Extract from my own learning at the World Business Forum, Oct 3 - 4 2012, NYC

1. A Kaleidoscope of Perspectives on
Our Future, Leadership and Change
October 4, 2012
Source: World Business Forum, NYC October 3 –
4th 2012
This document intends to share author’s learning, ideas and personal
reflection on the topic. If you intend to quote or replicate any part of this
presentation, acknowledgement of this document and other authors
cited in this document as your sources would be greatly appreciated
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2. Table of Content
• Our Future
• Leadership
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3. Predicting the future
Don Tapscott
• Future is not to be predicted but to be achieved
• Industrial age will end
• Old societal / business model is based on nation states, we are going into
age of networked intelligence which is the age of collaboration
Fareed Zakaria
• Political stability is the bedrock
• There is never a straightline projection
• Be prepared to downsize and build resilience
• Don’t fight change, be open to it
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4. Future of Work
Lynda Gratton -
1. Serial mastery – be an expert and build expertise in certain discipline, as middle
management jobs are disappearing
2. Collaborating across boundaries – e.g. Unilever’s chocolate deodorant
http://www.youtube.com/watch?v=POJE-AVV7cU
3. Nowhere to hide – authenticity
4. Meaningful network – with 3 groups of people
– One that possess some skills as you and run at the same speed
– Big ideas crowd – someone that inspires you
– Regenerative loving relationship (emotional support)
• Lost legitimacy – people don’t think corporations are what they say they are
• Building resilience going in the future is key – with lots of environmental and social
challenges – company needs to help people build: 1) intellectual, social and emotional capital
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5. Table of Content
• Our Future
• Leadership
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6. Humility + Will = Level 5 Leadership
• Jack Welch – what he looks for in a
leader
– Great leader is a generous coach
– Leadership quality
• Energy
• Energize others
• Edge (can say yes and no
definitively)
• Execute
• Generosity gene (promote
good people, like to see
people win)
– Love your job but ready to leave:
you can’t be afraid
– For change to happen effective:
people need to care, take time to
communicate and the benefits to
the people need to be explained
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7. Good to Great
Jim Collins
• 20 mile mark – fanatic discipline
• Fire bullets, then cannon – empirical
creativity
Fanatic • Blend creativity with discipline is
Discipline
powerful
• Plan for “when”, it is not about Not If
but When – build buffers
Level 5
Ambition
Productive Empirical
paranoia creativity
http://www.bbc.co.uk/history/british/britain
_wwone/south_approaches_01.shtml
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8. Great tips – building leaders, we are all leaders
Mark King – TaylorMade – Adidas Golf
• Incrementalism is not the way to compete
• Lead the way for change is to obsolete what you have accomplished
Barbara Corcoran - Real Estate Entrepreneur
• Great at failure
• 2 types of people – expanders and containers (work well together)
Robert Gates – Former US Secretary of Defense
• Act as a guide and show the way
• Transparency in decision making
• Candor – don’t say one thing and do another
• Courage
• Never get imprisoned by the advice of others
• Responsibility of leaders is to fight short-term pressure
• If you get voted out, get voted out!
Richard Branson
• Love new challenges, don’t waste a minute of time
• Let your hair down
• Be a good listener
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9. Most leadership development is formulaic – but you
should play to your strengths
•You are a practical, concrete thinker who is at your most powerful when
1 ADVISOR reacting to and solving other people's problems.
• You are a catalyst. Your power lies in your craving to put two things together to
2 CONNECTOR make something bigger than it is now.
•You make sense of the world, pulling it apart, seeing a better configuration, and
3 CREATOR creating it.
•You are a level-headed person whose power comes from keeping the world in
4 EQUALIZER balance, ethically and practically.
•You engage people directly and convince them to act. Your power is your
5 INFLUENCER persuasion.
•You see the world as a friendly place where, around every corner, good things
6 PIONEER will happen. Your distinctive power starts with your optimism in the face of
uncertainty.
•You sense other people's feelings, and you feel compelled to recognize these
7 PROVIDER feelings, give them a voice and act on them.
Self aware
•You are the host of other people's emotions. You feel responsible for them, for
8 STIMULATOR turning them around, for elevating them.
Perceptive
•You are thrilled by the potential you see in each person. Your power comes Authentic
9 TEACHER from learning how to unleash it.
Source: http://standout.tmbc.com/gui/soIndividual
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10. The value of brand can be measured
Brand Strength
• Brand strength measures the ability of the brand to secure the
delivery of expected future earnings.
Financial Performance
• Financial performance measures an organization's raw financial
return to the investors. For this reason, it is analyzed as economic
profit, a concept akin to Economic Value Added (EVA).
Role of Brand
• Role of brand measures the portion of the decision to purchase
that is attributable to brand—this is exclusive of other aspects of
the offer like price or feature.
http://www.interbrand.com/en/best-global-brands/2012/Best-Global-Brands-2012.aspx
• http://www.interbrand.com/Libraries/Articles/Brand_Valuation_Final.sflb.ashx
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11. Global Brands
2 4
Apple Google
+129% +26%
$76,568M $69,726M
7
McDonald
+13%
$40,062M
-2% +12%
$57,853M $39,385M
http://www.interbrand.com/en/best-global-brands/2012/Best-Global-Brands-2012.aspx
• http://www.interbrand.com/Libraries/Articles/Brand_Valuation_Final.sflb.ashx 11

12. Top Canadian Brands
• TD $9,643M +45%
• Thomson Reuters $9,548M +1%
• RBC $7,929M +28%
• Blackberry $6,446M +7%
• Scotiabank $3,965M +84%
• Tim Hortons $3,441M +30%
• Lululemon $3,245M +292%
• Shoppers Drug Mart$3,179M -7%
• Bell $3,059 +25%
• Rogers $2,998 +32%
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