Screen castingacrlmd2011
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  • I will focus on reusable screencasts

Screen castingacrlmd2011 Screen castingacrlmd2011 Presentation Transcript

  • ScreenCasting
    Best Practices
    Carissa Tomlinson
    Emerging Technologies Librarian
    Albert S. Cook Library
    Towson University
  • What is a Screencast?
    A video recording of your computer screen often used in libraries for tutorials.
    Common screencasting software includes
    • Captivate
    • Camtasia
    • Jing
    • CamStudio
  • Before you Begin…
    • Organize a screencast/tutorial working group:
    • To develop your library’s best practices
    • To review screencasts (especially ones used across classes/disciplines) for style, content, function, etc
    • To organize and keep track of files for future updates
    • Make sure you have the right tools:
    • Choose a software and get training
    • A good microphone goes a long way
    • A quiet space
  • Standardization: create a professional look
    • Create a brand or use your existing library brand
    • Create and use a standard intro/exit slide
    • Include a place for the screencast creator’s name
    • Include a date
    • List if audio is available/ required
    • Pick a standard size for screencasts
    • Keep in mind smaller screens
    • Record at that size- resizing may create problems
    • YouTube requires 640 x 480
  • Standardization: create a professional look
    • Develop suggested/required design elements.
    • Text size, color, font
    • Text box colors, text justification
    • Highlight box color and style
    • Give some creative license
  • Content Development
    • Understand your audience
    • Who is the screencast for and what do they need?
    • Develop with a purpose
    • Take note of the library’s resources and their uses.
    • Plan it out
    • Script
    • Storyboard
  • Content Development
    • Make it helpful
    • Think like a patron and navigate resources in a meaningful manner
    • Keep it short – less than 5 minutes is ideal
    • Make it interactive
    • Make it accessible
    • Any onscreen text should complement audio
    • Any narration should also have a closed captioning option
    • Viewers should understand tutorial without listening to sound
  • After you’re Done: Marketing
    • Highlight guides on the library’s website/ newsletter
    • Organize guides in an easy to find manner
    • Work with faculty to embed them in Course Management Systems
    • Put them on YouTube
    • Useful for mobile users that can’t view flash
  • After you're done: Organization & Updating
    • File management
    • Files are large, delete multiple copies
    • Keep all files in one place
    • Do not have guides in multiple places on the web
    • Updating
    • Periodically check if guides need to be updated
    • Make sure guides are updated after any website / database interface change
  • Further reading
    Comparison of screencasting software. Retrieved from:
    Oud, Joanne (2009) Guidelines for effective online instruction using multimedia screencasts", Reference Services Review, 37(2), 164 - 177. doi:10.1108/00907320910957206
    User Education Services at the University of Maryland. (n.d.). Best practices using Adobe Captivate. Retrieved from: