Capital Ford Lincoln New


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Capital Ford Lincoln New

  1. 1. 68º $ Home Sweet Hohm Ford, Microsoft team up again Lincoln MKZ Hybrid | Police Interceptor | Green dealers Connecting North America April 2010
  2. 2. Over 18,000 local doctors now accept HAP. In fact, your current doctor is probably a HAP doctor. The same goes for hospitals — you get lots of choices. With HAP, you also get a wellness partner that provides preventive care, personalized wellness programs, and award-winning customer service. You already have the right doctor, now you need the right health plan. Choose HAP. Your doctor is with us. Why aren’t you? Improving health. Enhancing lives.
  3. 3. April 2010 | 1 Publisher: Sara Tatchio | Associate publisher: Susan Krusel | Managing editor: Robert Musial Contributing editor: Jenn Corney | Advertising coordinator: Michele Holtcamp | Graphic designer: Julie Yeiter Editorial: (313) 206-4679 | Advertising: (248) 318-6316 | Address changes: (313) 322-3131 (@Ford changes only) No portion of this magazine may be reproduced without prior written consent of @Ford. Items advertised in @Ford are not connected with Ford Motor Company. Availability, price, safety, quality and durability of these items rest solely with the respective manufacturers. Ford assumes no liability for their use. @Ford is available online at The magazine is available six times a year in racks at all Ford facilities in the U.S. and Canada, and mailed to retirees. Retirees may opt out of mail delivery, opt in for an e-mail copy or make @Ford address changes at: 7 8 10 17 9 Connecting North America 3 Monthly sales March sales and share rise as market begins to improve. 5 Third parties Consumer Reports lauds Ford as does J.D. Power & Associates. 7 Police Interceptor New police car unveiled by Ford to replace venerable Crown Vics. 8 ‘American Idol’ Show contestants get to style their own Ford Fiestas. 9 Heading for Hohm Ford and Microsoft software will assist plug-in car owners. 10 41 mpg – plus elegance New Lincoln MKZ Hybrid delivers sustainable luxury. 13 ‘Green’ dealers New program aims to make dealers more energy-efficient. 15 Benefits change Q & A explains why Ford is transitioning to ACS. 17 Ford History How a Lincoln concept car became TV’s Batmobile. 20 Back Page They Said It plus Nelly’s car, bear vs. Raptor, green taxis and 500,000-mile Lincoln. Products gaining momentum As we close out the first quarter of 2010, I would like to congratulate all of you on the success our new products are finding among customers as we continue delivering our ONE Ford plan. Sales of our high-quality, fuel-efficient lineup of vehicles were up 37 percent in the first quarter of 2010 versus the first quarter of 2009. Products such as the Ford Fusion continue to set all-time sales records. In March, Fusion set another all-time sales record with a year-over-year increase of 79 percent. Additionally, our new flagship sedan Ford Taurus continues to post strong sales results, achieving an 86 percent increase in March versus the same time period a year ago. And our hybrid lineup, comprised of Fusion, Milan, Escape and Mariner, also posted an impressive 69 percent sales gain in March versus a year ago. Ford remains America’s largest domestic hybrid company, with more than 125,000 hybrid vehicle sales in the U.S. At this year’s New York International Auto Show, we further solidified our aggressive electrification plan and second-generation hybrid technology through the unveiling of the new 2011 Lincoln MKZ Hybrid. In the true spirit of delivering best-in-class fuel economy with every new vehicle introduced, the new Lincoln MKZ Hybrid is poised to be the most fuel-efficient luxury sedan in America when it arrives this fall. As the economy continues to stabilize, our world-class products – along with your focus and commitment – will remain the cornerstone of delivering sustainable and profitable growth for all. Keep up the great work! Mark Fields President, The Americas A more interactive @Ford Throughout the magazine, we’ve highlighted stories that offer much more information at @Ford Online ( Just look for the highlights box like the one pictured here. A similar logo is in the upper left corner of @Ford Online in the rotating promo box section. Click to @Ford Online for more information
  4. 4. 2 | April 2010 Local Ford, Geely agree to Volvo deal Ford has reached a deal to sell Volvo to the Zhejiang Geely Holding Group Co. for U.S. $1.8 billion. The Chinese automaker will pay Ford $1.6 billion in cash and a $200 million note, to be adjusted when the deal closes in the third quarter. Following the sale, Ford will continue to cooperate with Volvo in several areas. “We are confident Volvo has a strong future under Geely’s stewardship,” said Alan Mulally, president and CEO of Ford. Ford recognized as one of the world’s most ethical companies Ford has been recognized as one of the world’s most ethical companies by a leading business ethics think tank. Ford was among 100 global companies – and the only automaker – chosen for the designation by the Ethisphere Institute from among thousands of companies in more than 100 countries for 2010. The choice was based on an extensive review of companies’ social responsibility efforts, corporate governance and business practices. “This honor underscores the efforts by the men and women at Ford who diligently work every day to do the right thing on behalf of all our stakeholders,” said Bill Ford, executive chairman. Ford Mustang V-6 takes on challenge: 1,000 racetrack laps on one tank of gas A team of engineers and celebrities aims to prove the Ford Mustang’s ranking as the world’s most fuel-efficient pony car, by attempting to run 1,000 laps at the Bristol Motor Speedway – on one tank of gas. On June 23, a 2011 Mustang with its new 305-horsepower, 31 mpg V-6 will set out to do at least 500 miles on the half-mile NASCAR track in Tennessee. Fans can enter to win a 2011 Mustang V-6 by guessing the total number of laps the car will complete at between now and June 23. Open 24 hours a day on All of our new and used vehicles have prices online, but please call for the latest incentives on the vehicle of your choice to further reduce your price! 800-257-1538 23535 Michigan Ave., Dearborn, MI 48124 28 Years of Quality Customer Care in Sales and Service In Dearborn. We have to be Better. Open Saturday
