TranscriptionPRO Services is a professional transcription service providingaudio & video transcription services online. Vi...
What is content strategy?Content strategy is the planning, development and management ofinformational content – written or...
Why is content strategy required for podcastersSimply put, every podcaster and online marketer needs content strategy. Wer...
Podcasts usually lack in at least one or the other of the three vital elements ofreadability, shareability or findability....
This free ebook has been brought to you by www.TranscriptionPRO.net
The Role of Transcription in Podcast Content StrategyA good podcast content strategy has transcription at the core of its ...
Transcription is the “missing link” in the chain of content production andbusiness profitability. It is the missing ingred...
As you can see from the above diagram, transcription turns a video or audiointo -    caption for the video/audio (to reac...
 use it as part of your premium online course (passive income on auto-     pilot)   use it as a content for your newslet...
Transcription allows you to be everywhere and anywhere – establishing yourbrand. Don’t restrict yourself or your podcast o...
How to contact us for transcribing your recordingsContact us via the Contact page. Alternatively, fill up the Quotation fo...
About the Author: Carey Suante is a writer and entrepreneur. He loves socialmedia and started TranscriptionPRO Services af...
Some of our clients include:This free ebook has been brought to you by www.TranscriptionPRO.net
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Digital content strategy for online marketers to optimize reach & income

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How Transcription Services Can Play a Big Part in Your Digital Content Strategy

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Digital content strategy for online marketers to optimize reach & income

  1. 1. TranscriptionPRO Services is a professional transcription service providingaudio & video transcription services online. Visit us today for an affordable yet experience affordable transcription services. Digital Content Strategy for Online Marketers to Optimize Reach & Income This free ebook has been brought to you by www.TranscriptionPRO.net
  2. 2. What is content strategy?Content strategy is the planning, development and management ofinformational content – written or in other media. It is also the strategic useand re-use of content to generate desired responses (in the form of commentfrom readers, purchases from clients, love from fans, etc).It is the process by which the impact of content is maximized by re-distributionand re-purposing of content into other media, where appropriate.Content strategy is required to achieve business goals and objectives.Therefore a good content strategy should have readability, share-ability andfind-ability. This free ebook has been brought to you by www.TranscriptionPRO.net
  3. 3. Why is content strategy required for podcastersSimply put, every podcaster and online marketer needs content strategy. Werequire content strategy to maximize the impact and reach, and to maximizethe earnings from our creative contents.Most podcasters, whether they are producing audio podcasts on iTunes orvideos on Youtube, suffer from lack of exposure and limited ways to monetizeto really make them money.These twin problems are solved or can be solved by carefully laying out acontent strategy for your podcasts. This free ebook has been brought to you by www.TranscriptionPRO.net
  4. 4. Podcasts usually lack in at least one or the other of the three vital elements ofreadability, shareability or findability.That is, podcasts are usually not readable (you can only hear and see them),not easy to share (you can’t print out a video and show your friend!) and theyare not search engine optimized (not SEO’d).With the help of transcription podcasters can develop products (books/ebooks)and courses that earn money and promote their businesses. This free ebook has been brought to you by www.TranscriptionPRO.net
  5. 5. This free ebook has been brought to you by www.TranscriptionPRO.net
  6. 6. The Role of Transcription in Podcast Content StrategyA good podcast content strategy has transcription at the core of its strategy.This is because transcription allows for re-distribution and re-purposing ofpodcasts in various media.Transcription solves the problem of readability, share-ability (easily quote aparagraph from the whole article, tweet a line from the passage, print out thewhole article and share it with friends and family, etc) and find-ability (Googleloves keyword-rich text content). This free ebook has been brought to you by www.TranscriptionPRO.net
  7. 7. Transcription is the “missing link” in the chain of content production andbusiness profitability. It is the missing ingredient for bloggers and onlineentrepreneurs who are not successful.Transcription converts a multimedia content into text content that is searchfriendly, easily shared and converted into other formats (PDF, txt, HTML, etc)and re-purposed into books and ebook, even.Transcription turns a simple series/collection of podcasts into informationalproducts like ebook/book or online courses, etc. It’s the easily way to startearning passive income actively! This free ebook has been brought to you by www.TranscriptionPRO.net
  8. 8. As you can see from the above diagram, transcription turns a video or audiointo -  caption for the video/audio (to reach out to the hearing impaired and non-native language speakers)  downloadable PDF on your website to offer subscribers, etc  becomes a blog post (allows affiliate marketing and contextual ads display)  use the article for article marketing (promotes your business)  turn it into an ebook/book (passive income on auto-pilot)  submit as guest post on other blogs to promote your business This free ebook has been brought to you by www.TranscriptionPRO.net
  9. 9.  use it as part of your premium online course (passive income on auto- pilot)  use it as a content for your newsletter (engage your fans, subscribers and prospects)  content for membership sites (passive income on auto-pilot)And, I’m sure you can think of more ways to use or re-purpose the podcastsinto premium products.Transcription allows multimedia digital contents (webinars, seminarrecordings, podcasts, etc) into informational products that establish you as thethought leader and market leader in your niche. This free ebook has been brought to you by www.TranscriptionPRO.net
  10. 10. Transcription allows you to be everywhere and anywhere – establishing yourbrand. Don’t restrict yourself or your podcast only to Youtube or your blog.Transcription is an investment all podcasters should make to use their digitalcontent to propel their business to the next level.Your Turn: Do you have a content strategy for your podcasts, webinars andvideos? Do share with us! This free ebook has been brought to you by www.TranscriptionPRO.net
  11. 11. How to contact us for transcribing your recordingsContact us via the Contact page. Alternatively, fill up the Quotation form to geta quote for your interview transcription requirements.We are a reliable transcription services provider. We are experts intranscribing interviews. We guarantee you’ll get the best transcriptionservices from us. Check out what our clients and customers say about us. This free ebook has been brought to you by www.TranscriptionPRO.net
  12. 12. About the Author: Carey Suante is a writer and entrepreneur. He loves socialmedia and started TranscriptionPRO Services after years of experience inblogging and internet marketing. He can help you in typing and transcribingyour digital recordings today. Get a no-obligation Transcription Quotationtoday for all your typing and transcription requirements. Contact him atcareysuante@gmail.com any time! This free ebook has been brought to you by www.TranscriptionPRO.net
  13. 13. Some of our clients include:This free ebook has been brought to you by www.TranscriptionPRO.net

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