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This talk looks at the consultative perspective of much of our work and how it is important that we do not just concentrate on the technical implementation of great websites but the broader digital landscape our customers have and how that affects their business. Considering digital marketing, SEO, content strategy, systems integrations and much more is becoming harder and yet more important. Digital is now so much at the heart of everyones business that it's vital we carefully consider and manage it.
During this session I will explore some example projects of ours (Cameron and Wilding Ltd) and how we have engaged our clients in a way that covers much more than 'just' the website design and development. The aim will be to provide a number of helpful tools and strategies to take away and use with your customers.
Cameron & Wilding Ltd - http://www.cameronandwilding.com/