  5. 5. April 2010 | 3 U.S. Market Share – 2010 Year-to-Date vs. 2009 25% MARKETSHAREPERCENTAGE 20 15 5 10 0 16.6%* 2.7 18.5% 0.1 9.1% 1.9 14.9% 1.1 9.9% 0.4 8.8% 1.0 14.9% 0.3 OTHER 7.3% 0.1 Sales Ford closed the books on a successful first quarter by posting a 43 percent sales increase in March for its lineup of Ford, Lincoln and Mercury vehicles. For the quarter, the sales jump was 37 percent versus a year ago, the largest gain of any full-line automaker. “Once again, our outstanding lineup of new products carried the day,” said Ken Czubay, vice president, U.S. Marketing Sales and Service. “What was true in March was true every month in the first quarter. Cars were up every month, utility vehicles were up every month and so were trucks.” Retail and fleet sales both increased over the first three months of 2010, driving Ford’s first-quarter share to 16.6 percent, up 2.7 points versus a year ago. Equally impressive is the fact that the sales and share gains were accomplished with lower incentives and higher transaction prices over the three-month period. “Ourplanisworking,”saidCzubay. “Theproofisinthenumbers.When youaddvaluetotheproduct,youdon’t havetogoaftertheincentivegame. OurproductisthedifferenceatFord. Andrightnow,itcan’tbematched.” The Ford Fusion set an all-time sales record in March, up 79 percent. The new Taurus posted an 86 percent increase, Focus and Mustang were each up 57 percent and F-Series grew its segment share by more than 5 points to 39 percent in the first two months of 2010. The Ford Escape, up 52 percent in March, led a sales surge of utility vehicles and Ford’s hybrid vehicles combined for a 69 percent increase. Source: Manufacturers’ Reports *Does not include Volvo 2010 Ford Taurus SHO First quarter sales jump 37 percent; Ford gains share By John Fossen sales TO COME Ford of Canada sales up 29 percent in first quarter Ford of Canada registered a 29 percent sales increase for March and for the first quarter of 2010. Results were led by strong sales of Ford Taurus and F-150, which saw a monthly increase of 230 percent and 52 percent, respectively, and total Lincoln sales which rose 109 percent. U.S. Vehicle Sales 2010 Year-to-Date Top-Selling Cars and Trucks Rank Nameplate Units Sold 1 Ford F-Series 103,039 2 Chevrolet Silverado 72,480 3 Toyota Camry 68,595 4 Honda Accord 65,579 5 Toyota Corolla/Matrix 63,740 6 Nissan Altima 59,483 7 Honda Civic 53,627 8 Ford Fusion 51,411 9 Chevrolet Malibu 49,339 10 Ford Escape 45,091 11 Ford Focus 43,597 12 Toyota RAV4 40,474 13 Chevrolet Impala 38,273 14 Dodge RAM 38,042 15 Chevrolet Cobalt 37,379 16 Honda CR-V 36,348 17 Hyundai Sonata 31,747 18 Nissan Versa 31,334 19 Chevrolet Equinox 30,379 20 Toyota Prius 28,238 21 Mazda3 26,936 22 VW Jetta 25,917 23 Kia Sorrento 25,452 24 Ford Edge 25,191 25 Hyundai Santa Fe 24,716 26 Ford Econoline 24,628 Source: Manufacturers’ Reports
  6. 6. *Optional. **Optional. Driving while distracted can result in loss of vehicle control. Only use mobile phones and other devices, even with voice commands, when it is safe to do so. †Not all buyers will qualify for Ford Credit APR financing. Take new retail delivery from dealer stock by 6/1/10. Offer available on 2010 model year Ford vehicles excluding hybrids, Taurus SE, Edge SE AWD, F-150 Raptor, Shelby GT500™ and Transit Connect. See dealer for qualifications and complete details. “Lots of cool features. Awesome navigation.* Voice commands.** Iwas always a Chevy guy. The F-150 completely turned me around.” —Chris Moore, Chevy Silverado owner “Ifeelsafein the Escape. Ihave more control. I love it. The park assist feature* is awesome.” —Laura Saleh, Honda CR-V owner “I thought I was going to miss my Camry, but Ilove this Fusion!” —Christine Williams, Toyota Camry owner We swapped people’s rides for a week. And changed their minds forever. +0% 00APR Financing† $ 1,000, Cash Back Get a great offer at your Ford Dealer today. And drive one. 4 | April 2010
  7. 7. Lincoln scored second only to Porsche in the latest three-year Vehicle Dependability Study (VDS) released recently by J.D. Power & Associates. Mercury and Ford also finished in the top eight nameplates in the long-term reliability study measuring problems experienced by original owners of 2007 model year vehicles. The annual study showed that Lincoln had improved six positions to come in second while Mercury remained in fifth and Ford moved up four positions to eighth, ahead of such brands as Mercedes Benz, Acura and Cadillac. Leading all cars in the entry level premium vehicle segment was the Lincoln MKZ while the Lincoln Mark LT ranked highest in the large premium SUV category. The Ford Freestar was the highest-ranked midsize van. Inaddition,the2007model yearMercuryMilan,Ford FiveHundredandMercury Montegoalsorankedamong themodelswiththelowest incidenceofproblemsinthe industry,thestudysaid. Other segment honorable mentions included Ford F-150 LD, Ford Mustang, Ford Ranger, Ford Expedition, Ford Freestyle and Lincoln Town Car. April 2010 | 5 Quality The latest auto issue of Consumer Reports (CR) contains some good news for Ford – the magazine now recommends 75 percent of Ford models tested, up from 70 percent last year. “Among American manufacturers, only Ford improved over last year,” the magazine reported in its April issue. “The reliability of some Ford models now rivals their competitors from Honda and Toyota.” CRhighlightedseveralFord modelsonitslistofthehighest- ratedAmericanvehicles.They includedthemanualFord FocusSES,theFordFusionand MercuryMilanHybrids,theLincoln MKZ,FordMustangV-8GTand FordExpeditionELEddieBauer. In addition, the Focus SES and four-cylinder Fusion SE and base Milan made CR’s list of recom- mended vehicles under $25,000. The magazine also said that the Ford Flex scored high. Due to recent safety recalls, Toyota’s percentage of recommended vehicles dropped by almost half, CR said. In its report cards on the performance, comfort, utility and reliability of the more than 280 vehicles it recently tested, the magazine placed Chrysler again in last place in the rankings with General Motors again in second-to- last place. Eight GM models and one Chrysler were also recommended. Lincoln among top two in reliability; Mercury, Ford also score high in study By Robert Musial “Among American manufacturers, only Ford improved over last year. The reliability of some Ford models now rivals their competitors from Honda and Toyota.” – Consumer Reports The Ford Mustang V-8 GT and Focus SES were highly rated by CR. Consumer Reports recommends 75 percent of tested Ford models By Robert Musial The 2007 Ford F-150 LD and Mercury Milan have scored well over three years.
