Travels around the Internet Saul Klein MIT Sloan School

Financial map of the last 14 years…. 1993-2007

Trying to push old media uphill.... 1993-1994

Riding the first Internet mini wave…. 1995-1997

Watching the ascent from Redmond…. 1997-1999

Experiencing the bubble bursting… 2000-2002

Going back to basics in Europe…. 2002-2004

The web reaches an inflection point…. 2004-2006

Doubling down on the Internet…. 2003-today

Web is huge and no longer American….

Broadband is widely adopted….

It’s also not just English speaking….

Online advertising has tipped…

Young technical talent is global …

It’s been a very eclectic experience…. Publishing Entertainment Marketing Technology Retail

Trying lots of different approaches…. Publishing Entertainment Marketing Technology Retail Subscription Freemium Advertising E-commerce Non-profit

Operating at very different stages…. Publishing Entertainment Marketing Technology Retail Subscription Freemium Advertising E-commerce Non-profit Seed Early-Stage Fortune 500

Playing lots of different roles…. Publishing Entertainment Marketing Technology Retail Subscription Freemium Advertising E-commerce Non-profit Seed Early-Stage Fortune 500 Founder Board Member CEO General Management Marketing Investor

Thinking about starting the business… Opportunity Others Ownership

How big is the opportunity….

Who are the others….

What level of ownership is available….

Thinking about starting the business… Opportunity Others Ownership Customers Conversations Convenience Costs Competition

Maniacal focus on the customer….

Encourage customer conversations….

Offer new levels of convenience….

Leverage and manage cost structure…

Let the competition worry about itself…

Seeding first-time entrepreneurs….

is now in 60+ cities….

Go out there, think big, take some risks…

It’s ok to fail…learn from your mistakes

Pick yourself up and try again…

Thanks… saul@klein.name http://localglo.be http://www.seedcamp.com http://www.opencoffeeclub.org