Yawn Proof Your e-Learning without Busting the Bank

Yawn-proof Your e-Learning without Busting the Bank

Agenda
What Makes You Yawn? 10
Rapid ID Approaches, Rapidly 5
Ten Tracks for Yawn-proofing 40
Questions & Wrap It Up 5

What About You?
What makes you yawn?
What keeps you awake at night – what projects are you stuck on?
Take 5 minutes, then start shoutin’
Photo credit: Big Yawn from twob’s Flickr photostream

Rapid ID Approaches, Rapidly
Photo credit: *Time* ticking away from mike9alive’s Flickr photostream

Designing rapidly
Show, don’t tell – pictures not paperwork
Get to a first version quickly – get it wrong first time
Get in front of users as soon as you can
Iterate until it’s right (or right enough) – think about the shelf life, it’s disposable…
Keep a playlist of 10 tracks for design…

Ten Tracks for Yawn-proofing

Track 1: Hit Me with Your Best Shot
Have I got your attention?
Stories that show what can go wrong
Find the killer fact, stat, or quote
Learning from the marketing team

Age awareness: asking provocative questions

Track 2: Give Me A Reason
Object to learning objectives.
By the end of this course, you’ll yadda yadda yadda
Sell the course, don’t describe it
Find the fears, hopes and dreams

Traditional objectives
As a result of attending this session you will be able to:
Identify three case studies of Fortune 1000 companies who are successfully using eLearning
Define ten tips for creating better eLearning and how these map to specific strategies and tools
Evaluate the pro's and con's of different eLearning interventions as solutions to specific kinds of learning challenges
Describe your own personal experience creating eLearning as a practitioner

Using audio with stills to set the tone and focus the learner’s attention...

Track 3: Let Me Tell You Something
Getting the best stories.
Get war stories from your best people
Get true stories from your newer people

Recording with Skype to get an authentic voice...

Track 4: Beauty is Only Skin Deep
Tear down the wallpaper.
Make graphics earn their place
Complement text, don’t fight it

Make sure graphics have a purpose...instead of window dressing

Track 5: School’s Out…
This is assessment in the real world.
Make it tough as hell
Make it open any time
Do it, prove it, move on

Track 6: Hurts So Good
Make more mistakes.
Tallulah Bankhead: “If I had to live my life again, I'd make the same mistakes, only sooner.”
Find the mistakes that hurt the most
Keep ‘em real
Play it out
Useful feedback

Track 7: A Little Less Conversation (A Little More Action!)

“If I'd had more time, I would have written a shorter letter.”
T.S. Eliot
(or Mark Twain)
(or Blaise Pascal)
(someone said it…)

Staying focused
Cut it to the bone
Watch out for dialogue
What’s the question?

Track 8: What More Can I Do?
Think outside the course!
Create a learning campaign
Reaching out with online support

Track 9: Keeping It Real
Making the most of media.
Video and audio where it counts
Guerilla approaches to shooting and audio
Flip video for secret shopper
Skype for expert interviews

Flip video for secret shopper

Track 10: Now What?
The end is the beginning.
Call to action and don’t let go
Build in ways to sustain performance
Moodle’s good for this

Using survey monkey to get calls to action

Back to your challenges…
How’s that problem looking now…any ideas?
What’s the one thing you might do differently?

Resources – you are what you share
www.kineo.com
:

Contact us – really!
Stephen Walsh
Cammy Bean
cammy.bean@kineo.com
Twitter: @cammybean
Blog: http://learningvisions.blogspot.com
stephen.walsh@kineo.com
Twitter: @stephentwalsh

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Yawn Proof Your e-Learning without Busting the Bank

by cammybean on Nov 19, 2009

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Yawn Proof Your e-Learning without Busting the Bank — Presentation Transcript