  8. 8. W I N D O W D O O r r E P L A C E M E N T Discount Program for EmPloyEEs anD rEtirEEs of forD * DETAILS OF OFFER – Offer valid through December 31, 2010. Not valid with other offers or prior purchases. Minimum purchase of 4 units required. Financing available with approved credit. Available only at participating locations. See your local Renewal by Andersen location for details. Offer is non-transferable and is only valid for the primary residence of local, active employees of authorized companies. Proof of employment (copy of employee ID badge, recent pay stub, W-2 form; please black out information regarding social security number, wage or benefits) is required to receive discount. Some Renewal by Andersen locations are independently owned and operated. License number MN BC20130983/WI 266951, MHIC 98946. Andersen Corporation, including its subsidiary Renewal by Andersen Corporation, was named an ENERGY STAR® Partner of the Year. “ENERGY STAR” is a registered trademark of the U.S. Environmental Protection Agency. “Renewal by Andersen” and the Renewal by Andersen logo are registered trademarks of Andersen Corporation. All other marks where denoted are marks of Andersen Corporation. © 2009 Andersen Corporation. All rights reserved. ** Many Renewal by Andersen® products with High-Performance™ Low-E4® glass, High-Performance Low-E4 Sun glass and High-Performance Low-E4 SmartSun™ glass will qualify. Some limitations apply. Renewal by Andersen bears no responsibility for validating or obtaining the tax credit. Purchasers should consult a tax advisor or the IRS to determine whether a particular purchase or application qualifies for the tax credit. Visit our website at for more information and a list of eligible products. your window and door replacement project* 10% OFF PLUS Call 1-866-713-4667 or see the link on the FORD Discount Marketplace for more information about the program, and to schedule a FREE in-home consultation. FEDERAL TAX CREDIT ACT NOW UP TO FINAL MONTHS Window and Door Replacement from a Company You Can Trust® Andersen Corporation, including its subsidiary Renewal by Andersen Corporation, was named an ENERGY STAR® Partner of the Year. Ford_ad_2.indd 1 3/17/10 9:50:17 AM 6 | April 2010
  9. 9. April 2010 | 7 Product Ford’s all-new Police Interceptor will be purpose-built to exceed the durability, safety, performance and fuel economy of the current police car of choice – the long-running Ford Crown Victoria model. The recently unveiled Police Interceptor will offer two fuel- efficient powertrains, including EcoBoost™ with all-wheel-drive, plus an array of safety technologies and an interior specifically designed for police. The new car will be offered without interruption when production ends in late 2011 of the current Crown Vic police model, which has dominated the market for more than 20 years. Ford also plans to reveal an additional Police Interceptor, a utility vehicle pursuit-rated to complement the new sedan, later this year. During development, Ford worked closely with its Police Advisory Board to get their input on safety, performance, durability and driver comfort and functionality. Engineered to pass 75-mph rear crash testing (an industry exclusive), the new car has front air bags, seat-mounted side air bags and Ford’s exclusive Safety Canopy® side-curtain air bag rollover protection. Under the hood, the standard 3.5-liter V-6 engine will deliver at least 263 horsepower while being 25 percent more efficient than the 4.6-liter V-8 offered in the current Crown Vic model. Also offered will be the all-new 3.5-liter EcoBoost twin- turbocharged, direct-injection engine, which will deliver at least 365 horsepower – 115 better than the Crown Vic – while cutting fuel costs and CO2 emissions. Though based on the Ford Taurus, the Police Interceptor has a beefed-up chassis, suspension, engine, radiator, brakes and wheels to withstand the rigors of police work. Inside, 90 percent of the interior has been redesigned to meet the special needs of police. For instance, the front seats are modified to accommodate officers’ utility belts and the seatback contains anti- stab plates to protect those up front. The rear doors also open wider than standard and the space- maximizing rear seats are vinyl for easy maintenance. 70 percent Currently, 70 percent of the police pursuit vehicles in the U.S. are Ford Crown Vic cruisers. All-new Ford Police Interceptor built for law enforcement By Diane Majeske Key features: • 40-mph curb impact-rated steel wheels • 18-inch vented disc brakes • 220-amp minimum alternator • Undercarriage deflector plates • Six-way power seat plus adjustable pedals • Center console space identical to current Crown Vic so current equipment can be reused • Column shifter with manual tilt • Integrated wiring conduits to the headliner and trunk • BLIS® (Blind Spot Information System) • Cross-Traffic Alert • Reverse Sensing System • AdvanceTrac® with ESC (electronic stability control) • Customizable Ford SYNC® hands-free information system • Available factory-installed ballistic door panels • Available rear view camera system
  10. 10. The Ford Fiesta, which arrives in showrooms this summer, is getting lots of exposure on the hit TV series, American Idol. Besides being seen in the show’s weekly music video episodes, the car got a star makeover as this season’s top 12 Idol contestants worked with Ford designers to create their own personalized 2011 Ford Fiesta. Designers Dillon Blanski, Gustavo Bizyk, Lesli Ann Agcaolli and Dean Carbis traveled to Hollywood to meet with the contestants and help interpret their personalities onto the cars. Choosing from Fiesta’s nine colors, the contestants added custom graphics, wheels and other accessories to make their own vehicle statement. All of their Fiestas are on display at www. Through May 21, fans 18 and older can enter to win one of the vehicles and a trip to the show’s Ford Music Video Challenge video shoot or one of the cars and tickets to the season finale at www. Ford has been a sponsor of the show since it premiered in 2002. 8 | April 2010 Media *OurSurcharges(incl.Fed.Univ.Svc.of14.1%ofinterstateint’ltelecomcharges(variesquarterly),7¢Regulatory92¢Administrative/line/mo.othersbyarea)arenottaxes(details:1-888-684-1888); gov’ttaxesoursurchargescouldadd10%–35%toyourbill.IMPORTANTCONSUMERINFORMATION:SubjecttoCustomerAgmt,CallingPlancreditapproval.Upto$175earlyterminationfee($350foradvanceddevices) othercharges.Offerscoverage,varyingbyservice,notavailableeverywhere. Discountsaresubjecttocorporatecustomermaintainingaminimumnumberoflines,proofofemploymentandmayonlybeavailableviaonlinebusiness resources.Accessorydiscountsareoffretailpriceandcannotbecombinedwithbundledoffersorpromotions.Whilesupplieslast.Shippingchargesmayapply.DROIDisatrademarkofLucasfilmLtd.anditsrelatedcompanies.Usedunder license.Google,GoogleSearch,GoogleMaps™andAndroidMarketaretrademarksofGoogle,Inc.©2010VerizonWireless. Join the DROID Invasion Click Verizon Wireless is proud to be the preferred wireless provider of Ford Motor Company. Plus, get special savings for Ford Employees and Retirees: • 20% off your Calling Plan Monthly Access 1 or 2-yr. line term on eligible plans $34.99 Monthly Access or higher required. • 20% off your Data Plan Monthly Access 1 or 2-yr. line term on eligible plans $29.99 Monthly Access or higher required. • 25% off eligible Verizon Wireless accessories • No activation fees DROID ERIS by HTC • Shop thousands of apps at Android Market™ • Brilliant 3.2” touch screen and hi-res 5.0 MP camera DROID by Motorola • DROID Does #1.’s top 2009 gadget. • Access Google Search™ and Google Maps™ America Idol contestant Aaron’s car (top) was chosen as the favorite in an @Ford Online readers’ poll. ‘American Idol’ contestants personalize Ford Fiestas By Chris Rahi Kassab
