BYU MBA Network || The 7 Stages of LinkedIn

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Learn how to use LinkedIn to manage your career.

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BYU MBA Network || The 7 Stages of LinkedIn

  1. 1. Network LiteracySearch Literacy Literacy
  2. 2. “The novice users of LinkedInuse it to find a job.The power users of LinkedIn useit to manage their careers.” Deep Nishar VP of Product @ LinkedIn
  3. 3. “Someone told me I should have aLinkedIn profile.”
  4. 4. This user has a profile, with a name and aposition or two.Its pretty much useless at this point. Basic Info Position
  5. 5. “I can use LinkedIn as my résumé,but online!”
  6. 6. A user in this stage uses LinkedIn as an onlinerésumé. They have their experience andeducation on their profile.Its starting to go somewhere. Experience Education
  7. 7. “This can be way more than aboring résumé.”
  8. 8. This user starts using their full profile, includingpicture, summary, recommendations, and othersections. This is somewhere that a hiringmanager can learn more about you.It helps you stand out from the crowd. Picture Summary Recommendations
  9. 9. “I can keep track of myprofessional relationships.”
  10. 10. A user in this stage user LinkedIn as a place to track connections and message those more distant connections. They visit LinkedIn a few times a month. People youConnections Messages Updates may know
  11. 11. “People who could bring me value canfind me on LinkedIn.”
  12. 12. This user creates a keyword rich profile, lists skills, participates in answers and groups. Opportunities come to them (business relationships, possible jobs).Skills Apps Answers Groups
  13. 13. • Join LinkedIn• Create Your Profile• Include Your BYU MBA in the Education Section
  14. 14. • Search for “The Official BYU MBA Network” in the search tool• Once you find it, click “Join Group”• Your application will be verified, then you’ll be admitted
  15. 15. • Over 1,000 verified BYU MBA degreed alumni and current students
  16. 16. • Over 1,000 verified BYU MBA degreed alumni and current students• Contribute – Post comments – Ask questions – Post job openings or that you’re looking for something new – Participate.
  17. 17. “I can find people who I should behaving conversations with.”
  18. 18. This user sees the power of advanced searchand the alumni tool. They can find people whowith whom they can share mutual benefitthrough connecting.Now were banging on all cylinders Advanced Alumni Search
  19. 19. “I don’t know how I would livewithout LinkedIn.”
  20. 20. This user not only find opportunities, but does their job better using LinkedIn. LinkedIn impacts every facet of their professional life.LinkedIn Search Tapping the Updates Today (for business) Network
  21. 21. “The novice users of LinkedInuse it to find a job.The power users of LinkedIn useit to manage their careers.” Deep Nishar VP of Product @ LinkedIn
  22. 22. Find a job
  23. 23. Manage a Career
  24. 24. http://linkedin.com/in/mattbunker/http://linkedin.com/in/ryanseamons/

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