Master en inglaterra wayra 22042012
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Master en inglaterra wayra 22042012






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Master en inglaterra wayra 22042012 Master en inglaterra wayra 22042012 Presentation Transcript

  • Master en“All the information you need to planyour master’s degree in London”Visas Funding and cost of livingUniversities and Courses Meet others before you arriveLiving in London Home away from home: things from your country in LondonAccommodation A-Z of practicalities
  • Master en What’s unique about it?Highly targeted at Spanish speaking postgraduate studentsInteractive and fully integrated with social media. This is a websitethat users will participate in. It’s a community hub more than asimple websiteThe only Spanish language website for master’s students in LondonEmpathy with the target market. Since I’ve been a Spanishspeaking student in London, I’ll be able to communicate with thetarget market at their own level
  • Master en Where is the money in this? Step 1 Step 2 Step 3 Provide Create Sign agreements withRelevant Content a community universities, sell their + + masters courses to the Marketing Keep users’ contact info community and claim commission This model be Attract replicated for other relevant products and services students UNI INTERNET
  • Master en Inglaterra.comWhy would prospective students be attracted to this website?Because it gives them:• The most relevant information in one place• In their own language: Spanish (info also in English)• Because it is a community hub: 99% of Spanish speakers want to have contact with others who share their language and culture
  • Master en Why would universities be interested in your proposal?They’ll be interested because:• I’ll find new students that would bring extra revenue to the university on their behalf• Universities saw their public funding cut by around £1 billion in 2011, prompting them to seek extra revenue in international students• I have already spoken with universities and there’s willingness to engage in business partnerships of this kind
  • Master en Size of the market8000 students from Spain and Latin America cometo the UK every year (post-graduate figures)43 Universities (public and private) in the LondonAreaDozens of service providers willing to sell into thismarket
  • Master en Possibilities for expansionNext Markets:Spain – 30,000 students from Latin America in 2006(Unesco)Cities in the USA: Miami, New York, Los AngelesSubject specific: renewable energy andengineering masters are a possibility
  • Master en Thank You!I look forward to meeting the WAYRA team soon!