  11. 11. April 2010 | 9 Green Ford and Microsoft are leading the way toward a more energy- efficient future by offering a new solution to make electric vehicle ownership easier and more affordable for consumers. The two companies have teamed up to implement the Microsoft Hohm™ energy management application for Ford’s upcoming electric vehicles, starting with the Ford Focus Electric which arrives next year. Hohm will help owners determine when and how to most efficiently and affordably recharge battery electric (BEV) and plug-in hybrid (PHEV) vehicles. It also should help utility companies manage the added demands of electric vehicles on the electric grid. “For Ford, this is a needed step in the development of the infrastructure that will make electric vehicles viable,” said Alan Mulally, Ford president and CEO. Since increasing numbers of electric vehicles will have a significant impact on energy demand and usage, Ford and Microsoft believe that making energy management easy and affordable is the key that lets electric vehicles succeed in the marketplace while creating a positive environmental impact. “With Microsoft Hohm, Ford and Microsoft will deliver a solution that makes it easier for car owners to make smart decisions about the most affordable and efficient ways to recharge electric vehicles, while giving utilities better tools for managing the expected changes in energy demand,” said Steve Ballmer, Microsoft CEO. Since full battery electric (BEV) and plug-in hybrid (PHEV) vehicles need to be recharged daily, the Internet-based Hohm service is designed to help customers avoid unnecessary expense by providing insight into their patterns of energy use and suggesting recommendations to increase conservation. In this way, Hohm will help drivers of Ford electric vehicles determine the best times to recharge their vehicles. Energizing Ford’s Product Plan The announcement at the New York International Auto Show that Ford will be the first automaker to use Hohm supports the company’s aggressive global electrification plan which will put five new electrified vehicles on the road in North America and Europe by 2013. In North America, that includes the Transit Connect Electric later this year, the Focus Electric in 2011 plus a plug-in hybrid and two next- generation hybrids in 2012. As America’s largest domestic hybrid seller, Ford currently has four hybrids on the road with another, the Lincoln MKZ, coming later this year. Fordisalsoworkingwithadozen NorthAmericanenergycompanies toroad-testafleetof21FordEscape plug-inhybridsthathaveaccumu- latedmorethan160,000milesof real-worlddata,whichwillaidinthe useofHohmwithelectricvehicles. Microsoft Hohm is now available for free to all U.S. residential energy consumers. Ford, Microsoft team up to aid consumers of electric vehicles By Kristopher Spencer Microsoft Hohm will let owners of Ford electric vehicles pick the best time to recharge. Visit the “Photos Videos” box Complete New York Auto Show coverage
  12. 12. Inside, the MKZ Hybrid offers hand-crafted Bridge of Weir leather tanned by a chromium- free process, wood trim from sustainably sourced forests and the new Lincoln SmartGauge™ instrument cluster that coaches drivers to more fuel-efficient driving habits with the only gauge that “grows” leaves and flowers. Sustainable luxury, driven by technology – it’s the Lincoln MKZ Hybrid. Its 41 mpg fuel economy rating tops its only close competitor – the 2010 Lexus HS 250h – by 6 mpg. The new Lincoln can also be driven in pure electric mode up to 47 mph, compared to just 25 mph for the Lexus hybrid on electric power alone. Revealed at the recent New York Auto Show and arriving in showrooms this fall, the MKZ Hybrid also trumps the Lexus with more passenger space, more standard luxury and safety features exclusive to the segment. (See sidebar.) TheMKZHybridusesFord’s second-generationhybrid technology,whichhasgarnered ravereviewsandindustryhonors foritsuseintheFordFusionand MercuryMilanhybrids–andwith anenginerecentlychosenasoneof “Ward’s10BestEnginesof2010.” To this world-class powertrain, the new MKZ delivers an elegant 10 | April 2010 Cover story With the efficiency of a hybrid and the luxury of Lincoln, the new Lincoln MKZ Hybrid is projected to be the most fuel-efficient luxury car in America, achieving a stunning 41 mpg in city driving and a range of more than 700 miles on a single tank. 2011 Lincoln MKZ Hybrid offers luxury – and 41 mpg By Chris Rahi Kassab • SmartGauge with EcoGuide registers long-term fuel economy with small white flowers that bloom amid a new set of green leaves that encourage short-term eco-driving. • 10-Way Passenger Seat accommodates riders sized from NFL linemen (6-feet-5 inches and 300 pounds) to Olympic gymnasts (4-foot-10 inches and 90 pounds). • Power Driver Memory Seat helps ensure individual seating preferences with the touch of a button. • Heated and Cooled Front Seats operate uniquely to heat or cool the air for circulation to seatbacks and cushions. • Genuine wood trim comes in swirl walnut or olive ash veneers from controlled, well-managed sources. Lincoln MKZ Hybrid Standard Features
  13. 13. exterior, a luxurious interior and an ultra-smooth, class-leading quiet ride for a truly refined driving experience. “Our engineers worked to ensure the hybrid electric motor and engine complement each other in a fashion that is deserving of the Lincoln customer,” noted Derrick Kuzak, group vice president, Global Product Development. Offering an impressive array of standard luxury appointments, interior craftsmanship and leading-edge technologies, this new Lincoln is a welcome addition to a brand with a rich tradition, a growing portfolio and a promising future. “The new Lincoln MKZ Hybrid leads the brand in an exciting new direction that embraces both luxury and sustainability,” said Mark Fields, president, The Americas. Expanding on that point was Jonathan Richards, marketing manager, MKZ. “The MKZ Hybrid clearly expands the Lincoln showroom and it will change people’s perceptions about the brand,” he said. “It’s an opportunity to draw in customers who are concerned about both fuel economy and luxury. “Once they check us out, they’ll find the best line-up of Lincolns they’ve ever seen.” April 2010 | 11 “It’s an opportunity to draw in customers who are concerned about both fuel economy and luxury.” – Jonathan Richards, marketing manager, LincolnMKZ Luxury shoppers go green Besides adding an important new vehicle to Lincoln’s product renaissance, the MKZ Hybrid dovetails neatly with the upscale trend of socially responsible consumerism. It’s one of the most significant current trends seen among today’s luxury consumers, said Pam Danziger, an