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Social media, activism and privacy


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A deck for a Spring 2009 presentation on how social media is changing activism and challenging privacy

A deck for a Spring 2009 presentation on how social media is changing activism and challenging privacy

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  • 1. ‘With the rush to be online, is there still a place for privacy?’
    May 15, 2009
  • 2.
  • 3. We’ve moved beyond experimentation
    Forget about the 11 million Canadians on Facebook –
    the Pope has a YouTube channel!
  • 4. Community building and technology go hand-in-hand in Canada
  • 5. Our idea of community is changing - rapidly
  • 6. Many communities are subtly shaped 1/3
    By marketers
    Sick boy w/ the Cool T shirt
  • 7. Many communities are subtly shaped 2/3
    By activists
  • 8. Many communities are subtly shaped 3/3
    By politicians
  • 9. How are communities defined today?
    Not by shared history
    Not by vague affinities
    But by action
  • 10. Canadians are learning how to:
    establish an online identity
    express themselves - forcefully
    expect more – from everybody
  • 11. What is the effect on government?
    tech-savvy activists aren’t waiting for us to act
    they are creating the tools and the resources
    they are making information free and flexible
  • 12. The examples are international, pt. 1
    In the United Kingdom, the government is experimenting with:
    Online consultations
    Ministerial blogs
    Twittering of Prime Ministerial visits abroad
  • 13. The examples are international, pt. 2
    In the United States, the administration is forcing:
    Increased transparency
    Open access to government data and info
    More responsive processes
    Implementing all the tools at once
  • 14. Canadians are learning to expect a response:
    with authority
    and with a solution
  • 15. Which isn’t really our strength
  • 16. What are WE doing in response?
    Developing pilot projects
    Rolling out tools appropriate to the situation
  • 17. Crisis Communications: a perfect example
    Public Health Agency’s
    H1N1 outreach efforts
    Public Safety’s
    Emergency Preparedness Campaign
  • 18. Public Education: digital tools prove flexible
  • 19.
  • 20. What about privacy?
    The process of creating and maintaining an online identity is messy
  • 21. Our understanding of privacy evolves
    over time
    cultural differences
    generational differences
  • 22. What was that about messy?
    online tools are constantly evolving
    privacy protections vary from site to site, and from service to service
    Canadians are still learning what information to share, and what to safeguard
  • 23. If Canadians were cautious, rational and unemotional, they would:
    second guess every decision to share personal information with their social networks
    constantly audit the information collected about them by online services, corporations and governments
  • 24. Canadians face two significant privacy challenges
    Many sites continue to collect too much personal information
    They’re learning how build online relationships with friends, colleagues, businesses and governments
  • 25. Their biggest obstacle?
    Every conversation online is treated just like a chat at the dinner table
    But there’s a permanent record of it
  • 26. The repercussions are real
    employment risks
    social ostracism
    civil and criminal
  • 27. The particular risks of public sector participation
    Experience in the U.K. and the US has shown that public sector employees are reluctant to use social media.
    The U.K. and New Zealand governments have established very simple guidelines that encourage innovation but emphasize responsibility.
  • 28. Conclusion
    Provide users with the tools to control their own personal information
    Establish an environment that encourages the use of these new tools – by citizens and by employees
    Set clear guidelines about how and when you will use these tools to communicate with Canadians.
  • 29. Bridging the Gaps
    Aim for better mutual understanding and accommodation
    Provide clear, user-friendly information about privacy policies
    Give users tools to set and enforce privacy controls
  • 30. Colin McKay