Geo-Optimizing Supply Chains using SOA - Business Case for SKF

Concept Overview What is SOA? Business Simulation using SOA What are Mashups? Space time Simulation Simulating business functions in space and time Geo-optimizing space-time business functions Presentation Objectives MAGMA Detail & Demo Module Overview Demand Driven Supply chain Identifying supply bottlenecks Excess Inventory scenario Batch recall – Identifying defective inventory Global Supply-Network optimization Wrap-up Smart Analytics using Google – SAP SOA solutions

Concept Overview

What is SOA?

Business Simulation using SOA

What are Mashups?

Space time Simulation

Simulating business functions in space and time

Geo-optimizing space-time business functions

MAGMA Detail & Demo

Module Overview

Demand Driven Supply chain

Identifying supply bottlenecks

Excess Inventory scenario

Batch recall – Identifying defective inventory

Global Supply-Network optimization

Wrap-up

Smart Analytics using Google – SAP SOA solutions

What is a Mashup? Interface with Real time Systems Internal BI Data Shopping Services Market Data

Mashup - SOA

SOA Optimization Opportunity

Demand Supply Paradigm

What is Magma Ecosystem ™ Spatial Analytics ? Addressing Real Time Application issues Visual Analytics Spatially Actionable Processes View your Spatially distributed Business processes easily Advantages of Spatial Analytics Provides a “Truman Show” Workspace Summarized and Detail Information at a click of a button View Thematic information (e.g. Demand and Supply) View Physical Assets, Field Deployments Overlay information sets from disparate sources Gain new insight into Business models and processes Study factors that affect your Business Overlay with external information like Customer demographics Study your business response to Weather, Fault Lines, Traffic conditions Involve business parameters that were never before considered Introduction

What is Magma Ecosystem ™ Spatial Analytics ?

Addressing Real Time Application issues

Visual Analytics

Spatially Actionable Processes

View your Spatially distributed Business processes easily

Advantages of Spatial Analytics

Provides a “Truman Show” Workspace

Summarized and Detail Information at a click of a button

View Thematic information (e.g. Demand and Supply)

View Physical Assets, Field Deployments

Overlay information sets from disparate sources

Gain new insight into Business models and processes

Study factors that affect your Business

Overlay with external information like Customer demographics

Study your business response to Weather, Fault Lines, Traffic conditions

Involve business parameters that were never before considered

Demographics Yield Optimization Customer Distribution Weather Billboard Visualizations External Influencers Traffic Conditions Exception Visualization Pattern Recognition ABM (Business Modeler) “ What If” Analysis Thematic Replays Magma for CPG & Retail Thematic Analysis SAP Integration Demand vs. Supply Demand and supply Metrics Outage Analysis Physical Visualization Store Layouts Marketing analytics Consumer Visualization Merchandizing Simulations Analytics Ground Reality Influence of Every day life parameters

Google Earth ™ Client Data Acquisition The “Truman Show” Dashboard SAP CRM Db Enterprise Applications GPS Asset Tracking Operational CAD Super Market Diagrams Document Management Amazon Google EBay Customer Demographics

Viewing Customer distribution Analyze Demand behavior by region Product penetration analysis Success simulations Consumer Distribution Understanding Demand

Viewing Customer distribution

Analyze Demand behavior by region

Product penetration analysis

Success simulations

Consumer Distribution

Understanding marketing dynamics Poor Demand for Products (Red) Top Demand for Products (Blue) Green Indicates Consumer Distribution

The Yellow Pages of SOA Services Understand the distribution of distributors Understanding Regional Demand

Understanding Demand against the competition Understand product market share by region vs. competition Web service calls fetches regional demographics and understand regional spend and consumption behavior Run optimization scenarios to fetch the best product sale proposition

Demand and Supply analytics Studying Demand, Supply, Forecasting Plot Supply (shown in green). The shading represents supply by area Plot Demand (shown in red). The shading represents demand by area Overlay supply and demand, intersection represents “Demand v/s Supply” Supply Demand

Studying Demand, Supply, Forecasting

Plot Supply (shown in green). The shading represents supply by area

Plot Demand (shown in red). The shading represents demand by area

Overlay supply and demand, intersection represents “Demand v/s Supply”

Identifying optimal Supply Levels Predicting Supply levels based on Forecast (Integration with ERP / Supply chain) Perform “What-if” Analysis of demand v/s supply, to derive optimum supply value The intersection represent the overload point Slide the “Slicer plane”, till the optimum tip-over is identified Identify areas of supply outage

Predicting Supply levels based on Forecast (Integration with ERP / Supply chain)

Perform “What-if” Analysis of demand v/s supply, to derive optimum supply value

The intersection represent the overload point

Slide the “Slicer plane”, till the optimum tip-over is identified

Identify areas of supply outage

Identify Demand Zones

Long term Distribution Forecast Delivery Capacity Forecasted demand Long term planning Understand Seasonal trends on regional inventory levels Retail prosperity, Grid demographics, income modeling Demand and Supply Forecasting

Long term planning

Understand Seasonal trends on regional inventory levels

Retail prosperity, Grid demographics, income modeling

Demand and Supply Forecasting

Understanding your supply network Identifying Supply Networks Simulate distribution of inventory in space and time Identify bottlenecks in your supply chain Demand and Supply Forecasting

Identifying Supply Networks

Simulate distribution of inventory in space and time

Identify bottlenecks in your supply chain

Demand and Supply Forecasting

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