internationally recognized expert on consumer insights. “They know that the choices they make have a direct impact on the future well-being of the planet and the society they leave to their children and grandchildren,” said Danzinger, the president of United Marketing, of Stevens, Pennsylvania. Danziger believes the current economic recession will change the way luxury customers shop. “It will no longer be about an outward show of status or wealth, but an inner state of being linked with personal happiness and an outstanding quality of life,” she said. • Reverse Sensing System gives an audible alert to objects you may not see behind you. • Lincoln SYNC® is the exclusive, voice-activated communications and entertainment system, now with Vehicle Health Report and 911 Assist. • Keyless Entry Keypad is an exclusive feature that provides secure entry at your fingertips. • Easy Fuel® Capless Fuel-Filler provides hassle-free, odor-free and more consistent seal. • Personal Safety System™, an exclusive suite of seven proven technologies that protects occupants, includes dual-stage front air bags and Ford’s Belt-Minder® system. • MyKey™ is an exclusive Lincoln feature that lets parents limit speed and audio volume to encourage safer, more economical teen driving. • Integrated Spotter Mirrors provide a better view of the driver’s blind spots. • Acoustic Laminated Windshield enhances interior quietness. • Bridge of Weir Leather Seats are world-renowned for their softness and chromium-free tanning process. These features are not offered on the Lexus HS 250h or are available only at extra cost.
  14. 14. Twenty Ford facilities and teams recently received the North American President’s Quality Awards for their outstanding quality contributions in 2009. Honored were Cleveland Casting, Sharonville Transmission Plant, Windsor Engine Plant and the Walton Hills Stamping Plant. FCSD awards went to the Hartford HVC, the Memphis HCC and the Lakeland HVC. Also honored were the Super Duty, Expedition and Navigator teams at the Kentucky Truck Plant; the Fusion, Milan and MKZ teams at the Hermosillo Assembly Plant; the F-150 team at Dearborn Truck Plant; the F-150, Escape and Mariner team at Kansas City Truck Plant; the Edge, MKX and Flex teams at Oakville Assembly Complex; Team Taurus at Chicago Assembly Plant; Team Mustang at AutoAlliance, Inc.; the Ranger team at Twin Cities Assembly Plant; the Focus team at Wayne Stamping and Assembly and the Ohio Assembly Plant. Awards were also earned by teams for Electrical Function; Vehicle Engineering Function and the Vehicle Function Group. The awards were presented by Mark Fields, president, The Americas; Graydon Reitz, director, Americas Quality and Dan Brooks, assistant director to the vice-president, UAW National Ford Department. 12 | April 2010 Teamwork 2009 quality awards earned by 20 facilities and teams Act now - this offer good through April 30, 2010, and is only available by calling T-Mobile at 1-866-464-8662, option 3 or by visiting Use promotional code: 480TMOFAV Get a MyTouch 3G for only $99.99 plus FREE Bluetooth headset or car charger when you sign up for a voice and data plan.* Ford Motor Company MyTouch 3G There’s always more to say. MyTouch 3G* for only $99.99, regularly priced at $399.99, plus FREE Bluetooth headset or car charger** • *Free Bluetooth headsets and car chargers not available on extranet. Limited time offer; subject to change. Supplies may be limited and offer may not be available in all locations. Taxes and fees additional. Credit approval, activation on qualifying rate plan(s), and 2-year agreement required. Up to $200/line early cancellation fee applies to 2-year agreements. Proof of eligibility may be required. See brochures and T-Mobile’s Terms Conditions (including arbitration provision) at for rate plan information, charges for features and services, and restrictions and details. T-Mobile and the magenta color are registered trademarks of Deutsche Telekom AG. ©2010 T-Mobile USA, Inc. Dearborn Truck Plant employee Carey Earl on the F-150 line.
  15. 15. April 2010 | 13 Environment Ford has launched a voluntary dealership sustainability program for Ford and Lincoln Mercury dealers to improve the energy efficiency of their businesses and reduce their carbon footprint. Sue Cischke, group vice president, Sustainability, Environment and Safety Engineering, said the initiative is cost-effective, regardless of the age and design of the dealership. “This allows all dealers the opportunity to participate in improving the energy efficiency of their facility and gives them flexibility in making choices that are right for them,” she said. Fordhaspartneredwiththe RockyMountainInstitute,aleading energy-efficiency organization,topilotnew technologiesand architecturaldesignprinciplesat threedealershipsinFlorida,New YorkandNevadainatestprogram invariedclimates. Besides using less energy, “implementing these cost- effective solutions will also improve the dealer’s bottom line over the long term,” said Amory Lovins, the Institute’s co-founder, chairman and chief scientist. Dealers interested in the program will first receive a comprehensive energy assessment by experts at Ford. After that, Ford and the dealer will collaborate on the energy- saving options available and tailor a plan that meets the dealer’s needs. The solutions can be used by dealers in existing facilities or by those building new facilities. Besides state and federal tax credits and incentives, dealers in the program will have access to the expertise and resources to select energy-efficient products and equipment. “Through this initiative, we are making available to dealers the same techniques, principles and expertise we use to reduce our energy use and contribute to a better world,” said Cischke. Whether it’s your first home or your fourth – an FHA loan from Wells Fargo Home Mortgage may be the sound foundation of your financial plan. Your key to a brighter future Our FHA loans can help you make and manage the investment of a lifetime — your home. • Purchase a home with little money down. • Overcome credit challenges, including a limited or less-than-perfect credit history, for qualified applicants. • Qualify with the help of a family member or friend as your co-signer. Let’s explore how an FHA loan may help you reach your homeownership goal Our FHA loans can help you put your homeownership goals within reach The Employee Mortgage Program� �-���-���-�������� Wells Fargo Home Mortgage is a division of Wells Fargo Bank, N.A. � ���� Wells Fargo Bank, N.A. All rights reserved. ������� ��/��-��/�� Voluntary program will help dealers cut their energy costs. Ford launches voluntary ‘green dealer’ program By Steve Kinkade
  16. 16. ATTENTION FORD EMPLOYEES AND RETIREES MAZDAS-PLANISSTILLAVAILABLE 2010Mazda6ISport AutomaticTransmission 36months@$199* Partner Code: F000520 Suburban Mazda of Farmington Hills Suburban Mazda of Troy Suburban Mazda of Sterling Heights 866-353-1908 866-353-1292 888-871-3453 * All payments plus monthly use tax. Lease is for 10K miles/year. Must qualify for MAC or Mazda Owner Loyalty. Must qualify for S-plan/ Ford Employee Purchase Program. Prior sales excluded. Picture may not represent actual vehicle. Programs subject to change.
