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Estrategia digital (Comusur 2010)

by Objetivo Negocio on Nov 25, 2010

556 views

Exposición en 3er Congreso Suramericano de Comunicación Corporativa de Sally Graham.

Exposición en 3er Congreso Suramericano de Comunicación Corporativa de Sally Graham.

www.aware.pe

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Business & Mgmt

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comusur marketing digital comunicacin corporativa

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Estrategia digital (Comusur 2010) — Presentation Transcript

Estrategia Digital Corporativa
2
A nivel global..
¿Por qué tener una estrategia digital de comunicación?
En Perú…
¿En qué invierten las empresas peruanas
para comunicarse?
1.Sitios Web
2.Hotsites (concursos, promociones, etc)
3.Marketing Digital (Viral)
4. Google Ads
5. Redes Sociales
6. SEO / Blogs
7. Analítica Web
8. Capacitación
Inversión de 50 empresas peruanas medianas y grandes
Sally Graham
Especialista Estrategia Digital
sgraham@aware.pe
www.aware.pe