Introduction WEB 2.0

Mash ups RSS User Generated Content WEB 2.0 Sharing Social networks Rating

Meet Barak Obama

a.k.a. President 2.0 He’s a Democrate , ambitious and wants to go for President!

Therefore he spends Millions of Dollars on campaigning

But the most powerful and successful source he use in his battle with Hilary Clinton to gain voters and donators is WEB 2.0

http:// my.barackobama.com /page/content/ hqblog / Lets start with his blog . From there it’s possible to navigate to all his other WEB 2.0 applications…

If Obama publish a story His followers recieve RSS feeds . … So they stay informed about the newest things on his blog.

He adds tags to his photos, Videos , and articles on Flickr, Youtube and his blog . With these keywords all his photos, videos and other items are easy to find ! Obama Elections President Barak 2008 Power to the people Male

once he has photos or movies to share he links to these sites at his Blog. Obama uses Flickr to uploads his photos … … and Youtube to upload his movies .

http:// my.barackobama.com /page/ event /search_ results ?type= simple & orderby =zip_radius&zip_radius%5b0%5d=10001&zip_radius%5b1%5d=100&radius_unit= miles Google Maps is an application to Mash up with your site. Google Maps makes it possible to find information about people , events and companies . So also about Obama’ brunch at Saturday the 28th at 11.00..

http:// www.facebook.com/barackobama Facebook makes it is easy to add “friends” and enlarge your own social network by using other people’ network.

http:// digg.com/search?s = obama&section = all&type = both&area = promoted&sort =score It’s all User Generated Content And you can Rate the articles On Digg people can publish articles about Science , Technology , Amusement and Politics . Therefore there are also posts from Obama on it

You have seen some examples of how WEB 2.0 is used in practice by Barack Obama. Now let’s see what impact WEB 2.0 can have..

http://www.microsiervos.com/archivo/mundoreal/ikea-miente.html Take a look to the following case to see what a publication on “just someones blog” can do.. the IKEA case

http://www.google.es/search?hl=nl&q=IKEA&meta= Now just type the word IKEA in google.es and watch the third result……

http:// www.youtube.com/watch?v =t8XxcOj3Seo The last example. WEB 2.0 sites like Youtube are ideal to generate free publicity on a wide scale , but it can also have big consequences in a negative way.. Sit and watch the following video about Kryptonite locks on Youtube :

So what happened

Kryptonite had to change all the locks . It costed them millions of Dollars.

What is the conclusion of this presentation …..

User Generated Content, Sharing , Blogging , RSS , Tagging and Social networking change the way of how we use the internet… And the change of how we use the internet will change the way of living!

Thank you for your attention! Inspired by Charlie a.k.a. Mr. Enterprise 2.0.

Check the link to Meet Piotr and see how OTTO might use WEB 2.0 .. http://www.slideshare.net/bverlegh/meet-piotr