  17. 17. April 2010 | 15 Retirees After their careers at Ford, many retirees want to keep up with the latest news and information about Ford Motor Company and its future. TheBlueOvalConnectretireeoutreachprogramisagreat waytodothat.Itprovidestimelynewsandperiodicnewsletters directtoretirees’e-mailboxes,withoutthedelayofregularmail. This keeps retirees in the loop and informed about the latest from Ford – and helps them continue to be strong ambassadors for the company. Coming up in the next Blue Oval Connect are: • News about new and current products • Updates on breaking news and event promotions • Links to important Web sites and “outside voices” • Access to Ford retiree groups across the U.S. • Money-saving discounts on goods and services Just visit to sign up for this free electronic news service for Ford retirees. Blue Oval Connect links retirees with Ford products, information Important numbers MyFordBenefits: 401(K) accounts (TESPHE or SSIP) , FRP (Ford Retirement Plan) Comerica Bank (Retirees Only) : 800-647-3674 Direct deposit, tax updates, address changes Extend Health (for Salaried Retirees): 866-427-4830 or Assistance regarding Medicare supplemental coverage Ford Customer Relationship Center: 800-392-3673 Product issues, dealer issues Ford Motor CompanyWorld Headquarters: 313-322-3000 General information, corporate directory Healthcare Carrier: Phone number is located on the back of your ID card National Employee Service Center (NESC): 800-248-4444 Questions about your benefits Smith Barney (LL5+ Retirees): 877-664-FORD (3673) or UAW-Ford Retirement Board: 800-829-8833 WageWorks: 866-840-0911 Health Reimbursement Arrangement (HRA) administration Donald N. Frey, the engineer who spearheaded the design and development of the Ford Mustang, died March 5. Frey and his team created the car – from approval by top management to the showroom – in just 18 months. The team included designer Joe Oros, product planner Hal Sperlich and then general manager Lee Iacocca. Frey finally sold the idea to Henry Ford II, who told him, in rather salty terms, that the car had better be a success. It was – selling more than 400,000 in its first year. Frey also helped create the Ford Bronco and became a vice president in 1967. Later, as CEO of Bell Howell, he helped engineer the first CD-ROM and was a key player in getting Hollywood to release its films on videotape. At his death, Frey still owned an original Mustang which he liked to drive fast. But he was proudest, he said, that he helped introduce safety features like disc brakes and radial tires to Ford cars. Donald Frey 1923 – 2010
  18. 18. Earlier this year, Ford began transitioning the administration of benefits to ACS, a Fortune 500 company that supports multi- national corporations and government agencies in more than 100 countries around the world. Rick Popp, director, Employee Benefits, explains this change and what it means. Q. Why did Ford decide to make this change? A. In the second half of 2008, as Ford was faced with unprecedented financial challenges that resulted in continued cost cutting actions and personnel reductions, the Employee Benefits office began an extensive benchmarking study to see if there were better ways to administer benefits in the U.S. The study looked at health and welfare, pension plans, savings plans and call center operations supporting these plans. As a result of this benchmarking, we identified several potential opportunities, including the integration of benefits administration, improved technology and further opportunities to enhance our customers’ experience. ACS was selected based on a proven track record administering large, complex benefit plans with high customer satisfaction, lower costs, and state-of-the-art technology, to name a few key considerations. ACS also planned to establish an Employee Services Center in Allen Park, Mich., to support Ford and other clients. So, we saw a unique opportunity to improve services for employees and retirees, both online and by phone, and to reduce company costs. At the same time, with ACS’s planned customer service center in southeast Michigan, the partnership maintained employment for our team members at the National Employee Services Center and created new jobs in the area. Q. What does the change mean for employees and retirees? A. Once the transition is complete later this year, salaried employees and retirees will have their savings plans, health and welfare plans, and retirement plans administration being handled by one company, with one integrated Web site and the same call center support system. The hours of call center support will be increased from today’s schedule and the hours of operation will be Monday through Friday, from 9 a.m. to 9 p.m. ET. Q. What are some of the important transition dates coming up? A. April 7-20 is the annual Flexible Benefits Enrollment for salaried employees. On June 1, health and welfare benefits for hourly and salaried employees will be transitioned to ACS. On October 1, the defined benefit pension plan administration for salaried employees will be transitioned to ACS. The call center support for these administrative functions will happen at those times. Q. There’s been a lot of traffic on the ACS site and on the phones. Any tips for navigating those two systems? A. After the first several days of 2010, where call volumes were five times the expected level, volumes have settled to a normal levelandtheaveragespeedofanswerforemployeesandretirees has been a matter of seconds for the past several weeks. So you caneithertrytheWebsiteorcall,whicheverworksbestforyou. Q. Who can employees contact for support and to have their questions answered? A. First try But if you’re unable to find answers online, you can call the same number as before, 1 (800) 248-4444. 16 | April 2010 Benefits Employee Benefits Director Rick Popp explains Ford’s transition to ACS A strolling dinner through the cutting edge of environmental innovation. An intimate breakfast overlooking the world’s largest living roof. Hosting an event? Rev up your guests at an eco-friendly destination unlike any other. the For more details, visit or call 313.982.6220 Best Eco-Friendly Venue Michigan Meetings + Events 2009 way to get your event rolling.
