Major Events and Citizen
Journalism: Revealing the Digital
Storytellers of the ‘Social Media’
Games
Jennifer M. Jones
http...
Defining Major Events
Vancouver 2010 Winter Olympics
London 2012 Summer Olympics
Glasgow 2014 Commonwealth Games
Established Narratives
Global Brands
The Olympic Games is a media platform with an assumed
dominant narrative; the IOC, Games organizers, sponsors
and athletic...
Media landscape of
Major Event
Accredited Media
Sponsors
Media Guidelines
Unaccredited Media
Visiting journalists
Independ...
Defining Citizen
Journalism
Radical Media
Alternative Media
Community Journalism Blogger
Hyperlocal
Digital Storytelling
Us...
‘Social Media’ Games
“Official” social media
Small, alternative or citizen
media offers space for the
digitally empowered citizen to
break stories, become media
makers...
The digital storytellers
digital infrastructures offer
citizens new channels for
speaking and acting together
and thus lower the threshold
for invo...
Ethnography
(pre/games time)
Social (media) data
(archive)
Auto-ethnography
Currently…Researcher
interpretation of data
Next steps
Research Aims
• 1. To explore the experiences of key informants who were provided
facilities for and/or operating as blogg...
Concluding Thoughts
• ample space within the saturated established media landscape for
citizen-owned and led initiatives, ...
Vancouver observing. London testing. Glasgow
doing.
PhD Research Meeting: Major Events and Citizen Journalism: Revealing the Digital Storytellers of the ‘Social Media’ Games
PhD Research Meeting: Major Events and Citizen Journalism: Revealing the Digital Storytellers of the ‘Social Media’ Games
PhD Research Meeting: Major Events and Citizen Journalism: Revealing the Digital Storytellers of the ‘Social Media’ Games
Upcoming SlideShare
Loading in …5
×

PhD Research Meeting: Major Events and Citizen Journalism: Revealing the Digital Storytellers of the ‘Social Media’ Games

565 views

Published on

Slides for presentation to PhD Research Meeting at UWS Ayr to introduce and contextualise PhD restart and to detail next steps of research process.

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
565
On SlideShare
0
From Embeds
0
Number of Embeds
24
Actions
Shares
0
Downloads
3
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

PhD Research Meeting: Major Events and Citizen Journalism: Revealing the Digital Storytellers of the ‘Social Media’ Games

  1. 1. Major Events and Citizen Journalism: Revealing the Digital Storytellers of the ‘Social Media’ Games Jennifer M. Jones http://www.jennifermjones.net Presentation for PhD Research Meeting: 17th April 2014
  2. 2. Defining Major Events Vancouver 2010 Winter Olympics London 2012 Summer Olympics Glasgow 2014 Commonwealth Games
  3. 3. Established Narratives Global Brands
  4. 4. The Olympic Games is a media platform with an assumed dominant narrative; the IOC, Games organizers, sponsors and athletic federations attempt to defend the narrative against counter narratives...a problem for the Olympics is that there is some ambiguity over the ownership of the Olympic Games platform and the narrative.Who owns it? Is it the IOC, the organizing committee, the host city or nation, or the sponsors?" (Horne & Whannel, 2010, p762)! ! the likelihood of a spiral of silence emerges, in which fringe minority voices get less hearing and are gradually brought into conformity...the hegemony of the privileged over web content and values will marginalise less powerful groups as it has in other media (Real, 2007, p182)
  5. 5. Media landscape of Major Event Accredited Media Sponsors Media Guidelines Unaccredited Media Visiting journalists Independent Media Citizen journalism
  6. 6. Defining Citizen Journalism Radical Media Alternative Media Community Journalism Blogger Hyperlocal Digital Storytelling User-generated content Social Media Web 2.0
  7. 7. ‘Social Media’ Games
  8. 8. “Official” social media
  9. 9. Small, alternative or citizen media offers space for the digitally empowered citizen to break stories, become media makers and storytellers of the now, archived as an historical record
  10. 10. The digital storytellers
  11. 11. digital infrastructures offer citizens new channels for speaking and acting together and thus lower the threshold for involvement (Bakardjieva et al, 2012: i)
  12. 12. Ethnography (pre/games time)
  13. 13. Social (media) data (archive)
  14. 14. Auto-ethnography
  15. 15. Currently…Researcher interpretation of data
  16. 16. Next steps
  17. 17. Research Aims • 1. To explore the experiences of key informants who were provided facilities for and/or operating as bloggers and/or citizen journalists during the Vancouver 2010 Winter Olympics, London 2012 Summer Olympics and Glasgow 2014 Commonwealth Games. • 2.To investigate the perceived impact of the content that was produced, such as the benefits and challenges faced by those who used social, digital or mobile media to self-publish stories relating to each host city. To understand what the legacy of their activity has been and if it has changed how they consider social media/digital media into their practice. • 3.Based on these experiences, to makes comparisons and recommendations towards a definition for ‘digital storytelling’ as a term for describing the wider shared context of using social media and smart phone technology as a media production tool and outlet.
  18. 18. Concluding Thoughts • ample space within the saturated established media landscape for citizen-owned and led initiatives, based on the philosophy of a low threshold for involvement using everyday digital technologies, effective coordination and amplification of key messages • participatory media practices can help establish new collectives which are sustained beyond mega event spectacle - by observing, exploring and participating becoming potential action based research? • In a more complex media environment, citizen media need not simply oppose the established media but instead co-exist, occupying at different times each other’s traditional spaces and using similar news-gathering and distribution techniques - major events provide a catalyst but also a hyper-reality for this experience to become accelerated.
  19. 19. Vancouver observing. London testing. Glasgow doing.

×