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Mit Sloan 0807
 

Mit Sloan 0807

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    Mit Sloan 0807 Mit Sloan 0807 Presentation Transcript

    • Travels around the Internet Saul Klein MIT Sloan School
    • Financial map of the last 14 years…. 1993-2007
    • Trying to push old media uphill.... 1993-1994
    • Riding the first Internet mini wave…. 1995-1997
    • Watching the ascent from Redmond…. 1997-1999
    • Experiencing the bubble bursting… 2000-2002
    • Going back to basics in Europe…. 2002-2004
    • The web reaches an inflection point…. 2004-2006
    • Doubling down on the Internet…. 2003-today
    • Web is huge and no longer American….
    • Broadband is widely adopted….
    • It’s also not just English speaking….
    • Online advertising has tipped…
    • Young technical talent is global …
    • It’s been a very eclectic experience…. Publishing Entertainment Marketing Technology Retail
    • Trying lots of different approaches…. Publishing Entertainment Marketing Technology Retail Subscription Freemium Advertising E-commerce Non-profit
    • Operating at very different stages…. Publishing Entertainment Marketing Technology Retail Subscription Freemium Advertising E-commerce Non-profit Seed Early-Stage Fortune 500
    • Playing lots of different roles…. Publishing Entertainment Marketing Technology Retail Subscription Freemium Advertising E-commerce Non-profit Seed Early-Stage Fortune 500 Founder Board Member CEO General Management Marketing Investor
    • Thinking about starting the business… Opportunity Others Ownership
    • How big is the opportunity….
    • Who are the others….
    • What level of ownership is available….
    • Thinking about starting the business… Opportunity Others Ownership Customers Conversations Convenience Costs Competition
    • Maniacal focus on the customer….
    • Encourage customer conversations….
    • Offer new levels of convenience….
    • Leverage and manage cost structure…
    • Let the competition worry about itself…
    • Seeding first-time entrepreneurs….
    • is now in 60+ cities….
    • Go out there, think big, take some risks…
    • It’s ok to fail…learn from your mistakes
    • Pick yourself up and try again…
    • Thanks… saul@klein.name http://localglo.be http://www.seedcamp.com http://www.opencoffeeclub.org