  19. 19. April 2010 | 17 History Someone once said there are no second acts in show business but a car designed in Dearborn and built in Italy more than 50 years ago proved that adage wrong. The car was the 1955 Lincoln Futura concept, designed as jet-age vision of tomorrow with its hooded headlights, sculpted tail fins and dual bubble-top. The design was inspired by an encounter Lincoln Mercury’s chief stylist Bill Schmidt had with a manta ray and a mako shark while scuba-diving on a Bahamas vacation. Unlike most show cars of the era, this one was made to be drivable and fully operational so it could be used as a test lab on wheels. After it was designed, Ford sent detailed plans and running gear to Ghia, the Italian specialty car maker. After Ghia’s craftsmen hand-built the Futura’s metal body, it was painted a pearlescent frost-blue white, to match the shimmery colors seen on tropical fish. Under the dual canopies, the interior featured bucket seats, a speedometer in the center of the steering wheel and a telephone. In January 1955, the Futura was unveiled at the Chicago Auto Show and then traveled to auto shows in Detroit and New York, where Schmidt and Benson Ford drove it from the United Nations building to a press event in Central Park. In 1959, it was painted red so it would photograph better when used in the romantic comedy, It Started with a Kiss, starring Glenn Ford and Debbie Reynolds. But the Futura had its most famous starring role as the Batmobile on the campy ABC-TV series Batman that debuted in 1966. Withonlythreeweekstoproduce acarforthecapedcrusaders, customizerGeorgeBarrisand colleagueBillCushingberryturned theby-thenweather-beatenFutura intoTV’sBatmobile. The car’s front, sides and rear were slightly modified as was its canopy top. With the addition of a black paint job, a police light and bat insignias, the car was ready for the Dynamic Duo. With its colorful comic book effects and famous guest stars, TV’s Batman was a huge hit and the Futura/Batmobile became one of the most famous cars in the world. Lincoln concept car became a Batmobile By Robert Musial For over 75 years Pringle has been Central Florida’s leading builder of custom homes for the Active Adult lifestyle. Learn more about beautiful Lake County, and discover why now may be the best opportunity in years to make your Florida dream a reality. Discover Your Florida Dream For a FREE book and CD-ROM, call toll free and request the “Florida Dream Planning Packet”. 800.325.4471 Lincoln Futura went from a concept car to a TV star.
  20. 20. At $99, every pocket can have one. *$36 per line Enrollment Fee may apply when enrolling your account to take advantage of corporate discounts. IMPORTANT INFORMATION: Limited-time offer. Requires a 2 year agreement on a qualified plan. Other conditions and restrictions apply. See contract and rate plan brochure for details. Subscriber must live and have a mailing address within ATT’s owned wireless network coverage area. Equipment price and availability may vary by market and may not be available from independent retailers. Purchase of additional equipment, services or features may be required. Not all features available on all devices or in all areas. Early Termination Fee: None if cancelled in the first 30 days, (but the iPhone must be returned in like new condition and will result in a 10% stocking fee, except where prohibited); thereafter up to $175. If phone is returned within 3 days, activation fee will be refunded. Some agents impose additional fees. Unlimited Voice Services: Unlimited voice services are provided primarily for live dialog between two individuals. No additional discounts are available with unlimited plan. Offnet Usage: If your minutes of use (including unlimited services) on other carrier’s networks (“offnet usage”) during any two consecutive months exceeds your offnet usage allowance, ATT may at its option terminate your service, deny your continued use of other carriers’ coverage, or change your plan to one imposing usage charges for offnet usage. Your offnet usage allowance is equal to the lesser of 750 minutes or 40% of the Anytime Minutes included with your plan (data offnet usage allowance is the lesser of 24 MB or 20% of the MB included with your plan for any one month period).Data Plans: An eligible data plan is required for certain devices, including iPhones and other designated Smartphones. Eligible data plans cover data usage in the U.S. and do not cover international data usage and charges. If it is determined that you are using an iPhone or other designated smartphone without an eligible data plan, ATT reserves the right to add an eligible data plan to your account and bill you the appropriate monthly fee. Use of iPhone 3G to access corporate email, company intranet sites, and/or other business applications requires an Enterprise Data Plan. Monthly Discount: Available to qualified employees of companies and/or government agencies and qualified students and employees of colleges/universities with a qualified business agreement (“Business Agreement”). Service discount subject to corresponding Business Agreement and may be interrupted and/or discontinued without notice to you. Service discount applies only to the monthly service charge of qualified plans and not to any other charges, nor Apple®-branded products. A minimum number of employees, minimum monthly service charge for qualified plans, additional ATT services or other requirements may apply for discount eligibility. Discounts may not be combined. Offer subject to change. Additional conditions and restrictions apply. If you have a question about available discounts and/or your eligibility, you can contact your company’s telecommunications manager. © 2009 ATT Intellectual Property. All rights reserved. ATT and the ATT logo are trademarks of ATT Intellectual Property. Apple, the Apple logo, iPod, iTunes, and Mac are trademarks of Apple Inc., registered in the U.S. and other countries. iPhone and Safari are trademarks of Apple Inc. All other marks are the property of their respective owners. Start saving today. Ford employees retirees who purchase iPhone 3G are eligible to receive a 20% discount on the monthly service charge on qualified voice and data plans.* Visit to sign up today. Or, to find the ATT store closest to you, visit Mention code: 73669 18 | April 201018 | April 2010
  21. 21. April 2010 | 19 Global Ford Focus wagon unveiled for Europe at Geneva show European customers will soon be able to buy the next-generation Ford Focus wagon, which was unveiled at the Geneva Motor Show. The model is an important one in Europe, where it is purchased by one-third of all Focus customers. In Italy and Germany, the wagon represents more than one-half of all Focus cars sold. For now, there are no plans to introduce the Focus wagon in the U.S. and Canada. The last year a Focus wagon was available in North America, in 2007, it only accounted for 4 percent of total Focus sales. Ford Figo production begins Less than six months after its reveal, production of the all-new Ford Figo has begun in Chennai, India, at a plant that has undergone a U.S. $500 million expansion. The four-door Figo hatchback is designed and engineered for India’s small car segment, which accounts for more than 70 percent of the country’s new car market. Manufactured mainly for India, the new sub- B-sized car will also be exported to other Asian countries and South Africa, beginning later this year. Canada Post chooses Transit Connect Canada’s new mail trucks will be Ford Transit Connects. In open and competitive bidding, Canada Post selected Ford’s new small van to begin replacing its aging fleet of light vehicles. This year, 1,175 Transit Connect vans will be purchased by the postal system, which said they are “much more efficient and environmentally friendly” than the existing fleet of Grumman-General Motors mail trucks. Ford sales rise in Europe For the ninth month running, Ford Europe maintained its momentum with sales increasing 1.8 percent for the month. Ford was the top-selling brand in the United Kingdom, Hungary and Turkey and increased its market share in eight of its 19 main European markets. Led by the Fiesta, Ford was the leading import brand in Italy, France and the Czech Republic and also registered strong gains in Spain, Poland, Sweden and Switzerland. Brazil launches 2011 EcoSport The Brazilian-built Ford EcoSport has arrived in showrooms with a freshened face, a lower price and a three-year warranty with unlimited miles. With the widest range of options, EcoSport is a leader in the compact SUV market in Brazil, Argentina, Venezuela and Mexico. With more than 550,000 units produced since its 2003 launch, the EcoSport was developed entirely in Brazil for use in Latin America.
