO KNOW
ABOUT OUR
WORLD Contribution
Revolution
Monday, November 1, 2010
© 2006 Cisco Systems, Inc. All rights reserved.
The 1990’s Internet Era
Common InterestConnecting People
Virtual Communiti...
© 2006 Cisco Systems, Inc. All rights reserved.
Common InterestConnecting People
Virtual Communities
The Human Network Eff...
Personal Video (User Generated)
Monday, November 1, 2010
TYPES
The Contribution Revolution
Letting Volunteers Build Your Business
Opinions & Ratings:
Zagats
Expertise:
Wikipedia
S...
I-Prize
Cisco
Global competition to gather ideas outside Cisco for the next new lines of business
800 ideas
3,000 particip...
Finalists
‣ Bulgaria - Car traffic jam avoidance
‣ Sweden, Congo & France - Mydoctor
‣ Australia - Personal medical data ta...
I-Prize
Cisco
Global competition to gather ideas outside Cisco for the next new lines of business
800 ideas
3,000 particip...
20
Big Idea
Alert
Harnessing
Spare Human
Capacity
Monday, November 1, 2010
Clay Shirky
Wall Street Journal
Does the Internet Make You Smarter?
Amid the silly videos and spam are the roots of a new ...
Wikipedia took the idea of peer review and applied it to volunteers on
a global scale, becoming the most important English...
THING 5
TO KNOW
ABOUT OUR
WORLD
Speed Of
Change
Monday, November 1, 2010
24
Consider this…
Monday, November 1, 2010
Ten years ago there were
no social networks.
Monday, November 1, 2010
Ten years before that
we didn't have the Web.
Monday, November 1, 2010
If you work in the
web programming, online
marketing, or mobile phone
industries…
Your jobs did not exist 20
years ago!
Mo...
28
GAME CHANGING
TECHNOLOGIES
ALERT
ALERTMonday, November 1, 2010
GAME
CHANGING
TECHNOLOGIES
IT’S ALL
ABOUT
VIDEO
Monday, November 1, 2010
Monday, November 1, 2010
EXPERIENCE
AMAZING
LIFELIKE AUDIO EASY
IMMERSIVE
Monday, November 1, 2010
JUST LIKE BEING THERE
TRANSPORTING BITS.... NOT MATTER
Monday, November 1, 2010
Barry O’Sullivan
SVP, Cisco Systems
Unified Communications
Leads global team of
1,800 people ...
Dublin
Galway
-5th largest...
Monday, November 1, 2010
San Jose, CA
Houston, TX
Richardson, TX
India
Galway, Ireland
Galway, Ireland
‣ Barry leads a team of 1,800 people in Irel...
San Jose, CA
Houston, TX
Richardson, TX
India
Galway, Ireland
Galway, Ireland
‣ Barry leads a team of 1,800 people in Irel...
TRENDS
37
TO WATCH
&
MONITOR
TRENDSMonday, November 1, 2010
38
Home Sweet
Stay @ Home
TREND
TRENDMonday, November 1, 2010
© 2010 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID
The Cisco Connected World Report
Employe...
© 2009 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID Strategic Marketing - Custom Market Rese...
TREND
41
Collaborate
or Perish
TRENDMonday, November 1, 2010
© 2008 Cisco Systems, Inc. All rights reserved. Cisco Confidential14184_11_2007
Collaboration will no longer be
confined wi...
CHEAP
43
ADVICE
5 CENTS!
ADVICEMonday, November 1, 2010
Carlos Dominguez
carlosdominguez.cisco.com
carlosd@cisco.com
http://twitter.com/carlosdominguez
Facebook: carlosdominguez
...
