Carlos Speaking at the TEDx Conference

Carlos DominguezCisco Systems“Tech-Nowist” BUSINESS 3.0- BUSINESS NOT AS USUAL 1

“ Tech-Nowist ”Someone who EMBRACES CHANGE,understands what technology is available,EXPERIMENTS with it, LEARNS fromthe experiments & LEVERAGES it.

San Francisco World’s Fair 1915Established a telephone line between California andNew York for people there to hear the Pacific Ocean 3

THE POWER OF VIDEO BUSINESS 3.0- BUSINESS NOT AS USUAL 4

PREDICTIONVIDEO WILL BE THE PRIMARY WAY WE COMMUNICATE 5

NOTA NEW IDEA 6

1910 PARIS EXHIBITION IMAGINING WHAT LIFE WOULD BE LIKE IN THE YEAR 2000ILLUSTRATIONS BY VILLEMARD

FILM & TELEVISIONSTAR WARS JETSONS STAR TREK 2001 A SPACE ODYSSEY

“If you can dream it, you can do it. ” Walt Disney

1964 WORLD’S FAIR NEW YORK

W HAT’SDIFFERENT TODAY VIDEO 12

PERFECT STORM PROCESSING POWER

PERFECT STORM PROCESSING POWER PERVASIVE

WhatSo

Before We Had Language....... Dependent On Body Language For Survival.

=RUNTEST WHAT DOES THIS MEAN?

F FA TACOCE E

Mehrabian’s rule (1971) Three elements in any face-to-face communication 7% Elements of Personal Communication 38% 7% spoken words55% 38% voice, tone 55% body language

EXPERIENCEIMMERSIVE AMAZING QUALITY LIFELIKE AUDIO EASY

BEING THERE

Live Work EVERYTHING WILL CHANGEPlay Learn

DUKE UNIVERSITY

PRESIDENT OF DUKERICHARD BRODHEAD

HOTEL 2006 600K+ Miles 220+ Nights On The Road 500,000 lbs of CO2

VIDEO 2010 100K Miles 3 Times More Customer Meetings Reduced Carbon Footprint By 415,000 lbs. of CO2 (1/6)

VIDEO USE CASES BUSINESS Safety and Corporate Corporate Virtual Expert Security Business Meetings Education Communications EventsImprove Protection Faster Decisions Share Expertise Drive Change & Extend Reach Expert-on-Demand Alignment 37

VIDEO WILL ENABLE US TO COLLABORATE IN WAYS WE NEVER KNEWWERE POSSIBLE. THE LIMITATION OF DISTANCE HAS BEEN REMOVED. 38

What’s Next

FUTURE TRANSLATION

FUTURE HOLOGRAM

AUGMENTED REALITY

Thoughts Closing1. Video Will Change Everything.2. How Will Pervasive Video Impact Your Business?3. Embrace Change, Experiment, Learn & Leverage.

2008April 2 - July 6 Enable Families At U.S. Military Bases ToGOAL: Connect With Loved Ones In Iraq.

Carlos Speaking at the TEDx Conference

by Carlos Dominguez on May 11, 2011

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