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Harley Davidson
 

Harley Davidson

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    Harley Davidson Harley Davidson Presentation Transcript

    • Harley Davidson Amber Ites Business Exploratory November 19, 2008
      • Started by:
        • William S. Harley
        • Arthur Davidson
        • Walter Davidson
        • William A. Davidson
      • When: 1903
      • Where: Milwaukee, Wisconsin
      • Why: Because they liked to work on engines and out of boredom.
      Background of Company William S. Harley
    • Facts about the Company
      • Slogan:
        • Until you've been on a Harley-Davidson, you haven't been on a motorcycle.
      Logo and Slogan
      • We fulfill dreams through the experience of motorcycling,by providing to motorcyclists and to the general publican expanding line of motorcycles and branded products and services in selected market segments.
      Mission Statement
      • Hybrid-Ultra -Light Classic Half Helmet
        • $200
        • Weights- 1lb. 6oz.
      Helmets
      • Carbon Kevlar 3/4 half helmet
        • $350
        • 2lbs. 4oz.
      • Designator Full face Helmet
        • $175
        • 3lbs. 8oz.
      • Women’s Mother of Pearl Half Helmet
        • $225
        • 2lbs. 8oz.
    • Performance Eyewear WOMENS
      • Provides Protection
      • Frame features quality Italian craftsmanship with metal hinges.
      • Yellow lenses decrease haze and make objects appear sharper
      Price $95 Price $95
      • Clear lenses are ideal for night riding.
      • Provides UV protection.
      • Shield style for maximum protection while riding.
      Mens Price $100
      • UV protection.
      • Includes interchangeable clear lenses for night riding.
      Price $75
      • provides protection from the elements.
      • Yellow lenses decrease haze and make objects appear sharper
      • Stock Symbol - HOG
      • Stock Exchange - NYSE
      • Current Price - $17.04
      • Stock First Issued - November 5, 1987
      • First Stock Price - $14.51
      Stock Information
      • Sales Revenue - $5.7 billion
      • Profit - $933,843
      • Number of Employees - 9,700 as of 2006
      Financial Information
      • CEO - James L. Ziemer
      • Year of Birth - 1951
      • Where - ??
      • How much he is paid -$875,534.00
      • Where he went to college -University of Wisconsin
      Chief Executive Officer
      • Produce an “Environmental Warranty.” It a warranty that warrants the first following owners that each vehicle is designed and built free of defects in materials.
      • The EPA confirmed Harley Davidson to be the first corporation to voluntarily to enroll in the One Clean-Up Program.
      • They have taken their environmental responsibilities very seriously and have made progress in cleanup of past contamination.
      Environmental Facts
      • They had a hard time with sales during the great depression and their sales dropped from 21,000 in 1929 to less than 4,000 in 1933.
      Failure of the Company
      • They have many new bikes that just came out or will be coming out in 2009.some include:
        • V-Rod Muscle
        • Street Bob
        • Nightster
        • Fat Boy
        • Street Glide
      • There is one more bike the XR1200!!!
      Successes of the Company
      • www.images.google.com
      • www.harley-davidson.com
      • www.wikipedia.com
      Works Cited