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Technologies and Trends that are Changing the World

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Technologies and Trends that are Changing the World

  1. 1. Carlos Dominguez Cisco Systems Senior Vice President Office of the Chairman and CEO TECHNOLOGIES / TRENDS DISRUPTION AHEAD THAT ARE CHANGING THE WORLD & HOW TO LEVERAGE THEM Monday, November 1, 2010
  2. 2. 5...5...5 2 Things To Know About Our New World 5...5...5Monday, November 1, 2010
  3. 3. THING 1 TO KNOW ABOUT OUR WORLD Internet Is Unique Monday, November 1, 2010
  4. 4. Monday, November 1, 2010
  5. 5. THING 2 TO KNOW ABOUT OUR WORLD The New Innovators (birth of empowered consumer) Monday, November 1, 2010
  6. 6. There has been a Role Reversal: Consumers Are Now Driving the Innovation Circle Innovation circle New Technology Large Corporations Consumer and Mass Adoption Past: Business ‣ PCs / Laptops ‣ Networking ‣ E-mail ‣ IP Telephony Technology Investments Source: Cisco IBSG Monday, November 1, 2010
  7. 7. There has been a Role Reversal: Consumers Are Now Driving the Innovation Circle Innovation circle New Technology Large Corporations Consumer and Mass Adoption Past: Business ‣ PCs / Laptops ‣ Networking ‣ E-mail ‣ IP Telephony Technology Investments Present: Consumer ‣ Instant Messaging ‣ Mobility ‣ Blogs ‣ Wikis ‣ Social Media ‣ You Tube ‣ Twitter ‣ Virtual World ‣ Gaming Source: Cisco IBSG Monday, November 1, 2010
  8. 8. There has been a Role Reversal: Consumers Are Now Driving the Innovation Circle Innovation circle New Technology Large Corporations Consumer and Mass Adoption Past: Business ‣ PCs / Laptops ‣ Networking ‣ E-mail ‣ IP Telephony Technology Investments Present: Consumer ‣ Instant Messaging ‣ Mobility ‣ Blogs ‣ Wikis ‣ Social Media ‣ You Tube ‣ Twitter ‣ Virtual World ‣ Gaming Source: Cisco IBSG These Are Our New Students, Customers & Employees. Expectations Are Changing! Monday, November 1, 2010
  9. 9. THING 3 TO KNOW ABOUT OUR WORLD Power To The People Monday, November 1, 2010
  10. 10. Crisis Communications Has Forever Changed Monday, November 1, 2010
  11. 11. Janis Krums was a passenger on a passing ferry when he snapped this picture and wrote on Twitter: The first image of the US Airways jet that crashed landed in the Hudson River January 2009 was broadcast by a non-journalist There’s a plane in the Hudson. I’m on the ferry going to pick the people up. Crazy The Power of Social Media He later won a Pulitzer prize for his photo. using his iphone and Twitter. Monday, November 1, 2010
  12. 12. THING 4 TO KNOW ABOUT OUR WORLD Contribution Revolution Monday, November 1, 2010
  13. 13. © 2006 Cisco Systems, Inc. All rights reserved. The 1990’s Internet Era Common InterestConnecting People Virtual Communities The Human Network Effect Contributing Communities Monday, November 1, 2010
  14. 14. © 2006 Cisco Systems, Inc. All rights reserved. Common InterestConnecting People Virtual Communities The Human Network Effect Contributing Communities The Age of Participation and Contribution Largest Increase in Expressive Capability in Human History Monday, November 1, 2010
  15. 15. Personal Video (User Generated) Monday, November 1, 2010
  16. 16. TYPES The Contribution Revolution Letting Volunteers Build Your Business Opinions & Ratings: Zagats Expertise: Wikipedia Software Code: Firefox & Linux Creative Expression: YouTube, Flickr Social Connections: Facebook, Myspace Specialized Connections: Massify (Film) Design & Developments: Threadless, Ryz Capital Resource: Skype Goods: eBay Monday, November 1, 2010
  17. 17. I-Prize Cisco Global competition to gather ideas outside Cisco for the next new lines of business 800 ideas 3,000 participants 156 countries $250,000 prize money 5 university students from Mexico win Their idea 'Life Account' bridges user activities in the physical and virtual world to create one view of the users 'life'. Mexico Monday, November 1, 2010
  18. 18. Finalists ‣ Bulgaria - Car traffic jam avoidance ‣ Sweden, Congo & France - Mydoctor ‣ Australia - Personal medical data tag ‣ Slovenia - Smart water grid ‣ Mexico - Life account ‣ U.S., India, Philippines - Uknow Cisco ‣ Pakistan & Finland - Pay 2.0: The next gen cashless solution to pay and get paid ‣ Uruguay - Soccer 3.1 ‣ England - Gestural haptic interface space I-Prize Cisco Global competition to gather ideas outside Cisco for the next new lines of business 800 ideas 3,000 participants 156 countries $250,000 prize money 5 university students from Mexico win Their idea 'Life Account' bridges user activities in the physical and virtual world to create one view of the users 'life'. Monday, November 1, 2010
