PhD Research Meeting: Major Events and Citizen Journalism: Revealing the Digital Storytellers of the ‘Social Media’ Games
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PhD Research Meeting: Major Events and Citizen Journalism: Revealing the Digital Storytellers of the ‘Social Media’ Games

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Slides for presentation to PhD Research Meeting at UWS Ayr to introduce and contextualise PhD restart and to detail next steps of research process.

Slides for presentation to PhD Research Meeting at UWS Ayr to introduce and contextualise PhD restart and to detail next steps of research process.

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PhD Research Meeting: Major Events and Citizen Journalism: Revealing the Digital Storytellers of the ‘Social Media’ Games PhD Research Meeting: Major Events and Citizen Journalism: Revealing the Digital Storytellers of the ‘Social Media’ Games Presentation Transcript

  • Major Events and Citizen Journalism: Revealing the Digital Storytellers of the ‘Social Media’ Games Jennifer M. Jones http://www.jennifermjones.net Presentation for PhD Research Meeting: 17th April 2014
  • Defining Major Events Vancouver 2010 Winter Olympics London 2012 Summer Olympics Glasgow 2014 Commonwealth Games
  • Established Narratives Global Brands
  • The Olympic Games is a media platform with an assumed dominant narrative; the IOC, Games organizers, sponsors and athletic federations attempt to defend the narrative against counter narratives...a problem for the Olympics is that there is some ambiguity over the ownership of the Olympic Games platform and the narrative.Who owns it? Is it the IOC, the organizing committee, the host city or nation, or the sponsors?" (Horne & Whannel, 2010, p762)! ! the likelihood of a spiral of silence emerges, in which fringe minority voices get less hearing and are gradually brought into conformity...the hegemony of the privileged over web content and values will marginalise less powerful groups as it has in other media (Real, 2007, p182)
  • Media landscape of Major Event Accredited Media Sponsors Media Guidelines Unaccredited Media Visiting journalists Independent Media Citizen journalism
  • Defining Citizen Journalism Radical Media Alternative Media Community Journalism Blogger Hyperlocal Digital Storytelling User-generated content Social Media Web 2.0
  • ‘Social Media’ Games
  • “Official” social media
  • Small, alternative or citizen media offers space for the digitally empowered citizen to break stories, become media makers and storytellers of the now, archived as an historical record
  • The digital storytellers
  • digital infrastructures offer citizens new channels for speaking and acting together and thus lower the threshold for involvement (Bakardjieva et al, 2012: i)
  • Ethnography (pre/games time)
  • Social (media) data (archive)
  • Auto-ethnography
  • Currently…Researcher interpretation of data
  • Next steps
  • Research Aims • 1. To explore the experiences of key informants who were provided facilities for and/or operating as bloggers and/or citizen journalists during the Vancouver 2010 Winter Olympics, London 2012 Summer Olympics and Glasgow 2014 Commonwealth Games. • 2.To investigate the perceived impact of the content that was produced, such as the benefits and challenges faced by those who used social, digital or mobile media to self-publish stories relating to each host city. To understand what the legacy of their activity has been and if it has changed how they consider social media/digital media into their practice. • 3.Based on these experiences, to makes comparisons and recommendations towards a definition for ‘digital storytelling’ as a term for describing the wider shared context of using social media and smart phone technology as a media production tool and outlet.
  • Concluding Thoughts • ample space within the saturated established media landscape for citizen-owned and led initiatives, based on the philosophy of a low threshold for involvement using everyday digital technologies, effective coordination and amplification of key messages • participatory media practices can help establish new collectives which are sustained beyond mega event spectacle - by observing, exploring and participating becoming potential action based research? • In a more complex media environment, citizen media need not simply oppose the established media but instead co-exist, occupying at different times each other’s traditional spaces and using similar news-gathering and distribution techniques - major events provide a catalyst but also a hyper-reality for this experience to become accelerated.
  • Vancouver observing. London testing. Glasgow doing.