The Future of Innovation.

•The Challenge: 500 words to describe a personal view
about “the future of innovation”
•The target: To get as many as 350 views originated by
people from as many countries as possible..
•The purpose: summarize them together in a conference, a
web and a book that would establish the current vision on
the topic. A Wiki on the future of Innovation
•The result: http://thefutureofinnovation.org/
•Upon its release… a co-created and visually relaxing
combined proposal. Just 4 joy.

The
future of
innovation
will not happen
to us.
We, the people,
will make it
happen.

Actually, we
are already
creating it with
our choices,
hesitations, the
actions we take
–and the ones we
do not dare to
take-.

Our ideas and visions are shaping that
future.

We are already living
it.

The future of innovation can only have one
purpose: to make people life easier:

It is useful,
practical,
focussed on
actual solutions,
meaningful,
user-centred,
functional
and ergonomic.

It must add value,
to close gaps.

It is simple, not superficially high-tech.
Regardless the technology we apply, it needs to
be accessible to every body,
both to the digital natives of the gamer generation
and to their grannies.

Technology
only works as a
facilitator.

It is based on
digitalisation
and connectivity:
If it can be
digitalized, it will be
so.

It is
miscellaneous,
enriched
by user generated
contents, html
tagged, geo-
positioned and
mobile.

The
solution you
may need in
any given
moment is
reachable
whenever and
wherever you
are.

The future of innovation is P-2-P,
collaborative, customized, and self
expanded: individual wikipedic knowledge
knows no barriers, no borders.

It is open,
intuitive, sees
possibilities
and generates
opportunities.

It finds
serendipitous
discoveries that
reward endeavour
and hours of code
embedding,
experience
designing and
linking.

Nonetheless, the future of
innovation requires, establishes
and promotes a new mind set.

It is multitask,
multimedia, multi-
sensorial, multiethnic,
multi-stakeholder,
diverse and
convergent: East
meets west, North
encounters south,
feminine views
generate evenomics,
and new lifestyles that
merge leisure and
business.

It is bond to be
free and open-
source; the so called
emerging countries
catch up quickly and
take the lead.

They are
young, affluent
and willing to live
their exciting
moments as other
societies had
already done so in
the last half
century.

Millions of
people are
climbing the
development
ladder
unstoppably and
creating
powerful
trends.

It is urban, young and is fun.

The future of Innovation faces –and solves- serious
challenges attached to Globalization:

Leveraging on
lessons learnt from the
past, it promotes
sustainable
development harvesting
natural resources
matching scarcity and
biodiversity with
the needs of growing
demographics.

It is environmental friendly, carbon neutral,
recyclable and long-term conscious.

It is
transparent,
acts locally with
a global
mindset.

The control returns to people hands, self organized in
NGO´s and counterbalancing the momentum of
short term driven corporations and Governments.

The Future
of innovation is
tolerant of
ambiguity,
capable of
combining
multiple
solutions to
multifaceted
challenges

The future of
innovation is about
us, sharing, creating
and uploading our
contents,
networking,
connecting
conversations, and
turning ideas into
facts and those into
attitudes.

It means empowering people that turn
communication into action with their finger tips.

The human being
again is in the
spotlight, can be
heard and seen, is
confident and
creative such in a
new
Renaissance

The future of innovation is kaleidoskopical,
hybrid, mobile, connected, distributed, articulated,
flexible, and begins now.

It is our call. Are we going to miss it?

Co-created spontaneously by….
Text: Nacho Villoch
Photos : Txuma Campos
http://thefutureofinnovation.org/contributions/view/524/the_future_of_innovation_is_our_call_here_
Visual Relax
www.txumacampos.com