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Learn more at: What Are The Best Social Media Monitoring Tools? [Infographic] http://oneforty.com/blog/what-are-the-best-social-media-monitoring-tools/
What have I used? TweetDeck SocialMention Sysomos UberVu HowSociable Visibli Klout Social Media Monitoring Tools http://vitaminch.com/blogs/2010/07/08/july-social-media-club-phoenix-social-media-monitoring/
What about autoposting? Ok when… One piece of content, many places to post Pre-scheduled posts Multiple posters Not OK when… Invasive No human touch Spamming Stupid Most of all: Don’t be a BOT
Your turn Each table pick a monitoring tool and pull together a short report for the group telling us: Which tool you picked What it does Good points Bad points Cost Time limit 10 minutes
Your content Google Analytics Facebook page and ad analytics Flickr stats (pro accounts only) Follower and Following data Click through data YouTube Stats
Content about you Hits/comments/likes Changes over time New mentions Back links
Do you know how your customers feel about you?
Your turn Determine two sets of data you need to acquire to measure the impact of your content, two sets to measure content about you, and whether you will use sentiment data. Time Limit: 10 minutes