The Great Mind Challenge ‘Get Social’ Edition Daryl Pereira – developerWorks Marketing Manager 13 March, 2011
TGMC – a global initiative The Great Mind Challenge An IBM-led student challenge covering real-world problems India edition CUNY Leadership Challenge (pilot) 2500 projects submitted since 2004 1800 engineering colleges across India 7-member IBM AI team working 50% towards TGMC ‘ Great minds’ CEE & MEA 4 winners from 45 nominations Evaluation by Zurich Research Lab Invitations to over 50 universities 153 people registered into Group 13 team submissions IBM student challenges spreading across the globe Mexico IBM partnering with existing contest Entrepreneurship contest has been in existence since 2002 Awards ceremony takes place in NYC Australia edition Software challenge to launch 2H 2011 In partnership with University of Western Sydney 10 finalists per category Help students connect with businesses through real-world challenges Leverage professionally- delivered educational content from IBM and partners Develop students’ business skills and career opportunities What’s in it for faculty?
TGMC: ‘Get Social’ Edition The Great Mind Challenge Launch in September – final report in December Awards ceremony at IBM Lotusphere event in Orlando Internships and prizes available for top teams When is the contest/what is at stake? New Social Business challenge coming in 2011 in conjunction with GBS Most innovative use of social media in small & medium-sized businesses’ Audit current social media usage within business Isolate opportunities for improvement Produce report with recommendations for the business Measure results and present What is required? Undergraduates and graduates Cross-disciplinary Eg. project manager, IT specialist, sales & marketing Who can participate? Each team works with an SMB to grow business and improve processes using social media The contest ‘ Participation limited… sign up your school now!
The growing importance of social business The Great Mind Challenge A Social Business embraces networks of people to create business value Definition 57 percent of companies who have invested in social business tools have outperformed their peers citing collaboration as having a direct impact on their organization's growth CHRO Study