  22. 22. 20 | April 2010 Back page Hip-hop superstar Nelly gives Mustang his vote The 2011 Mustang 5.0-liter V-8 makes its hip-hop debut this spring as part of the artwork on the upcoming album of Grammy-winning artist Nelly. Customized by DUB magazine, the tricked-out Mustang GT got its start after Nelly caught a glimpse of an early version while touring the Ford design studio more than a year ago as part of his partnership with the Ford Flex. The album car features gloss black paint with flat black racing stripes, custom 22- and 24-inch wheels, a billet grille with special headlights and a custom interior. In Oakland, Calif., the 17 newest vehicles in the Friendly Cab fleet are Ford Escape Hybrids and they’re drawing plenty of eco-conscious customers. “We have people calling our dispatch department, saying ‘Iwantoneofthosegreenhybrid taxis,” says Dhar Mann, the company’s general manager. Driver Tim Baker said he sometimes gets twice as many fares during his shift in one of the green machines. Bay-area companies like Pixar and FedEx have also been using Friendly’s cabs more. TheEscapeHybridsget34mpgoncitystreets,about60percentbettermileagethanthe oldtaxis.Mannplanstoaddtwomoreamonthuntilhe’sreplacedthewhole100-carfleet. “The Mustang remains what it’s always been – America’s premier pony car. The convertible just adds to the fun.” – Dan Wiese, St. Louis Post-Dispatch “We drove the Lincoln MKT back-to-back with an Audi Q7 and were impressed how much quieter, nimbler and more involving the Lincoln was…” – Steven J. Ewing, “The top-selling Ford F-150 is better-looking, more powerful, more refined and offers a long list of amenities, making it irresistible when compared to its competitors.” – Ira Siegel, Chicago Sun-Times 500,000-mile special In 2000, Michael Minkin bought a new Lincoln Town Car Executive Series to start his own limo business in Boston. The car, which rolled past 500,000 miles earlier this year, is still in use every day. “It has the original engine, transmission and rear end and it’s never failed a client. It’s very reliable,” said Minkin, who makes sure his black beauty gets regular oil changes. He figures he puts up to 1,000 miles a week on the car, making runs as far away as Pennsylvania, Maine and New York. “I feel if it’s going to keep running, a million miles is possible,” said Minkin. Hail a green taxi Raptor versus bear Since off-roading is frowned upon in Central Park, reviewer Jesse Will had to leave Manhattan to test out the Ford F-150 SVT Raptor. In the Delaware Water Gap National Recreation Area on the New Jersey – Pennsylvania border, the Maxim magazine reviewer found some hilly gravel-and-mud roads to suit the Raptor. He also encountered a big black bear. “This beast saw the Raptor’s big Ford grille and ran. Guy must have known his trucks,” wrote Will.
  23. 23. Windows® . Life without Walls™. Dell recommends Windows 7. Treat Yourself ALL ORDERS ARE SUBJECT TO APPROVAL AND ACCEPTANCE BY DELL. Offers subject to change, not combinable with all other offers. Taxes, shipping, handling and other fees apply. Valid for U.S. Dell Employee Purchase Program new purchases only. Dell reserves the right to cancel orders arising from pricing or other errors. As one of Dell’s elite customers you can receive Members Only Savings on popular deals as featured on You and your colleagues are eligible to take advantage of the Dell Employee Purchase Program. Now with Windows® 7. Your PC, Simplified. Employee Purchase Program Call or shop online: 1-866-914-6079 Member ID:S13398890 C M Y CM MY CY CMY K dell_epp_fordWorld_20100315ii.pdf 1 3/15/2010 11:26:35 AM PrintedinU.S.A.10%postconsumerwastepaper.Pleaserecycle.
  24. 24. There’s more to life than a Volvo. There’s worry-free ownershipfor the next 5 years with our Safe + SECURE coverage plan. and there’s getting a great value with APRs as low as 0%. THAT’s WHY you Drive one. INCLUDES COMPLIMENTARY 5 YEARS 60,000 MILE WARRANTY 5 YEARS SCHEDULED MAINTENANCE 5 YEARS WEAR TEAR COVERAGE 5 YEARS ROADSIDE ASSISTANCE 2010 Volvo S80 6 YEARS 0% APR Volvo has the lowest cost of ownership of any luxury brand.* Buy it now, payments starting at AZ Customers $454per month*©2010 IntelliChoice is a registered trademark of, LLC. Study includes Safe + Secure Program analysis; based on 2010MY. ©2010 SIRIUS XM Radio Inc. SIRIUS, XM and all related marks and logos are trademarks of SIRIUS XM Radio Inc. and its subsidiaries. Starting at MSRP $40,050. Excludes taxes, title and registration fees and includes $850 destination charge. 72 months at $14 per month per $1,000 financed with $4,999 down; not compatible with Volvo Allowance. Customer eligibility requirements must be met for AZ plan offer. Take new retail delivery from retailer stock between Apr. 1, 2010, and Apr. 30, 2010. Please visit or your local Volvo retailer for details on the Volvo Safe + Secure Coverage Plan and for further details specific to leased vehicles. Car shown with optional equipment. Offers available at participating retailers excluding Alaska and Hawaii; see participating retailer for qualifications and complete details. Over 130 channels.