So, you want to build a Bluetooth Low Energy device?

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What does it take to build a BLE device? What are the trends emerging in this Internet of Things era? This short presentation summarizes key aspects with respect to your market and product development considerations.

Shared with OneKind.Asia during a lunch time get-together. OneKind.Asia is an autonomous brand innovation company and a wholly-owned subsidiary of Ogilvy.

Published in: Technology, Health & Medicine
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So, you want to build a Bluetooth Low Energy device?

  1. 1. BLE Bluetooth Low Energy, a.k.a. Bluetooth 4.0 (and other wireless technology applications)
  2. 2. ME calvinx.com @calvinchengx
  3. 3. ME • Pre-uni, university days to 2005: Sports-crazed/full- time kayaker - whitewater, canoepolo, sea trainer • < 2007: Scientific freezer engineer/product team lead • 2007 - present: Software/tech consultant @ Odeon & GrowthHackers.sg • Jan 2014 - present: CTO/co-founder @
  4. 4. CONSUMER Health & Fitness
  5. 5. Health & Fitness: General Health
  6. 6. CONSUMER Health & Fitness: General Health
  7. 7. Health & Fitness: Multi-sports
  8. 8. Home Automation: Thermostat
  9. 9. Home Automation: Fire Alarm
  10. 10. WHY? • Nobody likes wires • “Smart” devices with sensors • Passing on data to a “Smarter” device • “What you cannot measure, you cannot improve” • Data-driven Prediction Algorithms: Machine Learning
  11. 11. HOW? • Low cost chips, printed circuit boards • Wifi and/or bluetooth capabilities • Battery (lithium) powered or low voltage e.g. 5 volt D.C. • Re-designed bluetooth stack for low power: BLE • Special stack for low power wifi: Zigbee
  12. 12. COMPARISON
  13. 13. IMPLICATIONS • Low cost chips, printed circuit boards • Wifi and/or bluetooth capabilities • Battery (lithium) powered or low voltage e.g. 5 volt D.C. • Re-designed bluetooth stack for low power: BLE • Special stack for low power wifi: Zigbee
  14. 14. ALGOACCESS We build products that serve: • Optician, Optometrists and Ophthalmologists • Eye-care Consumers
  15. 15. OPTICAL PROFESSIONALS Eye Health
  16. 16. OPTICAL PROFESSIONALS Eye Health
  17. 17. CHALLENGES • Machines: lensmeter, fundus, autorefractor, keratometer • Fragmented marketplace with many machine brands • Optometry is an old field with standards • BUT optometry data format has no existing standards • Established BLE profiles like Heart Rate Monitor profile, Battery profile, Proximity profile
  18. 18. OPTICAL PROFESSIONALS Eye Health
  19. 19. CHALLENGES • Changing human behavior is non-trivial • What’s in it for the Optometry professionals? • What’s in it for the consumers?
  20. 20. TECH LIMITATIONS • Fundus images require wifi • iOS BLE has a 1.5 kbps throughput limitations
  21. 21. OPPORTUNITIES http://www.stjobs.sg/career-resources/hr- updates/growing-spore-medtech-industry-eyes- region/a/140158 From next year, a trip to your optician could end up saving your eyesight. That is, if local start-up Algo Access has anything to say about it. In December last year, the firm bought
  22. 22. OPPORTUNITIES • Computer vision algorithms and machine learning on fundus images • Disease prediction: Diabetic retinopathy, AMD (age- related macular degeneration), Glaucoma, Non- invasive coronary artery disease detection
  23. 23. OPPORTUNITIES • Empowering the consumers to manage their health • Vision test consumer apps on iOS etc
  24. 24. ME calvinx.com @calvinchengx

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