  19. 19. I-Prize Cisco Global competition to gather ideas outside Cisco for the next new lines of business 800 ideas 3,000 participants 156 countries $250,000 prize money 5 university students from Mexico win Their idea 'Life Account' bridges user activities in the physical and virtual world to create one view of the users 'life'. A lot of people’s hair stands on end inside some big companies because they immediately think of intellectual property leakage. It’s a different way of thinking about innovation: closed, locked down behind corporate walls, vs. ‘Let’s open it up to anyone with a great idea.’ “ ” Marthin DeBeer Cisco SVP, oversees iprize BusinessWeek, Sept. 5th, 2010 Monday, November 1, 2010
  20. 20. 20 Big Idea Alert Harnessing Spare Human Capacity Monday, November 1, 2010
  21. 21. Clay Shirky Wall Street Journal Does the Internet Make You Smarter? Amid the silly videos and spam are the roots of a new reading and writing culture. 34.5 hoursTime an average American spends watching television per week Source: Nielson In the 20th century, the bulk of that time was spent watching television, but our cognitive surplus is so enormous that diverting even a tiny fraction of time from consumption to participation can create enormous positive effects. ” “ Monday, November 1, 2010
  22. 22. Wikipedia took the idea of peer review and applied it to volunteers on a global scale, becoming the most important English reference work in less than 10 years. Cumulative time devoted to creating Wikipedia? 100 million hours of human thought. Equal to what Americans spend every weekend just watching ads. Big Idea Monday, November 1, 2010
  23. 23. THING 5 TO KNOW ABOUT OUR WORLD Speed Of Change Monday, November 1, 2010
  24. 24. 24 Consider this… Monday, November 1, 2010
  25. 25. Ten years ago there were no social networks. Monday, November 1, 2010
  26. 26. Ten years before that we didn't have the Web. Monday, November 1, 2010
  27. 27. If you work in the web programming, online marketing, or mobile phone industries… Your jobs did not exist 20 years ago! Monday, November 1, 2010
  28. 28. 28 GAME CHANGING TECHNOLOGIES ALERT ALERTMonday, November 1, 2010
  29. 29. GAME CHANGING TECHNOLOGIES IT’S ALL ABOUT VIDEO Monday, November 1, 2010
  30. 30. Monday, November 1, 2010
  31. 31. EXPERIENCE AMAZING LIFELIKE AUDIO EASY IMMERSIVE Monday, November 1, 2010
  32. 32. JUST LIKE BEING THERE TRANSPORTING BITS.... NOT MATTER Monday, November 1, 2010
  33. 33. Barry O’Sullivan SVP, Cisco Systems Unified Communications Leads global team of 1,800 people ... Dublin Galway -5th largest and fastest growing city in Ireland -78,000 people -Numerous festivals and celebrations 2007 - One of the world’s 8 sexiest cities - MSN Travel from Galway, Ireland FLEXIBILITY Monday, November 1, 2010
  34. 34. Monday, November 1, 2010
  35. 35. San Jose, CA Houston, TX Richardson, TX India Galway, Ireland Galway, Ireland ‣ Barry leads a team of 1,800 people in Ireland, San Jose, Texas and India ‣ Works over TelePresence and video IP phones from home During Pacific Time hours ‣ Everyone on his team are early adopters of technology. Barry prefers all meetings be over video Monday, November 1, 2010
  36. 36. San Jose, CA Houston, TX Richardson, TX India Galway, Ireland Galway, Ireland ‣ Barry leads a team of 1,800 people in Ireland, San Jose, Texas and India ‣ Works over TelePresence and video IP phones from home During Pacific Time hours ‣ Everyone on his team are early adopters of technology. Barry prefers all meetings be over video Monday, November 1, 2010
  37. 37. TRENDS 37 TO WATCH & MONITOR TRENDSMonday, November 1, 2010
  38. 38. 38 Home Sweet Stay @ Home TREND TRENDMonday, November 1, 2010
  39. 39. © 2010 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID The Cisco Connected World Report Employee Expectations, Demands, and Behavior – Accessing Networks, Applications, and Information Anywhere, Anytime, And With Any Device October 2010 Monday, November 1, 2010
  40. 40. © 2009 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID Strategic Marketing - Custom Market Research 40 Key Findings  3 of every 5 (60%) employees believe they don’t need to be in the office to be productive, efficient  2 of every 3 (66%) employees desire work flexibility  2 of every 3 (66%) employees would accept a lower-paying job with more work flexibility than a higher-paying job with inflexibility  45% of IT professionals are unprepared or struggling to make their workforces more mobile, distributed Monday, November 1, 2010
  41. 41. TREND 41 Collaborate or Perish TRENDMonday, November 1, 2010
  42. 42. © 2008 Cisco Systems, Inc. All rights reserved. Cisco Confidential14184_11_2007 Collaboration will no longer be confined within your company, we will be tapping into our suppliers, partners, customers and the “world” to gain a competitive advantage. Understanding the importance of diversity will be key in this global economy! 42 Future of Work Prediction Monday, November 1, 2010
  43. 43. CHEAP 43 ADVICE 5 CENTS! ADVICEMonday, November 1, 2010
  44. 44. Carlos Dominguez carlosdominguez.cisco.com carlosd@cisco.com http://twitter.com/carlosdominguez Facebook: carlosdominguez Monday, November 1, 2010
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