4. Summary Background . Amazon.com, Inc. (NASDAQ: AMZN) is an American-based multinationalelectronic commercecompany. Headquartered in Seattle, Washington, it is America's largest online retailer, with nearly three times the Internet sales revenue of the runner up, Staples, Inc., as of January 2010 Jeff Bezos founded Amazon.com, Inc. in 1994 and launched it online in 1995, originally under the website name of Cadabra.com. It started as an online bookstore, but soon diversified to product lines of VHS, DVD, music CDs and MP3s, computer software, video games, electronics, apparel, furniture, food, toys, and so on. Amazon has established separate websites in Canada, the United Kingdom, Germany, France, Japan, and China. It also provides international shipping to certain countries for some of its products. On January 15, 2009, a survey published by Verdict Researchfound that Amazon was the UK's favorite music and video retailer, and came third in overall retail rankings.
5. Amazon.com Inc (AMZN) is a leading global Internet company and one of the most trafficked Internet retail destinations worldwide. Amazon directly sells, or acts as a platform for the sale of, a very broad range of products, including books, music, videos, consumer electronics, clothing and household products. The majority of Amazon’s sales are products sold by Amazon, with the remaining amount from third-party sellers. Through year-end 2006, Amazon had approximately 64 million active customers worldwide. In 2006, 55% of Amazon’s revenue was generated in North America and 45% was generated by its International segment. Within North America, Media was 61% of total sales, Electronics & General Merchandise (EGM) was 34% of the total, and Other revenue was 4%. Within its International segment, Media was 72% of sales and EGM was 28% of sales. Amazon has direct operations in the United States, Canada, France, Germany, Japan, and the United Kingdom. Amazon was founded in 1994 and is headquartered in Seattle, Washington.
6. At Amazon.com, we believe that innovation has the power to change the world. As we strive to become Earth's most customecentriccompany, we constantly look for new ways to innovate on behalf of our different customers: individuals who shop our global websites, merchants who sell on our platform, developers who use our infrastructure to create their businesses, and creators of the books, music, films, games and other content we sell through our websites. We believe that our greatest contribution to the good of society comes directly from these core business activities. At Amazon.com, we believe that innovation has the power to change the world. As we strive to become Earth's most customer-centric company, we constantly look for new ways to innovate on behalf of our different customers: individuals who shop our global websites, merchants who sell on our platform, developers who use our infrastructure to create their businesses, and creators of the books, music, films, games and other content we sell through our websites. We believe that our greatest contribution to the good of society comes directly from these core business activities.Amazonis an online shopping website with one of the largest product supplies online. It was one of the first companies to sell products deep into the long tail by housing them all in numerous warehouses and distributing products from many partner companies. Amazon and the Environment At Amazon, we're constantly looking for ways to further reduce our environmental impact. Online shopping is inherently more environmentally friendly than traditional retailing. The efficiencies of online shopping result in a greener shopping experience than traditional retailing. This study explains some of the benefits of the online shopping model. . In 2010, Amazon we will also move into new corporate offices in Munich, Germany. The new offices have been Gold-certified as environmentally friendly by the German Sustainable Building Council, based on their energy-efficient interiors and use of sustainable building materials. Many of Amazon’s fulfillment centers around the world also have sustainable and eco-friendly interiors and exteriors. In 2009, four of Amazon's fulfillment centers in Indiana, Pennsylvania and Arizona received LEED certification for their commercial interiors. These facilities were constructed with recycled building materials and feature natural lighting and resource-efficient plumbing fixtures and lighting controls. Amazon’s fulfillment center in Beijing, China maximizes the use of natural lighting, saving thousands of kilowatt-hours of power usage each month.
