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The event enabled enterprise
The event enabled enterprise
The event enabled enterprise
The event enabled enterprise
The event enabled enterprise
The event enabled enterprise
The event enabled enterprise
The event enabled enterprise
The event enabled enterprise
The event enabled enterprise
The event enabled enterprise
The event enabled enterprise
The event enabled enterprise
The event enabled enterprise
The event enabled enterprise
The event enabled enterprise
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The event enabled enterprise

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  • 1. Capgemini Architecture week TIBCO to present the Event Enabled Enterprise © Copyright 2000-2013 TIBCO Software Inc.
  • 2. What We Do THE TWO-SECOND ADVANTAGE “A little bit of information just a bit beforehand is more valuable than all the information that comes after…” AN EVENT ENABLED ENTERPRISE BY USING THE TIBCO PLATFORM
  • 3. KEY COMPONENTS OF THE TIBCO PLATFORM AUTOMATION EVENT PROCESSING Messaging SOA BPM MDM Events/CEP Rules In-memory Data Grid ANALYTICS CLOUD SOCIAL Visual Analysis Data Discovery Statistics Private/hybrid Cloud Platform Apps Deployment Option Enterprise Social Media Collaboration
  • 4. Events in an Organisation What is an Event? EMPLOYEES CUSTOMER TOUCH POINTS ACTIVATED SERVICE ACCESSED PURCHASE NO USAGE Change Passwords USAGE THRESHOLDS LOCATION CHANGE DROPPED CALL YOUR IT INFRUSTRUCTURE SERVICE PROVIDERS
  • 5. REAL UNDERSTAND TIME APPLICATION EVENTS AND DATA ACT ANTICIPATE ANALYTICS 1 0 1 0 0 1 0 1 0 0 1 MODEL 1 0 1 0 0 1 0 1 0 0 1 EVENT SERVER 1 1 0 0 1 1 1 1001100100110010010100100101010010101010101010101010010100100101010101001010100101010010101001001011001001001100101001010101010101010101100101010101010101010101010010101001010101001 ENTERPRISE SERVICE BUS AND IN MEMORY DATA GRID 0 0 1 1 0 0 0 0 1 1 MACHINE DATA 1010010101010101010101010101001010101010101010101100001010101 LOG FILE MANAGEMENT 0 HISTORICAL DATA HADOOP 11010101010101010101001010101010101010101100001010101
  • 6. Promotions – Business Challenges • Improve quality of customer experience and create loyalty – – – Cross-sell and Upsell Reward loyalty Take advantage of short lived opportunities • Accelerate go-to-market of promotional offers from – – – Improve usage based revenue Real-time contextual promotional offers Instant delivery of usage based rewards to customers • Personalised and relevant – – Direct dialog with the customer at the right time in context. No use getting back
  • 7. Real Time Event-Based Marketing Reload Acceptance Message Offer Message Offer Accepted Event Occurred Offer Fulfilled Offer Delivered Event Tracked Offer Expired Fulfillment Message Fulfillment Overhead Offer Age Action Time Decision ? Channel Promotion Engine SMS Happy Customer SOA Channel PE + MCE
  • 8. 1. Design Campaign Template 2. Configure Campaign Publish 3. Validation/Approval Campaign Designer Notify Campaign Approver Campaign Submitter Campaign Author Hot Deploy Promotions Engine Feedback/ Query Campaign Dashboard DWH Monitor Output Statistical Services Server Load Output • • Offers Notifications • • Real-time Events NRT Events Target List Visual Analytics OLC Event Acquisition Engine © 2010 TIBCO Software Inc. All Rights Reserved. Confidential and Proprietary.
  • 9. Remember This? Enterprise 2.0 • • • 50 million people affected Nuclear power plants in New York and Ohio shut down Air traffic was slowed as flights were halted
  • 10. • 3.7B passengers per year • 412M tons of freight per year • 2011 Revenue 37.9B Euros • 295.000 Employees
  • 11. Challenge • Outdated & costly IT landscape hamperd the need of business tranformation - They needed to increase the performance of IT • Lacking full control of railway assets due to asset data residing in disparate inventory systems. Discrapencies in asset data between silos causing costly and inneficient maintenane of railway assets. • The process of reserving tracks for operators is runned in several systems causing a complex and inneficient booking process for operators incl huge amount of manual work. TIBCO solutions • ESB & AAM Estimated results • • • An integrated inventory system allowing a 360 degree veiw of the asset data • Track railway assets from engineering, procurement through deployment, maintenance, repair to retirement • • Link existing asset systems through MDM into a single asset view • Link critical data such as location, maintenance history and usage to real-time events and use predictive models to identify patterns about the condition of their assets that could signal potential faults, identifying them before they cause problems. • Minimize delays and enable efficient incident management • Improve key operational metrics such as capacity utilization by construction of models that reveal actionable insights Send passengers instant alerts about potential delays and missed connections. Improved quality and service to operators lowering manual work and increasing effiency • 3.7B passengers per year 412M tons of freight per year • 2011 Revenue 37.9B Euros • 295.000 Employees
  • 12. National railway company of Switzerland headquartered in Bern will complete 111 years in Jan 2013… … Revenues CHF 8B and total assets worth 35B CHF 30,000 employees Passenger traffic, Freight traffic (SBB Cargo AG), Infrastructure, Real estate, Core services (finances, personnel) Punctuality (2009): 87% of all trains with less than 3 minutes of delay
  • 13. TIBCO as a basics of the “Rail Control System” How does TIBCO enables railroads manage that network in real-time?
  • 14. Adaptive Control energy eco driving Who stops - looses © Copyright 2000-2012 TIBCO Software Inc. All rights reserved. TIBCO Confidential & Proprietary Information. 1 7
  • 15. Thank You

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